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URLhttps://www.travelweekly-asia.com/Travel-News/Festivals/Singapore-shopping-bonanza-hits-the-streets
Last Crawled2026-04-19 13:39:31 (1 hour ago)
First Indexed2025-08-20 01:40:56 (8 months ago)
HTTP Status Code200
Meta TitleSingapore shopping bonanza hits the streets: Travel Weekly Asia
Meta DescriptionThe Lion City keen to reclaim its crown as Asia’s best shopping destination.
Meta Canonicalnull
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Singapore is ready to reclaim its crown as Asia’a premier shopping destination. The inaugural Singapore Retail Festival (SRF), backed by the Singapore Retailers Association, will launch in September with a shopping extravaganza that goes way beyond discounts. The association says SRF, to be held from 26 September to 12 October, will be an industry-wide celebration, “of innovation and transformation to reignite consumer excitement in visiting physical stores, while spotlighting the innovation, creativity, and spirit of Singapore’s retail sector”. Organisers said the festival will be markedly different from the Great Singapore Sale (GSS).  “Once synonymous with deep discounts, GSS gradually lost its lustre with increasing competition from neighbouring cities often offering retail experiences at a lower price.” The festival wants to encourage people away from online shopping and into physical stores that will deliver “one-of-a-kind moments, creating value beyond discounts that shoppers simply can’t find anywhere else”. Ernie Koh, president of Singapore Retailers Association, said that by bringing back the magic of discovery, engagement and on-ground experiences, the Singapore Retail Festival is looking to transform the everyday shopping journey into something “fresh, vibrant and memorable”. The festival, he said, would strengthen Singapore’s position as a dynamic and future-ready retail destination for both Singaporeans and tourists. This new initiative by the association was conceived to provide a united push with collective marketing, “to amplify visibility and footfall across Singapore’s retail ecosystem, especially for the physical stores”. Koh added, “This is no longer just a sale. It’s a celebration of Singapore’s retail creativity, and the unique value presented by its retail community.” One of the key features of SRF will be the introduction of experiential retail concepts from interactive in-store activations to limited-time concepts such as pop-ups, workshops, masterclasses, sensory or personalisation activities. Other features will be limited-time product drops, bundles and exclusive collaborations “that go beyond conventional discounts”.
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Singapore is ready to reclaim its crown as Asia’a premier shopping destination. The inaugural Singapore Retail Festival (SRF), backed by the Singapore Retailers Association, will launch in September with a shopping extravaganza that goes way beyond discounts. The association says SRF, to be held from 26 September to 12 October, will be an industry-wide celebration, “of innovation and transformation to reignite consumer excitement in visiting physical stores, while spotlighting the innovation, creativity, and spirit of Singapore’s retail sector”. Organisers said the festival will be markedly different from the Great Singapore Sale (GSS). “Once synonymous with deep discounts, GSS gradually lost its lustre with increasing competition from neighbouring cities often offering retail experiences at a lower price.” The festival wants to encourage people away from online shopping and into physical stores that will deliver “one-of-a-kind moments, creating value beyond discounts that shoppers simply can’t find anywhere else”. Ernie Koh, president of Singapore Retailers Association, said that by bringing back the magic of discovery, engagement and on-ground experiences, the Singapore Retail Festival is looking to transform the everyday shopping journey into something “fresh, vibrant and memorable”. The festival, he said, would strengthen Singapore’s position as a dynamic and future-ready retail destination for both Singaporeans and tourists. This new initiative by the association was conceived to provide a united push with collective marketing, “to amplify visibility and footfall across Singapore’s retail ecosystem, especially for the physical stores”. Koh added, “This is no longer just a sale. It’s a celebration of Singapore’s retail creativity, and the unique value presented by its retail community.” One of the key features of SRF will be the introduction of experiential retail concepts from interactive in-store activations to limited-time concepts such as pop-ups, workshops, masterclasses, sensory or personalisation activities. Other features will be limited-time product drops, bundles and exclusive collaborations “that go beyond conventional discounts”.
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Unparsed URLcom,travelweekly-asia!www,/Travel-News/Festivals/Singapore-shopping-bonanza-hits-the-streets s443