🕷️ Crawler Inspector

URL Lookup

Direct Parameter Lookup

Raw Queries and Responses

1. Shard Calculation

Query:

Response:

Calculated Shard: 193 (from laksa101)

2. Crawled Status Check

Query:

curl -X POST \
  'http://laksa193.int.ahrefs:8124/' \
  -H 'Content-Type: text/plain' \
  -H 'X-ClickHouse-Database: crawler3' \
  -H 'Authorization: Basic YXBpOg==' \
  -d 'SELECT getAhrefsURLFromUnparsed(src_unparsed) AS found_url, ifNull(toUnixTimestamp(download_stamp), 0) AS crawl_time, ifNull(toUnixTimestamp(props_url_first_seen), 0) AS first_indexed_time, download_http_code AS http_code, src_unparsed AS src_unparsed, src_root_hash AS src_root_hash, history_drop_reason AS history_drop_reason, meta_title AS meta_title, meta_descriptions AS meta_descriptions, attrs_boilerpipe_text AS attrs_boilerpipe_text, attrs_markdown AS attrs_markdown, attrs_readable_markdown AS attrs_readable_markdown, meta_canonical AS meta_canonical FROM crawler3.page_info_local FINAL PREWHERE (src_root_hash, src_unparsed) IN ((getAhrefsRootHashFromUnparsed(getAhrefsUnparsedNoserviceFromURL(\'https://www.statista.com/statistics/1493197/singapore-reasons-for-joining-live-commerce-events/\')), getAhrefsUnparsedNoserviceFromURL(\'https://www.statista.com/statistics/1493197/singapore-reasons-for-joining-live-commerce-events/\'))) FORMAT JSONEachRow'

Response:

{"found_url":"https:\/\/www.statista.com\/statistics\/1493197\/singapore-reasons-for-joining-live-commerce-events\/","crawl_time":1775454167,"first_indexed_time":1756468758,"http_code":200,"src_unparsed":"com,statista!www,\/statistics\/1493197\/singapore-reasons-for-joining-live-commerce-events\/ s443","src_root_hash":"114095133448638793","history_drop_reason":null,"meta_title":"Singapore: reasons for joining live commerce events 2024| Statista","meta_descriptions":["According to a survey conducted by Rakuten Insight in May 2024 on live commerce, among consumers who participate in live shopping events in Singapore, ** percent of the respondents said that they joined live commerce or live shopping events because they are entertaining."],"attrs_boilerpipe_text":"Access all statistics starting from\n$2,388 USD\nyearly\n*\n* For commercial use only\nBasic Account\nFor single users\n$0 USD\nAlways free\nAccess limited to\nFree Statistics.\nPremium Statistics are not included.\nFree Statistics\nBased on your interests\nStarter Account\nFor single users\n$199 USD\nper month, billed annually\n1\nFree Statistics\nPremium Statistics\nThe statistic on this page is a\nPremium Statistic\nand is\nincluded in this account.\nProfessional Account\nFor teams of up to 5 people\n$1,399 USD\nper month, billed annually\n1\nFree + Premium Statistics\nReports\nMarket Insights\n1\nAll prices do not include sales tax. The account requires an annual contract and will renew after one year to the regular list price.\nCompare accounts\nLearn more about how Statista can support your business.","attrs_markdown":"[Skip to main content](https:\/\/www.statista.com\/statistics\/1493197\/singapore-reasons-for-joining-live-commerce-events\/#main-content)\n\n- [Statistics](https:\/\/www.statista.com\/markets\/)\n  - [All IndustriesGo to All Industries](https:\/\/www.statista.com\/markets\/)\n  - [Technology & TelecommunicationsGo to Technology & Telecommunications](https:\/\/www.statista.com\/markets\/418\/technology-telecommunications\/)\n  - [E-CommerceGo to E-Commerce](https:\/\/www.statista.com\/markets\/413\/e-commerce\/)\n  - [InternetGo to Internet](https:\/\/www.statista.com\/markets\/424\/internet\/)\n  - [Economy & PoliticsGo to Economy & Politics](https:\/\/www.statista.com\/markets\/2535\/economy-politics\/)\n  - [Consumer Goods & FMCGGo to Consumer Goods & FMCG](https:\/\/www.statista.com\/markets\/415\/consumer-goods-fmcg\/)\n  - [Transportation & LogisticsGo to Transportation & Logistics](https:\/\/www.statista.com\/markets\/419\/transportation-logistics\/)\n  - [SocietyGo to Society](https:\/\/www.statista.com\/markets\/411\/society\/)\n  - [MediaGo to Media](https:\/\/www.statista.com\/markets\/417\/media\/)\n  - [Finance & InsuranceGo to Finance & Insurance](https:\/\/www.statista.com\/markets\/414\/finance-insurance\/)\n  - [Health, Pharma & MedtechGo to Health, Pharma & Medtech](https:\/\/www.statista.com\/markets\/412\/health-pharma-medtech\/)\n  \n  Most viewed Statistics\n  \n  [Recent Statistics](https:\/\/www.statista.com\/statistics\/recent\/)[Popular Statistics](https:\/\/www.statista.com\/statistics\/popular\/)\n  \n  - [Global AI market size 2020-2031](https:\/\/www.statista.com\/forecasts\/1474143\/global-ai-market-size\/)\n  - [Social media users worldwide 2017-2030](https:\/\/www.statista.com\/forecasts\/278414\/number-of-worldwide-social-network-users\/)\n  - [Global retail e-commerce sales 2014-2027](https:\/\/www.statista.com\/statistics\/379046\/worldwide-retail-e-commerce-sales\/)\n  - [Digital population worldwide 2025](https:\/\/www.statista.com\/statistics\/617136\/digital-population-worldwide\/)\n  - [Data generation volume worldwide 2010-2029](https:\/\/www.statista.com\/statistics\/871513\/worldwide-data-created\/)\n  \n  Topics\n  \n  [More Topics](https:\/\/www.statista.com\/topics\/)\n  \n  - [Electric vehicles worldwide - statistics & facts](https:\/\/www.statista.com\/topics\/1010\/electric-mobility\/)\n  - [Video gaming worldwide - Statistics & Facts](https:\/\/www.statista.com\/topics\/1680\/gaming\/)\n  \n  Top Report\n  \n  [![Medical Devices: market data & analysis](https:\/\/cdn.statcdn.com\/Study\/105000\/107264-standard.avif)View Report](https:\/\/www.statista.com\/study\/107264\/medical-devices-market-data-and-analysis\/)\n  \n  [Industry Overview](https:\/\/www.statista.com\/markets\/)\n  \n  Most viewed statistics\n  \n  [Recent Statistics](https:\/\/www.statista.com\/statistics\/recent\/)[Popular Statistics](https:\/\/www.statista.com\/statistics\/popular\/)\n  \n  - [Smartphone market share by vendor 2025](https:\/\/www.statista.com\/statistics\/271496\/global-market-share-held-by-smartphone-vendors-since-4th-quarter-2009\/)\n  - [Generative AI market size worldwide](https:\/\/www.statista.com\/statistics\/241683\/nikes-sales-worldwide-since-2004\/)\n  - [Data centers worldwide by country 2025](https:\/\/www.statista.com\/statistics\/1228433\/data-centers-worldwide-by-country\/)\n  - [Number of AI tool users worldwide 2020-2031](https:\/\/www.statista.com\/forecasts\/1449844\/ai-tool-users-worldwide\/)\n  - [Global IT spending by segment 2012-2026](https:\/\/www.statista.com\/statistics\/268938\/global-it-spending-by-segment\/)\n  \n  Topics\n  \n  [Topic overview](https:\/\/www.statista.com\/markets\/418\/technology-telecommunications\/)\n  \n  - [Artificial intelligence (AI) worldwide - statistics & facts](https:\/\/www.statista.com\/topics\/3104\/artificial-intelligence-ai-worldwide\/)\n  - [Data centers - statistics & facts](https:\/\/www.statista.com\/topics\/6165\/data-centers\/)\n  \n  Top Report\n  \n  [![Data centers Statista Dossier](https:\/\/cdn.statcdn.com\/Study\/35000\/35990-standard.avif)View Report](https:\/\/www.statista.com\/study\/35990\/data-centers-statista-dossier\/)\n  \n  Most viewed statistics\n  \n  [Recent Statistics](https:\/\/www.statista.com\/statistics\/recent\/)[Popular Statistics](https:\/\/www.statista.com\/statistics\/popular\/)\n  \n  - [Global retail e-commerce sales 2022-2028](https:\/\/www.statista.com\/statistics\/379046\/worldwide-retail-e-commerce-sales\/)\n  - [Global conversion rate by industry 2025](https:\/\/www.statista.com\/statistics\/1106713\/global-conversion-rate-by-industry-and-device\/)\n  - [Amazon revenue 2005-2025](https:\/\/www.statista.com\/statistics\/266282\/annual-net-revenue-of-amazoncom\/)\n  - [Global e-commerce revenue by segment 2017-2030](https:\/\/www.statista.com\/forecasts\/1223973\/e-commerce-revenue-worldwide-by-segment\/)\n  - [Global social commerce share of online retail 2018-2029](https:\/\/www.statista.com\/statistics\/1251145\/social-commerce-share-worldwide\/)\n  \n  Topics\n  \n  [Topic overview](https:\/\/www.statista.com\/markets\/413\/e-commerce\/)\n  \n  - [Amazon - statistics & facts](https:\/\/www.statista.com\/topics\/846\/amazon\/)\n  - [E-commerce worldwide - statistics & facts](https:\/\/www.statista.com\/topics\/871\/online-shopping\/)\n  \n  Top Report\n  \n  [![E-commerce worldwide Dossier](https:\/\/cdn.statcdn.com\/Study\/10000\/10653-standard.avif)View Report](https:\/\/www.statista.com\/study\/10653\/e-commerce-worldwide-statista-dossier\/)\n  \n  Most viewed statistics\n  \n  [Recent Statistics](https:\/\/www.statista.com\/statistics\/recent\/)[Popular Statistics](https:\/\/www.statista.com\/statistics\/popular\/)\n  \n  - [Global daily social media usage 2012-2025](https:\/\/www.statista.com\/statistics\/433871\/daily-social-media-usage-worldwide\/)\n  - [TikTok users by country 2025](https:\/\/www.statista.com\/statistics\/1299807\/number-of-monthly-unique-tiktok-users\/)\n  - [Most popular social media platforms by users 2025](https:\/\/www.statista.com\/statistics\/272014\/global-social-networks-ranked-by-number-of-users\/)\n  - [Desktop search engine market share 2015-2025](https:\/\/www.statista.com\/statistics\/216573\/worldwide-market-share-of-search-engines\/)\n  - [Distribution of Instagram users worldwide by age 2025](https:\/\/www.statista.com\/statistics\/325587\/instagram-global-age-group\/)\n  \n  Topics\n  \n  [Topic overview](https:\/\/www.statista.com\/markets\/424\/internet\/)\n  \n  - [TikTok - statistics & facts](https:\/\/www.statista.com\/topics\/6077\/tiktok\/)\n  - [Social media usage in the United States - statistics & facts](https:\/\/www.statista.com\/topics\/3196\/social-media-usage-in-the-united-states\/)\n  \n  Top Report\n  \n  [![Gen Z and the internet in the UK Trend Report](https:\/\/cdn.statcdn.com\/Study\/70000\/71950_cover.avif)View Report](https:\/\/www.statista.com\/study\/71950\/gen-z-and-the-internet-in-the-uk\/)\n  \n  Most viewed statistics\n  \n  [Recent Statistics](https:\/\/www.statista.com\/statistics\/recent\/)[Popular Statistics](https:\/\/www.statista.com\/statistics\/popular\/)\n  \n  - [Global inflation rate 2000-2030](https:\/\/www.statista.com\/statistics\/256598\/global-inflation-rate-compared-to-previous-year\/)\n  - [Largest economies worldwide 2025](https:\/\/www.statista.com\/statistics\/268173\/countries-with-the-largest-gross-domestic-product-gdp\/)\n  - [Big Mac index 2025](https:\/\/www.statista.com\/statistics\/274326\/big-mac-index-global-prices-for-a-big-mac\/)\n  - [UK inflation rate 2015-2026](https:\/\/www.statista.com\/statistics\/306648\/inflation-rate-consumer-price-index-cpi-united-kingdom-uk\/)\n  - [Most valuable companies 2025](https:\/\/www.statista.com\/statistics\/263264\/top-companies-in-the-world-by-market-capitalization\/)\n  \n  Topics\n  \n  [Topic overview](https:\/\/www.statista.com\/markets\/2535\/economy-politics\/)\n  \n  - [U.S. tariffs - statistics & facts](https:\/\/www.statista.com\/topics\/13216\/us-tariffs\/)\n  - [Global GDP - statistics & facts](https:\/\/www.statista.com\/topics\/7747\/gross-domestic-product-gdp-worldwide\/)\n  \n  Top Report\n  \n  [![U.S. tariffs Dossier](https:\/\/cdn.statcdn.com\/Study\/185000\/188388-standard.avif)View Report](https:\/\/www.statista.com\/study\/188388\/us-tariffs\/)\n  \n  Most viewed statistics\n  \n  [Recent Statistics](https:\/\/www.statista.com\/statistics\/recent\/)[Popular Statistics](https:\/\/www.statista.com\/statistics\/popular\/)\n  \n  - [Nike revenue 2005-2025](https:\/\/www.statista.com\/statistics\/241683\/nikes-sales-worldwide-since-2004\/)\n  - [Global sales of sportswear companies 2024](https:\/\/www.statista.com\/statistics\/900271\/leading-sportswear-and-performance-wear-companies-by-sales-worldwide\/)\n  - [Energy drink sales in the U.S. 2017-2025](https:\/\/www.statista.com\/statistics\/558022\/us-energy-drink-sales\/)\n  - [Secondhand apparel market worldwide 2021-2029](https:\/\/www.statista.com\/statistics\/826162\/apparel-resale-market-value-worldwide\/)\n  - [Revenue of the cosmetics industry worldwide 2018-2030](https:\/\/www.statista.com\/forecasts\/1272313\/worldwide-revenue-cosmetics-market-by-segment\/)\n  \n  Topics\n  \n  [Topic overview](https:\/\/www.statista.com\/markets\/415\/consumer-goods-fmcg\/)\n  \n  - [Apparel market worldwide - statistics & facts](https:\/\/www.statista.com\/topics\/5091\/apparel-market-worldwide\/)\n  - [Coffee market worldwide - statistics & facts](https:\/\/www.statista.com\/topics\/5945\/coffee-market-worldwide\/)\n  \n  Top Report\n  \n  [![Consumer Trends 2026 Trend Report](https:\/\/cdn.statcdn.com\/Study\/205000\/206237_cover.avif)View Report](https:\/\/www.statista.com\/study\/206237\/consumer-trends-2026\/)\n  \n  Most viewed statistics\n  \n  [Recent Statistics](https:\/\/www.statista.com\/statistics\/recent\/)[Popular Statistics](https:\/\/www.statista.com\/statistics\/popular\/)\n  \n  - [Annual passenger car sales in the U.S. 1951-2024](https:\/\/www.statista.com\/statistics\/199974\/us-car-sales-since-1951\/)\n  - [Global car sales 2019-2024](https:\/\/www.statista.com\/statistics\/200002\/international-car-sales-since-1990\/)\n  - [Global plug-in electric car sales 2015-2024](https:\/\/www.statista.com\/statistics\/665774\/global-sales-of-plug-in-light-vehicles\/)\n  - [Global container shipping rates 2023-2026](https:\/\/www.statista.com\/statistics\/1440707\/global-container-freight-index\/)\n  - [Best-selling electric car models 2025](https:\/\/www.statista.com\/statistics\/960121\/sales-of-all-electric-vehicles-worldwide-by-model\/)\n  \n  Topics\n  \n  [Topic overview](https:\/\/www.statista.com\/markets\/419\/transportation-logistics\/)\n  \n  - [Tesla - statistics & facts](https:\/\/www.statista.com\/topics\/2086\/tesla\/)\n  - [Electric vehicles in the United States - statistics & facts](https:\/\/www.statista.com\/topics\/4421\/the-us-electric-vehicle-industry\/)\n  \n  Top Report\n  \n  [![Automotive industry worldwide Statista Dossier](https:\/\/cdn.statcdn.com\/Study\/5000\/9644-standard.avif)View Report](https:\/\/www.statista.com\/study\/9644\/automotive-industry-statista-dossier\/)\n  \n  Most viewed statistics\n  \n  [Recent Statistics](https:\/\/www.statista.com\/statistics\/recent\/)[Popular Statistics](https:\/\/www.statista.com\/statistics\/popular\/)\n  \n  - 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[Subscriber share of music streaming services worldwide 2024](https:\/\/www.statista.com\/statistics\/653926\/music-streaming-service-subscriber-share\/)\n  - [Netflix revenue 2002-2025](https:\/\/www.statista.com\/statistics\/272545\/annual-revenue-of-netflix\/)\n  - [Video game market revenue worldwide 2017-2030](https:\/\/www.statista.com\/forecasts\/1344668\/revenue-video-game-worldwide\/)\n  - [YouTube users by country 2025](https:\/\/www.statista.com\/statistics\/280685\/number-of-monthly-unique-youtube-users\/)\n  - [Global number of Disney+ subscribers 2020-2025](https:\/\/www.statista.com\/statistics\/1095372\/disney-plus-number-of-subscribers-us\/)\n  \n  Topics\n  \n  [Topic overview](https:\/\/www.statista.com\/markets\/417\/media\/)\n  \n  - [Netflix - statistics & facts](https:\/\/www.statista.com\/topics\/842\/netflix\/)\n  - [Spotify - statistics & facts](https:\/\/www.statista.com\/topics\/2075\/spotify\/)\n  \n  Top Report\n  \n  [![Video gaming worldwide Statista Dossier](https:\/\/cdn.statcdn.com\/Study\/120000\/123559-standard.avif)View Report](https:\/\/www.statista.com\/study\/123559\/video-gaming-worldwide\/)\n  \n  Most viewed statistics\n  \n  [Recent Statistics](https:\/\/www.statista.com\/statistics\/recent\/)[Popular Statistics](https:\/\/www.statista.com\/statistics\/popular\/)\n  \n  - [U.S. federal funds rate 1954-2026](https:\/\/www.statista.com\/statistics\/187616\/effective-rate-of-us-federal-funds-monthly\/)\n  - [Crypto users worldwide 2016-2025](https:\/\/www.statista.com\/statistics\/1202503\/global-cryptocurrency-user-base\/)\n  - [Crypto ownership by country 2019-2025](https:\/\/www.statista.com\/statistics\/1202468\/global-cryptocurrency-ownership\/)\n  - [U.S. inflation rate and fed funds rate monthly 2018-2025](https:\/\/www.statista.com\/statistics\/1312060\/us-inflation-rate-federal-reserve-interest-rate-monthly\/)\n  - [Number of fintechs worldwide by region 2008-2025](https:\/\/www.statista.com\/statistics\/893954\/number-fintech-startups-by-region\/)\n  \n  Topics\n  \n  [Topic overview](https:\/\/www.statista.com\/markets\/414\/finance-insurance\/)\n  \n  - [Crypto market - statistics & facts](https:\/\/www.statista.com\/topics\/4495\/cryptocurrencies\/)\n  - [Fintech - statistics & facts](https:\/\/www.statista.com\/topics\/2404\/fintech\/)\n  \n  Top Report\n  \n  [![Fintech Statista Dossier](https:\/\/cdn.statcdn.com\/Study\/25000\/26515-standard.avif)View Report](https:\/\/www.statista.com\/study\/26515\/fintech-statista-dossier\/)\n  \n  Most viewed statistics\n  \n  [Recent Statistics](https:\/\/www.statista.com\/statistics\/recent\/)[Popular Statistics](https:\/\/www.statista.com\/statistics\/popular\/)\n  \n  - [Pharmaceutical market worldwide revenue 2001-2024](https:\/\/www.statista.com\/statistics\/263102\/pharmaceutical-market-worldwide-revenue-since-2001\/)\n  - [Healthcare spending as a percentage of GDP by country 2024](https:\/\/www.statista.com\/statistics\/268826\/health-expenditure-as-gdp-percentage-in-oecd-countries\/)\n  - [Worldwide pharmaceutical R\\&D spending 2016-2030](https:\/\/www.statista.com\/statistics\/309466\/global-r-and-d-expenditure-for-pharmaceuticals\/)\n  - [Top pharma companies by Rx sales and R\\&D spending 2024](https:\/\/www.statista.com\/statistics\/273029\/top-10-pharmaceutical-companies-sales-and-rundd-spending-in-2010\/)\n  - [Leading health problems worldwide 2025](https:\/\/www.statista.com\/statistics\/917148\/leading-health-problems-worldwide\/)\n  \n  Topics\n  \n  [Topic overview](https:\/\/www.statista.com\/markets\/412\/health-pharma-medtech\/)\n  \n  - [Mental health worldwide - statistics & facts](https:\/\/www.statista.com\/topics\/8066\/mental-health-worldwide\/)\n  - 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Watty](https:\/\/www.statista.com\/aboutus\/our-research-commitment\/4189\/f-watty),\n\nNov 26, 2025\n\nAccording to a survey conducted by [Rakuten Insight](https:\/\/insight.rakuten.com\/) in May 2024 on live commerce, among consumers who participate in live shopping events in Singapore, \\*\\* percent of the respondents said that they joined live commerce or live shopping events because they are entertaining. In contrast, \\*\\*\\*\\*\\* percent of the consumers stated that they did so because live auctions were competitive and exciting.\n\nRead more\n\nShow all numbers\n\n[Log in](https:\/\/www.statista.com\/login) or [register](https:\/\/www.statista.com\/accounts\/individuals?recommendation=discovery) to access precise data.\n\nAdvertisement\n\nAdvertisement\n## Leading reasons for participating in live commerce events in Singapore as of May 2024\n| Characteristic | Share of respondents |\n|---|---|\n| \\- | \\- |\n| \\- | \\- |\n| \\- | \\- |\n| \\- | \\- |\n| \\- | \\- |\n| \\- | \\- |\n| \\- | \\- |\n| \\- | \\- |\n| \\- | \\- |\n| \\- | \\- |\n| \\- | \\- |\n\nYou need a **Statista Account** for unlimited access\n\n- Immediate access to 1m+ statistics\n- Incl. source references\n- Download as PNG, PDF, XLS, PPT\n\n[Get full access](https:\/\/www.statista.com\/accounts\/individuals?recommendation=discovery)\n\nAlready have an account?\n\nAdditional Information\n\n[© Statista 2026](https:\/\/www.statista.com\/statistics\/report-content\/statistic\/1493197 \"Report\")\n\nShow source\n\nDownload\n\nPDF\\+\n\nXLS\\+\n\nPNG\\+\n\nPPT\\+\n\n**Source**\n\nShow detailed source information?\n\n[Register for free](https:\/\/www.statista.com\/register\/)\n\nAlready a member?\n\n[Log in](https:\/\/www.statista.com\/login)\n\nSource\n\nShow sources informationShow publisher information[Use Ask Statista Research Service](https:\/\/ask.statista.com\/)\n\nIn cooperation with\n\n[![Rakuten Insight](https:\/\/cdn.statcdn.com\/Source\/28205.png)](https:\/\/insight.rakuten.com\/%20)\n\nRakuten Insight\n\nRelease date\n\nSeptember 2024\n\n**More information**\n\nRegion\n\nSingapore\n\nSurvey time period\n\nMay 9 to 31, 2024\n\nNumber of respondents\n\n1,986 respondents\n\nAge group\n\n16 years and older\n\nSpecial properties\n\namong consumers who shop via live events\n\nMethod of interview\n\nOnline survey\n\nSupplementary notes\n\nOriginal question: \"Why do you participate in live commerce or live shopping events? (choose up to 3 of the most relevant answers)\"\n\nCitation formats\n\nCitation formats View options\n\n## Other statistics on the topic\n[![Frequency of purchasing an item using live commerce in the Asia-Pacific region in 2024, by country or territory](https:\/\/cdn.statcdn.com\/Statistic\/1490000\/1493350-blank-100.png)\\+Frequency of purchasing items using live commerce APAC 2024, by country or territory](https:\/\/www.statista.com\/statistics\/1493350\/apac-frequency-of-purchasing-on-live-commerce-by-country\/)\n\n[![Items purchased through live commerce events or streams among consumers in Malaysia as of May 2024](https:\/\/cdn.statcdn.com\/Statistic\/1490000\/1491429-blank-100.png)\\+Items purchased through live commerce events or streams in Malaysia 2024](https:\/\/www.statista.com\/statistics\/1491429\/malaysia-items-purchased-through-live-commerce-events\/)\n\n[![Most commonly used platform for live commerce in India as of May 2024](https:\/\/cdn.statcdn.com\/Statistic\/1490000\/1491638-blank-100.png)\\+Most commonly used platform for live commerce in India 2024](https:\/\/www.statista.com\/statistics\/1491638\/india-most-used-platform-for-live-commerce\/)\n\n[![Main reasons for participating in live commerce in India as of May 2024](https:\/\/cdn.statcdn.com\/Statistic\/1490000\/1491604-blank-100.png)\\+Main reasons for participating in live commerce in India 2024](https:\/\/www.statista.com\/statistics\/1491604\/india-reasons-for-participating-in-live-commerce\/)\n\nF. Watty\n\nResearch Expert E-commerce\n\n[Get in touch with us now](https:\/\/www.statista.com\/contact\/)\n\nLog in or register to access precise data.\n\nGet access now\n\nProfit from additional features with an Employee Account\n\nPlease create an employee account to be able to mark statistics as favorites. Then you can access your favorite statistics via the star in the header.\n\n[Register now](https:\/\/www.statista.com\/register\/)\n\n![Create Employee Account](https:\/\/cdn.statcdn.com\/static\/img\/modalEmployeeGroup.png)\n\nProfit from the additional features of your individual account\n\nCurrently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set statistic alerts) please log in with your personal account. If you are an admin, please authenticate by logging in again.\n\n[Login](https:\/\/www.statista.com\/login)\n\n![](https:\/\/cdn.statcdn.com\/static\/img\/modalEmployeeGroup.png)\n\nWant to see numerical insights? 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Login or upgrade to unlock hidden values.\n\nYou need one of our **Business Solutions** to use this function\n\n- Immediate access to statistics, forecasts & reports\n- Usage and publication rights\n- **Download in various formats**\n\n[View Business Solutions](https:\/\/www.statista.com\/accounts\/individuals)\n\nAlready have an account?\n\nAccess all statistics starting from **\\$2,388 USD** yearly \\*\n\n\\* For commercial use only\n\nBasic Account\n\nFor single users\n\n\\$0 USD\n\nAlways free\n\nAccess limited to **Free Statistics.** Premium Statistics are not included.\n\n- Free Statistics\n\nBased on your interests\n\nStarter Account\n\nFor single users\n\n\\$199 USD\n\nper month, billed annually 1\n\n[Buy now](https:\/\/www.statista.com\/accounts\/individuals?recommendation=starter)\n\n- Free Statistics\n- Premium Statistics\n\nProfessional Account\n\nFor teams of up to 5 people\n\n\\$1,399 USD\n\nper month, billed annually 1\n\n[Buy now](https:\/\/www.statista.com\/accounts\/individuals?recommendation=professional)\n\n- Free + Premium Statistics\n- Reports\n- Market Insights\n\n1 All prices do not include sales tax. The account requires an annual contract and will renew after one year to the regular list price.\n\n[Compare accounts](https:\/\/www.statista.com\/accounts\/individuals#accountOverview__table)\n\n## Other statistics that may interest you\n**The most important statistics**\n\n- [Leading reasons for not participating in live commerce events Singapore 2024](https:\/\/www.statista.com\/statistics\/1493198\/singapore-reasons-for-not-participating-in-live-commerce\/)\n- [Live commerce platforms accessed to purchase an item in Malaysia 2024, by age group](https:\/\/www.statista.com\/statistics\/1491450\/malaysia-live-commerce-platforms-accessed-to-purchase-an-item-by-age\/)\n- [Live commerce platforms accessed to purchase an item in Malaysia 2024](https:\/\/www.statista.com\/statistics\/1491440\/malaysia-live-commerce-platforms-accessed-to-purchase-an-item\/)\n- [Frequency of purchase through live commerce in India 2024](https:\/\/www.statista.com\/statistics\/1491600\/india-frequency-of-purchase-through-live-commerce\/)\n- [Reasons for participating in live commerce events in Malaysia 2024](https:\/\/www.statista.com\/statistics\/1491390\/malaysia-reasons-for-participating-in-live-commerce-events\/)\n- [Reasons for participating in live commerce events Indonesia 2024](https:\/\/www.statista.com\/statistics\/1493472\/indonesia-reasons-for-participating-in-live-commerce-or-live-shopping-events\/)\n- [Items purchased through live shopping events or streams Philippines 2024](https:\/\/www.statista.com\/statistics\/1491072\/philippines-items-purchased-through-live-shopping-events-or-streams\/)\n- [Reasons for not participating in live commerce events Vietnam 2024](https:\/\/www.statista.com\/statistics\/1491103\/vietnam-reasons-for-not-participating-in-live-commerce-or-live-shopping-events\/)\n- [Reasons for participating in live commerce or live shopping events Philippines 2024](https:\/\/www.statista.com\/statistics\/1491068\/philippines-reasons-for-participating-in-live-commerce-or-live-shopping-events\/)\n- [Frequency of purchasing an item through live commerce South Korea 2024](https:\/\/www.statista.com\/statistics\/1496096\/south-korea-frequency-of-purchasing-on-live-commerce\/)\n\n**The most important statistics**\n\n- [Frequency of purchasing something through live commerce Singapore 2024](https:\/\/www.statista.com\/statistics\/1490971\/singapore-frequency-of-purchasing-from-live-commerce\/)\n- [Popular items purchased via live shopping events Singapore 2024](https:\/\/www.statista.com\/statistics\/1493206\/singapore-popular-items-purchased-via-live-shopping\/)\n- [Popular live shopping platforms Singapore 2024](https:\/\/www.statista.com\/statistics\/1493215\/singapore-popular-live-shopping-platforms\/)\n- [Leading actions taken during beauty livestreams Singapore 2022](https:\/\/www.statista.com\/statistics\/1339476\/singapore-leading-actions-taken-during-beauty-livestreams\/)\n- [Share of people who watch beauty livestreams Singapore 2022](https:\/\/www.statista.com\/statistics\/1339461\/singapore-beauty-livestream-audience-share\/)\n- [Most used apps to watch beauty livestreams Singapore 2022](https:\/\/www.statista.com\/statistics\/1339464\/singapore-leading-beauty-livestream-apps\/)\n- [Most requested content in beauty livestreams Singapore 2022](https:\/\/www.statista.com\/statistics\/1339469\/singapore-leading-beauty-livestream-content\/)\n- [Leading e-commerce purchase drivers among consumers Singapore Q3 2023](https:\/\/www.statista.com\/statistics\/1490004\/singapore-leading-e-commerce-purchase-drivers-among-consumers\/)\n- [Most purchased from e-commerce platforms in Singapore 2023](https:\/\/www.statista.com\/statistics\/1470436\/singapore-leading-e-commerce-platforms-for-purchases\/)\n- [Main drivers for not making purchases on social media Singapore 2025, by age](https:\/\/www.statista.com\/statistics\/1375483\/singapore-social-media-non-purchase-drivers-by-age\/)\n\n**The most important statistics**\n\n- [Live shopping platforms accessed to purchase an item Thailand 2024](https:\/\/www.statista.com\/statistics\/1491444\/thailand-live-shopping-platforms-accessed-to-purchase-an-item\/)\n- [Frequency of purchasing an item through live commerce Thailand 2024](https:\/\/www.statista.com\/statistics\/1491448\/thailand-frequency-of-purchasing-from-live-commerce\/)\n- [Live shopping platforms to purchase items APAC 2024, by country or territory](https:\/\/www.statista.com\/statistics\/1493494\/apac-live-shopping-platforms-to-purchase-items-by-country\/)\n- [Frequency of purchasing items using live commerce APAC 2024, by country or territory](https:\/\/www.statista.com\/statistics\/1493350\/apac-frequency-of-purchasing-on-live-commerce-by-country\/)\n- [Items purchased through live shopping events or streams APAC 2024, by country](https:\/\/www.statista.com\/statistics\/1493445\/apac-items-purchased-through-live-shopping-events-by-country\/)\n- [Reasons for participating in live commerce APAC 2024, by country or territory](https:\/\/www.statista.com\/statistics\/1493375\/apac-reasons-for-participating-in-live-shopping-events-by-country\/)\n- [Items purchased through live shopping events or streams Thailand 2024](https:\/\/www.statista.com\/statistics\/1491446\/thailand-items-purchased-through-live-shopping-events-or-streams\/)\n- [Reasons for not participating in live commerce events Thailand 2024](https:\/\/www.statista.com\/statistics\/1491462\/thailand-reasons-for-not-participating-in-live-commerce-or-live-shopping-events\/)\n- [Reasons for participating in live commerce or live shopping events Thailand 2024](https:\/\/www.statista.com\/statistics\/1491447\/thailand-reasons-for-participating-in-live-commerce-or-live-shopping-events\/)\n- [Most popular livestream categories among users SEA 2023](https:\/\/www.statista.com\/statistics\/1617992\/sea-most-popular-livestream-categories\/)\n\n**The most important statistics**\n\n- [Reasons for not participating in live commerce events Philippines 2024](https:\/\/www.statista.com\/statistics\/1491071\/philippines-reasons-for-not-participating-in-live-commerce-or-live-shopping-events\/)\n- [Reasons for not participating in live commerce events Indonesia 2024](https:\/\/www.statista.com\/statistics\/1493470\/indonesia-reasons-for-not-participating-in-live-commerce-or-live-shopping-events\/)\n- [Reasons for not participating in live commerce events in Malaysia 2024](https:\/\/www.statista.com\/statistics\/1491423\/malaysia-reasons-for-not-participating-in-live-shopping-events\/)\n- [Reasons for participating in live commerce events South Korea 2024](https:\/\/www.statista.com\/statistics\/1496102\/south-korea-reasons-for-participating-in-live-commerce-or-live-shopping-events\/)\n- [Items purchased through live shopping events or streams South Korea 2024](https:\/\/www.statista.com\/statistics\/1496119\/south-korea-items-purchased-through-live-shopping-events-or-streams\/)\n- [Frequency of purchasing an item through live commerce in Malaysia 2024, by gender](https:\/\/www.statista.com\/statistics\/1491381\/malaysia-frequency-of-purchasing-on-live-commerce-by-gender\/)\n- [Reasons for participating in live commerce events South Korea 2024, by age](https:\/\/www.statista.com\/statistics\/1496104\/south-korea-reasons-for-participating-in-live-commerce-or-live-shopping-events-by-age\/)\n- [Frequency of purchasing an item through live commerce South Korea 2024, by age](https:\/\/www.statista.com\/statistics\/1496099\/south-korea-frequency-of-purchasing-on-live-commerce-by-age\/)\n- [Reasons for participating in live commerce events in Malaysia 2024, by gender](https:\/\/www.statista.com\/statistics\/1491404\/malaysia-reasons-for-participating-in-live-commerce-events-by-gender\/)\n- [Reasons for not participating in live commerce events South Korea 2024](https:\/\/www.statista.com\/statistics\/1496111\/south-korea-reasons-for-not-participating-in-live-commerce-or-live-shopping-events\/)\n\n**The most important statistics**\n\n- [Items purchased through live commerce events or streams in Malaysia 2024](https:\/\/www.statista.com\/statistics\/1491429\/malaysia-items-purchased-through-live-commerce-events\/)\n- [Most commonly used platform for live commerce in India 2024](https:\/\/www.statista.com\/statistics\/1491638\/india-most-used-platform-for-live-commerce\/)\n- [Items purchased through live shopping events or streams Vietnam 2024](https:\/\/www.statista.com\/statistics\/1491105\/vietnam-items-purchased-through-live-shopping-events-or-streams\/)\n- [Products purchased through live commerce in India 2024, by gender](https:\/\/www.statista.com\/statistics\/1491630\/india-products-purchased-via-live-commerce-by-gender\/)\n- [Frequency of purchasing an item through live commerce in Malaysia 2024, by age group](https:\/\/www.statista.com\/statistics\/1491385\/malaysia-frequency-of-purchasing-on-live-commerce-by-age\/)\n- [Items purchased through live commerce events or streams in Malaysia 2024, by gender](https:\/\/www.statista.com\/statistics\/1491435\/malaysia-items-purchased-through-live-commerce-events-by-gender\/)\n- [Main reasons for participating in live commerce in India 2024](https:\/\/www.statista.com\/statistics\/1491604\/india-reasons-for-participating-in-live-commerce\/)\n- [Main reasons for not participating in live commerce in India 2024](https:\/\/www.statista.com\/statistics\/1491613\/india-reasons-for-not-participating-in-live-commerce\/)\n- [Live commerce platforms accessed to purchase an item in Malaysia 2024, by gender](https:\/\/www.statista.com\/statistics\/1491443\/malaysia-live-commerce-platforms-accessed-to-purchase-an-item-by-gender\/)\n- [Live shopping platforms accessed to purchase an item South Korea 2024](https:\/\/www.statista.com\/statistics\/1496123\/south-korea-live-shopping-platforms-accessed-to-purchase-an-item\/)\n\n## Other statistics that may interest you Statistics on\nAbout the industry\n\n10\n\n- [Premium Statistic Leading reasons for not participating in live commerce events Singapore 2024](https:\/\/www.statista.com\/statistics\/1493198\/singapore-reasons-for-not-participating-in-live-commerce\/)\n- [Premium Statistic Live commerce platforms accessed to purchase an item in Malaysia 2024, by age group](https:\/\/www.statista.com\/statistics\/1491450\/malaysia-live-commerce-platforms-accessed-to-purchase-an-item-by-age\/)\n- [Premium Statistic Live commerce platforms accessed to purchase an item in Malaysia 2024](https:\/\/www.statista.com\/statistics\/1491440\/malaysia-live-commerce-platforms-accessed-to-purchase-an-item\/)\n- [Premium Statistic Frequency of purchase through live commerce in India 2024](https:\/\/www.statista.com\/statistics\/1491600\/india-frequency-of-purchase-through-live-commerce\/)\n- [Premium Statistic Reasons for participating in live commerce events in Malaysia 2024](https:\/\/www.statista.com\/statistics\/1491390\/malaysia-reasons-for-participating-in-live-commerce-events\/)\n- [Premium Statistic Reasons for participating in live commerce events Indonesia 2024](https:\/\/www.statista.com\/statistics\/1493472\/indonesia-reasons-for-participating-in-live-commerce-or-live-shopping-events\/)\n- [Premium Statistic Items purchased through live shopping events or streams Philippines 2024](https:\/\/www.statista.com\/statistics\/1491072\/philippines-items-purchased-through-live-shopping-events-or-streams\/)\n- [Premium Statistic Reasons for not participating in live commerce events Vietnam 2024](https:\/\/www.statista.com\/statistics\/1491103\/vietnam-reasons-for-not-participating-in-live-commerce-or-live-shopping-events\/)\n- [Premium Statistic Reasons for participating in live commerce or live shopping events Philippines 2024](https:\/\/www.statista.com\/statistics\/1491068\/philippines-reasons-for-participating-in-live-commerce-or-live-shopping-events\/)\n- [Premium Statistic Frequency of purchasing an item through live commerce South Korea 2024](https:\/\/www.statista.com\/statistics\/1496096\/south-korea-frequency-of-purchasing-on-live-commerce\/)\n\nAbout the region\n\n10\n\n- [Premium Statistic Frequency of purchasing something through live commerce Singapore 2024](https:\/\/www.statista.com\/statistics\/1490971\/singapore-frequency-of-purchasing-from-live-commerce\/)\n- [Premium Statistic Popular items purchased via live shopping events Singapore 2024](https:\/\/www.statista.com\/statistics\/1493206\/singapore-popular-items-purchased-via-live-shopping\/)\n- [Premium Statistic Popular live shopping platforms Singapore 2024](https:\/\/www.statista.com\/statistics\/1493215\/singapore-popular-live-shopping-platforms\/)\n- [Premium Statistic Leading actions taken during beauty livestreams Singapore 2022](https:\/\/www.statista.com\/statistics\/1339476\/singapore-leading-actions-taken-during-beauty-livestreams\/)\n- [Premium Statistic Share of people who watch beauty livestreams Singapore 2022](https:\/\/www.statista.com\/statistics\/1339461\/singapore-beauty-livestream-audience-share\/)\n- [Premium Statistic Most used apps to watch beauty livestreams Singapore 2022](https:\/\/www.statista.com\/statistics\/1339464\/singapore-leading-beauty-livestream-apps\/)\n- [Premium Statistic Most requested content in beauty livestreams Singapore 2022](https:\/\/www.statista.com\/statistics\/1339469\/singapore-leading-beauty-livestream-content\/)\n- [Premium Statistic Leading e-commerce purchase drivers among consumers Singapore Q3 2023](https:\/\/www.statista.com\/statistics\/1490004\/singapore-leading-e-commerce-purchase-drivers-among-consumers\/)\n- [Premium Statistic Most purchased from e-commerce platforms in Singapore 2023](https:\/\/www.statista.com\/statistics\/1470436\/singapore-leading-e-commerce-platforms-for-purchases\/)\n- [Premium Statistic Main drivers for not making purchases on social media Singapore 2025, by age](https:\/\/www.statista.com\/statistics\/1375483\/singapore-social-media-non-purchase-drivers-by-age\/)\n\nSelected statistics\n\n10\n\n- [Premium Statistic Live shopping platforms accessed to purchase an item Thailand 2024](https:\/\/www.statista.com\/statistics\/1491444\/thailand-live-shopping-platforms-accessed-to-purchase-an-item\/)\n- [Premium Statistic Frequency of purchasing an item through live commerce Thailand 2024](https:\/\/www.statista.com\/statistics\/1491448\/thailand-frequency-of-purchasing-from-live-commerce\/)\n- [Premium Statistic Live shopping platforms to purchase items APAC 2024, by country or territory](https:\/\/www.statista.com\/statistics\/1493494\/apac-live-shopping-platforms-to-purchase-items-by-country\/)\n- [Premium Statistic Frequency of purchasing items using live commerce APAC 2024, by country or territory](https:\/\/www.statista.com\/statistics\/1493350\/apac-frequency-of-purchasing-on-live-commerce-by-country\/)\n- [Premium Statistic Items purchased through live shopping events or streams APAC 2024, by country](https:\/\/www.statista.com\/statistics\/1493445\/apac-items-purchased-through-live-shopping-events-by-country\/)\n- [Premium Statistic Reasons for participating in live commerce APAC 2024, by country or territory](https:\/\/www.statista.com\/statistics\/1493375\/apac-reasons-for-participating-in-live-shopping-events-by-country\/)\n- [Premium Statistic Items purchased through live shopping events or streams Thailand 2024](https:\/\/www.statista.com\/statistics\/1491446\/thailand-items-purchased-through-live-shopping-events-or-streams\/)\n- [Premium Statistic Reasons for not participating in live commerce events Thailand 2024](https:\/\/www.statista.com\/statistics\/1491462\/thailand-reasons-for-not-participating-in-live-commerce-or-live-shopping-events\/)\n- [Premium Statistic Reasons for participating in live commerce or live shopping events Thailand 2024](https:\/\/www.statista.com\/statistics\/1491447\/thailand-reasons-for-participating-in-live-commerce-or-live-shopping-events\/)\n- [Premium Statistic Most popular livestream categories among users SEA 2023](https:\/\/www.statista.com\/statistics\/1617992\/sea-most-popular-livestream-categories\/)\n\nOther regions\n\n10\n\n- [Premium Statistic Reasons for not participating in live commerce events Philippines 2024](https:\/\/www.statista.com\/statistics\/1491071\/philippines-reasons-for-not-participating-in-live-commerce-or-live-shopping-events\/)\n- [Premium Statistic Reasons for not participating in live commerce events Indonesia 2024](https:\/\/www.statista.com\/statistics\/1493470\/indonesia-reasons-for-not-participating-in-live-commerce-or-live-shopping-events\/)\n- [Premium Statistic Reasons for not participating in live commerce events in Malaysia 2024](https:\/\/www.statista.com\/statistics\/1491423\/malaysia-reasons-for-not-participating-in-live-shopping-events\/)\n- [Premium Statistic Reasons for participating in live commerce events South Korea 2024](https:\/\/www.statista.com\/statistics\/1496102\/south-korea-reasons-for-participating-in-live-commerce-or-live-shopping-events\/)\n- [Premium Statistic Items purchased through live shopping events or streams South Korea 2024](https:\/\/www.statista.com\/statistics\/1496119\/south-korea-items-purchased-through-live-shopping-events-or-streams\/)\n- [Premium Statistic Frequency of purchasing an item through live commerce in Malaysia 2024, by gender](https:\/\/www.statista.com\/statistics\/1491381\/malaysia-frequency-of-purchasing-on-live-commerce-by-gender\/)\n- [Premium Statistic Reasons for participating in live commerce events South Korea 2024, by age](https:\/\/www.statista.com\/statistics\/1496104\/south-korea-reasons-for-participating-in-live-commerce-or-live-shopping-events-by-age\/)\n- [Premium Statistic Frequency of purchasing an item through live commerce South Korea 2024, by age](https:\/\/www.statista.com\/statistics\/1496099\/south-korea-frequency-of-purchasing-on-live-commerce-by-age\/)\n- [Premium Statistic Reasons for participating in live commerce events in Malaysia 2024, by gender](https:\/\/www.statista.com\/statistics\/1491404\/malaysia-reasons-for-participating-in-live-commerce-events-by-gender\/)\n- [Premium Statistic Reasons for not participating in live commerce events South Korea 2024](https:\/\/www.statista.com\/statistics\/1496111\/south-korea-reasons-for-not-participating-in-live-commerce-or-live-shopping-events\/)\n\nRelated statistics\n\n10\n\n- [Premium Statistic Items purchased through live commerce events or streams in Malaysia 2024](https:\/\/www.statista.com\/statistics\/1491429\/malaysia-items-purchased-through-live-commerce-events\/)\n- [Premium Statistic Most commonly used platform for live commerce in India 2024](https:\/\/www.statista.com\/statistics\/1491638\/india-most-used-platform-for-live-commerce\/)\n- [Premium Statistic Items purchased through live shopping events or streams Vietnam 2024](https:\/\/www.statista.com\/statistics\/1491105\/vietnam-items-purchased-through-live-shopping-events-or-streams\/)\n- [Premium Statistic Products purchased through live commerce in India 2024, by gender](https:\/\/www.statista.com\/statistics\/1491630\/india-products-purchased-via-live-commerce-by-gender\/)\n- [Premium Statistic Frequency of purchasing an item through live commerce in Malaysia 2024, by age group](https:\/\/www.statista.com\/statistics\/1491385\/malaysia-frequency-of-purchasing-on-live-commerce-by-age\/)\n- [Premium Statistic Items purchased through live commerce events or streams in Malaysia 2024, by gender](https:\/\/www.statista.com\/statistics\/1491435\/malaysia-items-purchased-through-live-commerce-events-by-gender\/)\n- [Premium Statistic Main reasons for participating in live commerce in India 2024](https:\/\/www.statista.com\/statistics\/1491604\/india-reasons-for-participating-in-live-commerce\/)\n- [Premium Statistic Main reasons for not participating in live commerce in India 2024](https:\/\/www.statista.com\/statistics\/1491613\/india-reasons-for-not-participating-in-live-commerce\/)\n- [Premium Statistic Live commerce platforms accessed to purchase an item in Malaysia 2024, by gender](https:\/\/www.statista.com\/statistics\/1491443\/malaysia-live-commerce-platforms-accessed-to-purchase-an-item-by-gender\/)\n- [Premium Statistic Live shopping platforms accessed to purchase an item South Korea 2024](https:\/\/www.statista.com\/statistics\/1496123\/south-korea-live-shopping-platforms-accessed-to-purchase-an-item\/)\n\n## **Further Content:** You might find this interesting as well\n### Topics\n[![](https:\/\/cdn.statcdn.com\/Topic\/13655.jpg)Online shopping behavior in Spain](https:\/\/www.statista.com\/topics\/13655\/online-shopping-behavior-in-spain\/)[![](https:\/\/cdn.statcdn.com\/Topic\/871.jpg)E-commerce worldwide](https:\/\/www.statista.com\/topics\/871\/online-shopping\/)[![](https:\/\/cdn.statcdn.com\/Topic\/2477.jpg)Online shopping behavior in the United States](https:\/\/www.statista.com\/topics\/2477\/online-shopping-behavior\/)[![](https:\/\/cdn.statcdn.com\/Topic\/2453.jpg)E-commerce in Latin America](https:\/\/www.statista.com\/topics\/2453\/e-commerce-in-latin-america\/)[![](https:\/\/cdn.statcdn.com\/Topic\/2503.jpg)Spain](https:\/\/www.statista.com\/topics\/2503\/spain\/)\n\nAccess all statistics starting from **\\$2,388 USD** yearly \\*\n\n\\* For commercial use only\n\nBasic Account\n\nFor single users\n\n\\$0 USD\n\nAlways free\n\nAccess limited to **Free Statistics.** Premium Statistics are not included.\n\n- Free Statistics\n\nBased on your interests\n\nStarter Account\n\nFor single users\n\n\\$199 USD\n\nper month, billed annually 1\n\n[Buy now](https:\/\/www.statista.com\/accounts\/individuals?recommendation=starter)\n\n- Free Statistics\n- Premium Statistics\n\nProfessional Account\n\nFor teams of up to 5 people\n\n\\$1,399 USD\n\nper month, billed annually 1\n\n[Buy now](https:\/\/www.statista.com\/accounts\/individuals?recommendation=professional)\n\n- Free + Premium Statistics\n- Reports\n- Market Insights\n\n1 All prices do not include sales tax. The account requires an annual contract and will renew after one year to the regular list price.\n\n[Compare accounts](https:\/\/www.statista.com\/accounts\/individuals#accountOverview__table)\n\nLearn more about how Statista can support your business.\n\nRakuten Insight. (September 4, 2024). Leading reasons for participating in live commerce events in Singapore as of May 2024 \\[Graph\\]. In Statista. Retrieved April 06, 2026, from https:\/\/www.statista.com\/statistics\/1493197\/singapore-reasons-for-joining-live-commerce-events\/\n\nRakuten Insight. \"Leading reasons for participating in live commerce events in Singapore as of May 2024.\" Chart. September 4, 2024. Statista. Accessed April 06, 2026. https:\/\/www.statista.com\/statistics\/1493197\/singapore-reasons-for-joining-live-commerce-events\/\n\nRakuten Insight. (2024). Leading reasons for participating in live commerce events in Singapore as of May 2024. Statista. Statista Inc.. Accessed: April 06, 2026. https:\/\/www.statista.com\/statistics\/1493197\/singapore-reasons-for-joining-live-commerce-events\/\n\nRakuten Insight. \"Leading Reasons for Participating in Live Commerce Events in Singapore as of May 2024.\" Statista, Statista Inc., 4 Sep 2024, https:\/\/www.statista.com\/statistics\/1493197\/singapore-reasons-for-joining-live-commerce-events\/\n\nRakuten Insight, Leading reasons for participating in live commerce events in Singapore as of May 2024 Statista, https:\/\/www.statista.com\/statistics\/1493197\/singapore-reasons-for-joining-live-commerce-events\/ (last visited April 06, 2026)\n\nLeading reasons for participating in live commerce events in Singapore as of May 2024 \\[Graph\\], Rakuten Insight, September 4, 2024. \\[Online\\]. 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URL	https://www.statista.com/statistics/1493197/singapore-reasons-for-joining-live-commerce-events/
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Meta Title	Singapore: reasons for joining live commerce events 2024\| Statista
Meta Description	According to a survey conducted by Rakuten Insight in May 2024 on live commerce, among consumers who participate in live shopping events in Singapore, ** percent of the respondents said that they joined live commerce or live shopping events because they are entertaining.
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A paid subscription is required for full access. [Read more](https://www.statista.com/accounts/individuals) # Leading reasons for live commerce participation Singapore 2024 Published by [F. Watty](https://www.statista.com/aboutus/our-research-commitment/4189/f-watty), Nov 26, 2025 According to a survey conducted by [Rakuten Insight](https://insight.rakuten.com/) in May 2024 on live commerce, among consumers who participate in live shopping events in Singapore, \\ percent of the respondents said that they joined live commerce or live shopping events because they are entertaining. In contrast, \\\\\* percent of the consumers stated that they did so because live auctions were competitive and exciting. Read more Show all numbers [Log in](https://www.statista.com/login) or [register](https://www.statista.com/accounts/individuals?recommendation=discovery) to access precise data. Advertisement Advertisement ## Leading reasons for participating in live commerce events in Singapore as of May 2024 \| Characteristic \| Share of respondents \| \|---\|---\| \| \- \| \- \| \| \- \| \- \| \| \- \| \- \| \| \- \| \- \| \| \- \| \- \| \| \- \| \- \| \| \- \| \- \| \| \- \| \- \| \| \- \| \- \| \| \- \| \- \| \| \- \| \- \| You need a Statista Account for unlimited access - Immediate access to 1m+ statistics - Incl. source references - Download as PNG, PDF, XLS, PPT [Get full access](https://www.statista.com/accounts/individuals?recommendation=discovery) Already have an account? Additional Information [© Statista 2026](https://www.statista.com/statistics/report-content/statistic/1493197 "Report") Show source Download PDF\+ XLS\+ PNG\+ PPT\+ Source Show detailed source information? [Register for free](https://www.statista.com/register/) Already a member? [Log in](https://www.statista.com/login) Source Show sources informationShow publisher information[Use Ask Statista Research Service](https://ask.statista.com/) In cooperation with [![Rakuten Insight](https://cdn.statcdn.com/Source/28205.png)](https://insight.rakuten.com/%20) Rakuten Insight Release date September 2024 More information Region Singapore Survey time period May 9 to 31, 2024 Number of respondents 1,986 respondents Age group 16 years and older Special properties among consumers who shop via live events Method of interview Online survey Supplementary notes Original question: "Why do you participate in live commerce or live shopping events? (choose up to 3 of the most relevant answers)" Citation formats Citation formats View options ## Other statistics on the topic [![Frequency of purchasing an item using live commerce in the Asia-Pacific region in 2024, by country or territory](https://cdn.statcdn.com/Statistic/1490000/1493350-blank-100.png)\+Frequency of purchasing items using live commerce APAC 2024, by country or territory](https://www.statista.com/statistics/1493350/apac-frequency-of-purchasing-on-live-commerce-by-country/) [![Items purchased through live commerce events or streams among consumers in Malaysia as of May 2024](https://cdn.statcdn.com/Statistic/1490000/1491429-blank-100.png)\+Items purchased through live commerce events or streams in Malaysia 2024](https://www.statista.com/statistics/1491429/malaysia-items-purchased-through-live-commerce-events/) [![Most commonly used platform for live commerce in India as of May 2024](https://cdn.statcdn.com/Statistic/1490000/1491638-blank-100.png)\+Most commonly used platform for live commerce in India 2024](https://www.statista.com/statistics/1491638/india-most-used-platform-for-live-commerce/) [![Main reasons for participating in live commerce in India as of May 2024](https://cdn.statcdn.com/Statistic/1490000/1491604-blank-100.png)\+Main reasons for participating in live commerce in India 2024](https://www.statista.com/statistics/1491604/india-reasons-for-participating-in-live-commerce/) F. 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[Reasons for not participating in live commerce events Philippines 2024](https://www.statista.com/statistics/1491071/philippines-reasons-for-not-participating-in-live-commerce-or-live-shopping-events/) - [Reasons for not participating in live commerce events Indonesia 2024](https://www.statista.com/statistics/1493470/indonesia-reasons-for-not-participating-in-live-commerce-or-live-shopping-events/) - [Reasons for not participating in live commerce events in Malaysia 2024](https://www.statista.com/statistics/1491423/malaysia-reasons-for-not-participating-in-live-shopping-events/) - [Reasons for participating in live commerce events South Korea 2024](https://www.statista.com/statistics/1496102/south-korea-reasons-for-participating-in-live-commerce-or-live-shopping-events/) - [Items purchased through live shopping events or streams South Korea 2024](https://www.statista.com/statistics/1496119/south-korea-items-purchased-through-live-shopping-events-or-streams/) - [Frequency of purchasing an item through live commerce in Malaysia 2024, by gender](https://www.statista.com/statistics/1491381/malaysia-frequency-of-purchasing-on-live-commerce-by-gender/) - [Reasons for participating in live commerce events South Korea 2024, by age](https://www.statista.com/statistics/1496104/south-korea-reasons-for-participating-in-live-commerce-or-live-shopping-events-by-age/) - [Frequency of purchasing an item through live commerce South Korea 2024, by age](https://www.statista.com/statistics/1496099/south-korea-frequency-of-purchasing-on-live-commerce-by-age/) - [Reasons for participating in live commerce events in Malaysia 2024, by gender](https://www.statista.com/statistics/1491404/malaysia-reasons-for-participating-in-live-commerce-events-by-gender/) - [Reasons for not participating in live commerce events South Korea 2024](https://www.statista.com/statistics/1496111/south-korea-reasons-for-not-participating-in-live-commerce-or-live-shopping-events/) The most important statistics - [Items purchased through live commerce events or streams in Malaysia 2024](https://www.statista.com/statistics/1491429/malaysia-items-purchased-through-live-commerce-events/) - [Most commonly used platform for live commerce in India 2024](https://www.statista.com/statistics/1491638/india-most-used-platform-for-live-commerce/) - [Items purchased through live shopping events or streams Vietnam 2024](https://www.statista.com/statistics/1491105/vietnam-items-purchased-through-live-shopping-events-or-streams/) - [Products purchased through live commerce in India 2024, by gender](https://www.statista.com/statistics/1491630/india-products-purchased-via-live-commerce-by-gender/) - [Frequency of purchasing an item through live commerce in Malaysia 2024, by age group](https://www.statista.com/statistics/1491385/malaysia-frequency-of-purchasing-on-live-commerce-by-age/) - [Items purchased through live commerce events or streams in Malaysia 2024, by gender](https://www.statista.com/statistics/1491435/malaysia-items-purchased-through-live-commerce-events-by-gender/) - [Main reasons for participating in live commerce in India 2024](https://www.statista.com/statistics/1491604/india-reasons-for-participating-in-live-commerce/) - [Main reasons for not participating in live commerce in India 2024](https://www.statista.com/statistics/1491613/india-reasons-for-not-participating-in-live-commerce/) - [Live commerce platforms accessed to purchase an item in Malaysia 2024, by gender](https://www.statista.com/statistics/1491443/malaysia-live-commerce-platforms-accessed-to-purchase-an-item-by-gender/) - [Live shopping platforms accessed to purchase an item South Korea 2024](https://www.statista.com/statistics/1496123/south-korea-live-shopping-platforms-accessed-to-purchase-an-item/) ## Other statistics that may interest you Statistics on About the industry 10 - [Premium Statistic Leading reasons for not participating in live commerce events Singapore 2024](https://www.statista.com/statistics/1493198/singapore-reasons-for-not-participating-in-live-commerce/) - [Premium Statistic Live commerce platforms accessed to purchase an item in Malaysia 2024, by age group](https://www.statista.com/statistics/1491450/malaysia-live-commerce-platforms-accessed-to-purchase-an-item-by-age/) - [Premium Statistic Live commerce platforms accessed to purchase an item in Malaysia 2024](https://www.statista.com/statistics/1491440/malaysia-live-commerce-platforms-accessed-to-purchase-an-item/) - [Premium Statistic Frequency of purchase through live commerce in India 2024](https://www.statista.com/statistics/1491600/india-frequency-of-purchase-through-live-commerce/) - [Premium Statistic Reasons for participating in live commerce events in Malaysia 2024](https://www.statista.com/statistics/1491390/malaysia-reasons-for-participating-in-live-commerce-events/) - [Premium Statistic Reasons for participating in live commerce events Indonesia 2024](https://www.statista.com/statistics/1493472/indonesia-reasons-for-participating-in-live-commerce-or-live-shopping-events/) - [Premium Statistic Items purchased through live shopping events or streams Philippines 2024](https://www.statista.com/statistics/1491072/philippines-items-purchased-through-live-shopping-events-or-streams/) - [Premium Statistic Reasons for not participating in live commerce events Vietnam 2024](https://www.statista.com/statistics/1491103/vietnam-reasons-for-not-participating-in-live-commerce-or-live-shopping-events/) - [Premium Statistic Reasons for participating in live commerce or live shopping events Philippines 2024](https://www.statista.com/statistics/1491068/philippines-reasons-for-participating-in-live-commerce-or-live-shopping-events/) - [Premium Statistic Frequency of purchasing an item through live commerce South Korea 2024](https://www.statista.com/statistics/1496096/south-korea-frequency-of-purchasing-on-live-commerce/) About the region 10 - [Premium Statistic Frequency of purchasing something through live commerce Singapore 2024](https://www.statista.com/statistics/1490971/singapore-frequency-of-purchasing-from-live-commerce/) - [Premium Statistic Popular items purchased via live shopping events Singapore 2024](https://www.statista.com/statistics/1493206/singapore-popular-items-purchased-via-live-shopping/) - [Premium Statistic Popular live shopping platforms Singapore 2024](https://www.statista.com/statistics/1493215/singapore-popular-live-shopping-platforms/) - [Premium Statistic Leading actions taken during beauty livestreams Singapore 2022](https://www.statista.com/statistics/1339476/singapore-leading-actions-taken-during-beauty-livestreams/) - [Premium Statistic Share of people who watch beauty livestreams Singapore 2022](https://www.statista.com/statistics/1339461/singapore-beauty-livestream-audience-share/) - [Premium Statistic Most used apps to watch beauty livestreams Singapore 2022](https://www.statista.com/statistics/1339464/singapore-leading-beauty-livestream-apps/) - [Premium Statistic Most requested content in beauty livestreams Singapore 2022](https://www.statista.com/statistics/1339469/singapore-leading-beauty-livestream-content/) - [Premium Statistic Leading e-commerce purchase drivers among consumers Singapore Q3 2023](https://www.statista.com/statistics/1490004/singapore-leading-e-commerce-purchase-drivers-among-consumers/) - [Premium Statistic Most purchased from e-commerce platforms in Singapore 2023](https://www.statista.com/statistics/1470436/singapore-leading-e-commerce-platforms-for-purchases/) - [Premium Statistic Main drivers for not making purchases on social media Singapore 2025, by age](https://www.statista.com/statistics/1375483/singapore-social-media-non-purchase-drivers-by-age/) Selected statistics 10 - [Premium Statistic Live shopping platforms accessed to purchase an item Thailand 2024](https://www.statista.com/statistics/1491444/thailand-live-shopping-platforms-accessed-to-purchase-an-item/) - [Premium Statistic Frequency of purchasing an item through live commerce Thailand 2024](https://www.statista.com/statistics/1491448/thailand-frequency-of-purchasing-from-live-commerce/) - [Premium Statistic Live shopping platforms to purchase items APAC 2024, by country or territory](https://www.statista.com/statistics/1493494/apac-live-shopping-platforms-to-purchase-items-by-country/) - [Premium Statistic Frequency of purchasing items using live commerce APAC 2024, by country or territory](https://www.statista.com/statistics/1493350/apac-frequency-of-purchasing-on-live-commerce-by-country/) - [Premium Statistic Items purchased through live shopping events or streams APAC 2024, by country](https://www.statista.com/statistics/1493445/apac-items-purchased-through-live-shopping-events-by-country/) - [Premium Statistic Reasons for participating in live commerce APAC 2024, by country or territory](https://www.statista.com/statistics/1493375/apac-reasons-for-participating-in-live-shopping-events-by-country/) - [Premium Statistic Items purchased through live shopping events or streams Thailand 2024](https://www.statista.com/statistics/1491446/thailand-items-purchased-through-live-shopping-events-or-streams/) - [Premium Statistic Reasons for not participating in live commerce events Thailand 2024](https://www.statista.com/statistics/1491462/thailand-reasons-for-not-participating-in-live-commerce-or-live-shopping-events/) - [Premium Statistic Reasons for participating in live commerce or live shopping events Thailand 2024](https://www.statista.com/statistics/1491447/thailand-reasons-for-participating-in-live-commerce-or-live-shopping-events/) - [Premium Statistic Most popular livestream categories among users SEA 2023](https://www.statista.com/statistics/1617992/sea-most-popular-livestream-categories/) Other regions 10 - [Premium Statistic Reasons for not participating in live commerce events Philippines 2024](https://www.statista.com/statistics/1491071/philippines-reasons-for-not-participating-in-live-commerce-or-live-shopping-events/) - [Premium Statistic Reasons for not participating in live commerce events Indonesia 2024](https://www.statista.com/statistics/1493470/indonesia-reasons-for-not-participating-in-live-commerce-or-live-shopping-events/) - [Premium Statistic Reasons for not participating in live commerce events in Malaysia 2024](https://www.statista.com/statistics/1491423/malaysia-reasons-for-not-participating-in-live-shopping-events/) - [Premium Statistic Reasons for participating in live commerce events South Korea 2024](https://www.statista.com/statistics/1496102/south-korea-reasons-for-participating-in-live-commerce-or-live-shopping-events/) - [Premium Statistic Items purchased through live shopping events or streams South Korea 2024](https://www.statista.com/statistics/1496119/south-korea-items-purchased-through-live-shopping-events-or-streams/) - [Premium Statistic Frequency of purchasing an item through live commerce in Malaysia 2024, by gender](https://www.statista.com/statistics/1491381/malaysia-frequency-of-purchasing-on-live-commerce-by-gender/) - [Premium Statistic Reasons for participating in live commerce events South Korea 2024, by age](https://www.statista.com/statistics/1496104/south-korea-reasons-for-participating-in-live-commerce-or-live-shopping-events-by-age/) - [Premium Statistic Frequency of purchasing an item through live commerce South Korea 2024, by age](https://www.statista.com/statistics/1496099/south-korea-frequency-of-purchasing-on-live-commerce-by-age/) - [Premium Statistic Reasons for participating in live commerce events in Malaysia 2024, by gender](https://www.statista.com/statistics/1491404/malaysia-reasons-for-participating-in-live-commerce-events-by-gender/) - [Premium Statistic Reasons for not participating in live commerce events South Korea 2024](https://www.statista.com/statistics/1496111/south-korea-reasons-for-not-participating-in-live-commerce-or-live-shopping-events/) Related statistics 10 - [Premium Statistic Items purchased through live commerce events or streams in Malaysia 2024](https://www.statista.com/statistics/1491429/malaysia-items-purchased-through-live-commerce-events/) - [Premium Statistic Most commonly used platform for live commerce in India 2024](https://www.statista.com/statistics/1491638/india-most-used-platform-for-live-commerce/) - [Premium Statistic Items purchased through live shopping events or streams Vietnam 2024](https://www.statista.com/statistics/1491105/vietnam-items-purchased-through-live-shopping-events-or-streams/) - [Premium Statistic Products purchased through live commerce in India 2024, by gender](https://www.statista.com/statistics/1491630/india-products-purchased-via-live-commerce-by-gender/) - [Premium Statistic Frequency of purchasing an item through live commerce in Malaysia 2024, by age group](https://www.statista.com/statistics/1491385/malaysia-frequency-of-purchasing-on-live-commerce-by-age/) - [Premium Statistic Items purchased through live commerce events or streams in Malaysia 2024, by gender](https://www.statista.com/statistics/1491435/malaysia-items-purchased-through-live-commerce-events-by-gender/) - [Premium Statistic Main reasons for participating in live commerce in India 2024](https://www.statista.com/statistics/1491604/india-reasons-for-participating-in-live-commerce/) - [Premium Statistic Main reasons for not participating in live commerce in India 2024](https://www.statista.com/statistics/1491613/india-reasons-for-not-participating-in-live-commerce/) - [Premium Statistic Live commerce platforms accessed to purchase an item in Malaysia 2024, by gender](https://www.statista.com/statistics/1491443/malaysia-live-commerce-platforms-accessed-to-purchase-an-item-by-gender/) - [Premium Statistic Live shopping platforms accessed to purchase an item South Korea 2024](https://www.statista.com/statistics/1496123/south-korea-live-shopping-platforms-accessed-to-purchase-an-item/) ## Further Content: You might find this interesting as well ### Topics [![](https://cdn.statcdn.com/Topic/13655.jpg)Online shopping behavior in Spain](https://www.statista.com/topics/13655/online-shopping-behavior-in-spain/)[![](https://cdn.statcdn.com/Topic/871.jpg)E-commerce worldwide](https://www.statista.com/topics/871/online-shopping/)[![](https://cdn.statcdn.com/Topic/2477.jpg)Online shopping behavior in the United States](https://www.statista.com/topics/2477/online-shopping-behavior/)[![](https://cdn.statcdn.com/Topic/2453.jpg)E-commerce in Latin America](https://www.statista.com/topics/2453/e-commerce-in-latin-america/)[![](https://cdn.statcdn.com/Topic/2503.jpg)Spain](https://www.statista.com/topics/2503/spain/) Access all statistics starting from \$2,388 USD yearly \* \* For commercial use only Basic Account For single users \$0 USD Always free Access limited to Free Statistics. Premium Statistics are not included. - Free Statistics Based on your interests Starter Account For single users \$199 USD per month, billed annually 1 [Buy now](https://www.statista.com/accounts/individuals?recommendation=starter) - Free Statistics - Premium Statistics Professional Account For teams of up to 5 people \$1,399 USD per month, billed annually 1 [Buy now](https://www.statista.com/accounts/individuals?recommendation=professional) - Free + Premium Statistics - Reports - Market Insights 1 All prices do not include sales tax. The account requires an annual contract and will renew after one year to the regular list price. [Compare accounts](https://www.statista.com/accounts/individuals#accountOverview__table) Learn more about how Statista can support your business. Rakuten Insight. (September 4, 2024). Leading reasons for participating in live commerce events in Singapore as of May 2024 \[Graph\]. In Statista. Retrieved April 06, 2026, from https://www.statista.com/statistics/1493197/singapore-reasons-for-joining-live-commerce-events/ Rakuten Insight. "Leading reasons for participating in live commerce events in Singapore as of May 2024." Chart. September 4, 2024. Statista. Accessed April 06, 2026. https://www.statista.com/statistics/1493197/singapore-reasons-for-joining-live-commerce-events/ Rakuten Insight. (2024). Leading reasons for participating in live commerce events in Singapore as of May 2024. Statista. Statista Inc.. Accessed: April 06, 2026. https://www.statista.com/statistics/1493197/singapore-reasons-for-joining-live-commerce-events/ Rakuten Insight. "Leading Reasons for Participating in Live Commerce Events in Singapore as of May 2024." Statista, Statista Inc., 4 Sep 2024, https://www.statista.com/statistics/1493197/singapore-reasons-for-joining-live-commerce-events/ Rakuten Insight, Leading reasons for participating in live commerce events in Singapore as of May 2024 Statista, https://www.statista.com/statistics/1493197/singapore-reasons-for-joining-live-commerce-events/ (last visited April 06, 2026) Leading reasons for participating in live commerce events in Singapore as of May 2024 \[Graph\], Rakuten Insight, September 4, 2024. \[Online\]. 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Readable Markdown	Access all statistics starting from \$2,388 USD yearly \* \* For commercial use only Basic Account For single users \$0 USD Always free Access limited to Free Statistics. Premium Statistics are not included. - Free Statistics Based on your interests Starter Account For single users \$199 USD per month, billed annually 1 - Free Statistics - Premium Statistics Professional Account For teams of up to 5 people \$1,399 USD per month, billed annually 1 - Free + Premium Statistics - Reports - Market Insights 1 All prices do not include sales tax. The account requires an annual contract and will renew after one year to the regular list price. [Compare accounts](https://www.statista.com/accounts/individuals#accountOverview__table) Learn more about how Statista can support your business.
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