🕷️ Crawler Inspector

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Raw Queries and Responses

1. Shard Calculation

Query:

Response:

Calculated Shard: 80 (from laksa039)

2. Crawled Status Check

Query:

curl -X POST \
  'http://laksa080.int.ahrefs:8124/' \
  -H 'Content-Type: text/plain' \
  -H 'X-ClickHouse-Database: crawler3' \
  -H 'Authorization: Basic YXBpOg==' \
  -d 'SELECT getAhrefsURLFromUnparsed(src_unparsed) AS found_url, ifNull(toUnixTimestamp(download_stamp), 0) AS crawl_time, ifNull(toUnixTimestamp(props_url_first_seen), 0) AS first_indexed_time, download_http_code AS http_code, src_unparsed AS src_unparsed, src_root_hash AS src_root_hash, history_drop_reason AS history_drop_reason, meta_title AS meta_title, meta_descriptions AS meta_descriptions, attrs_boilerpipe_text AS attrs_boilerpipe_text, attrs_markdown AS attrs_markdown, attrs_readable_markdown AS attrs_readable_markdown, meta_canonical AS meta_canonical FROM crawler3.page_info_local FINAL PREWHERE (src_root_hash, src_unparsed) IN ((getAhrefsRootHashFromUnparsed(getAhrefsUnparsedNoserviceFromURL(\'https://www.socialinsider.io/blog/most-popular-memes-on-social-media-right-now/\')), getAhrefsUnparsedNoserviceFromURL(\'https://www.socialinsider.io/blog/most-popular-memes-on-social-media-right-now/\'))) FORMAT JSONEachRow'

Response:

{"found_url":"https:\/\/www.socialinsider.io\/blog\/most-popular-memes-on-social-media-right-now\/","crawl_time":1776148223,"first_indexed_time":1730138247,"http_code":200,"src_unparsed":"io,socialinsider!www,\/blog\/most-popular-memes-on-social-media-right-now\/ s443","src_root_hash":"9095199437958621480","history_drop_reason":null,"meta_title":"Most Popular Memes on Social Media Right Now","meta_descriptions":["Discover the most popular and funniest memes on social media—updated monthly to guarantee smiles for your audience and keep them engaged!"],"attrs_boilerpipe_text":"There’s no better way to show off your brand’s personality than with trending memes! They’re relatable, hilarious, and super shareable.\nPlus, nothing builds a stronger connection with your audience than a good laugh, right?\nHere, you can find what memes are trending on social media and stay ahead of the trends to keep your content game on point!\n💡\nNot every meme is suitable for every brand. It's essential to choose trendy memes that align with your brand’s voice and values to maintain authenticity and connection with your audience.\nTrending memes in January 2026\nThis meme uses a short\nGravity Falls\nclip where Deputy Durland mockingly shouts “\nCity boy! City boy\n!\n” at Dipper. Online, that clip gets repurposed as a reaction insert—usually to “call out” someone for being naïve, soft, out of their depth, or acting like they don’t understand how things\nreally\nwork.\nThis is best for brands with a playful tone—especially those that can joke about\ncommon customer behavior\nwithout sounding mean. Good fits:\nTrending memes in December 2025\nJon Hamm Dancing (“Turn the lights off” \/ club cutaway)\nThis meme uses a clip of Jon Hamm dancing enthusiastically in a nightclub as a visual punchline. The format is simple: a “before” moment showing stress, boredom, exhaustion, or dissatisfaction — followed by a hard cut to Jon Hamm dancing, representing sudden joy, release, or unhinged happiness. In December 2025, it surged as a metaphor for escapism, holiday relief, and the contrast between obligation and freedom.\nThe clip is instantly expressive. Even without context, it communicates\npure vibe shift\n. The humor lies in exaggeration: whatever small relief the creator experiences is blown up into a full club-level celebration. It also taps into nostalgia and celebrity absurdity — Jon Hamm is not who you expect to see as the embodiment of chaos, which makes it funnier.\nThis meme is perfect for showcasing transformation or payoff moments. A coffee brand can frame it as “me before caffeine vs. me after.” A travel brand can use it for “last work email sent → airport mode.” SaaS and productivity tools can show chaos → automation → Jon Hamm dancing. The key is clarity: the more relatable and mundane the “before,” the bigger the payoff lands.\nTrending memes in November 2025\nLeft Exit 12 Off Ramp\nThe “Left Exit 12 Off Ramp” meme uses a familiar highway-sign image to dramatize a sudden, impulsive choice. The format: a car veering sharply across lanes toward an unexpected exit, with labels on the road sign showing the “responsible” option and the “chaotic” or more tempting decision. It thrives because it visualizes a split-second internal conflict—logic versus impulse—in a way that’s instantly readable and endlessly remixable. In November 2025, the format resurfaced with holiday themes, consumer temptations, procrastination jokes, and “I know better but…” moments, making it a perfect fit for seasonal decision-making humor.\nFor brands, this meme is a goldmine because it lets you poke fun at the exact moment your audience chooses\nyou\nover the “sensible” alternative. A coffee brand could frame it as “drink water” vs. “get a seasonal latte,” while a retailer could use it for “stick to the budget” vs. “holiday sale.” SaaS and B2B brands can adapt it too—“finish the report” vs. “optimize it with our tool.” The format is simple, versatile, and instantly recognizable, making it ideal for quick, high-engagement meme content that highlights product appeal through relatable decision-making.\nTrending memes in October 2025\nMy Brain at 3 AM\nA meme format where users share the late-night (or very early morning) stream of wild, anxious, or random thoughts their brain goes through — often captioned something like “My brain at 3 am” or “When your brain starts at midnight.”\nIt taps into a universal experience of sleep-adjacent restlessness and intrusive thoughts. Because it’s relatable and slightly chaotic, it invites comments like “Same” or “Tell me I’m not alone,” which drives engagement.\nTrending memes in September 2025\nOur Graphic Designer Is On Leave\nThis meme is all about riffing on workplace chaos or design mishaps—especially around the absence of creative oversight. It represents a great opportunity to present design errors, weird last-minute changes, etc. in a humorous and relatable style.\nBrands can self-poke—show behind-the-scenes “oops” moments or internal humor tied to marketing deadlines, design changes, or product adjustments.\nSide-Eyeing Trio\nA simple layout where three panels or characters side-eye each other or react in sequence—used for humor, sarcasm, or comparisons.\nFor example: \"when your team, your boss, and you all see the bug,” each panel has different expressions.\nBecause the template is simple and instantly readable, it’s easy for brands or creators to drop in product- or team-oriented variants.\nTrending memes in August 2025\nWork Bestie Lore\nA meme genre celebrating the unspoken (and sometimes cheeky) emotional lifeline represented by your office best friend—your “work bestie.” These memes portray the voicemail-cracking, email-translating, meme-sharing buddy who helps you survive the 9-to-5 grind.\nBecause it taps into workplace camaraderie—the person who gets your inside jokes, your eye rolls at the boss’s requests, and your mid-afternoon existential crisis, the content not only is humoristic, but also relatable and authentic.\nThe Life of a Showgirl\nTaylor Swift’s August 2025 announcement of her album\nThe Life of a Showgirl\n(set for release on October 3, 2025) ignited meme mania—even before the music dropped.\nThe trend itself consists of people taking the dramatic album title and pairing it with over-the-top visuals — think glitter, feathers, stage lights, or even everyday moments exaggerated to look theatrical. In short, it’s about turning the ordinary into something fabulous, captioned with “The Life of a Showgirl.”\nTrending memes in July 2025\nPrince George at Wimbledon\nOne\nof the most viral memes right now features Prince George at Wimbledon, looking visibly unimpressed and slightly dissapointed after the final. His  expression quickly became meme gold, with tennis fans joking (lightheartedly and harmlessly):\n“Charlotte, we need to bring the empire back.”\nBob's Burgers dance\nA viral meme is going around on TikTok featuring\nBob and his dance\n. It's perfect to use when you want to show a relatable moment or talk about your brand.\n\"That feeling after you find out we have discounts.\"\nIt's a fun, lighthearted way to highlight good news and connect with your audience through humor.\nTrending memes in June 2025\nGordon Ramsay Slang Memes\nOne\nof the newest memes, this trend turns Gordon Ramsay’s food insults into slang. It started on\nTikTok\n, where clips like “Show Me Your Work” (SMYW) got used as funny abbreviations.\nIt's now part of the latest trending memes everyone’s quoting.\nSquid Game memes\nBased on the new season, people create trendy memes using clips and\nmoments\nfrom the show. Since it's a significant release right now, it’s also behind some of the most viral memes.\nFind a moment that fits your message and use it while it’s hot.\nTrending memes in May 2025\nIt's gonna be May\nOne of the most iconic memes this month, and every May, really, comes from *NSYNC’s hit song\n“It’s Gonna Be Me.”\nThanks to the way the lyrics sound more like “It’s gonna be May,” this meme resurfaces every year as a playful reminder that May has arrived.\nIt works amazingly for B2B brands or even a personal brand to use this meme in their content calendar.\nIt's the first of the month\nAs you can see in the comments on this\npost\n, this meme isn’t just a trend—it’s practically a tradition! One of the most popular memes out there, especially on TikTok. It’s not tied to May or any specific month, but it pops up every time a new month begins.\nThe meme features dancing cows grooving to the “Wake up, it’s the first of the month” lyric from Playboi Carti’s song. As a brand, you could easily hop on this trend by incorporating it into your Instagram Stories or TikTok videos the next time a new month kicks off.\nTrending memes in April 2025\nSmiling Sunflower memes\nOne trendy meme making waves on TikTok and Instagram right now is the\nsmiling sunflower\n.\nIt’s used to capture that \"holding it together\" kind of expression in all kinds of situations: awkward, funny, or just relatable moments.\nOn TikTok, you can pair it with\nthis sound\n,  but the real key is your overlay text. Make sure it taps into a feeling or experience your audience will instantly connect with. That’s what makes the meme hit home and get shared!\nLady Gaga at Coachella memes\nLady Gaga is back! And her performance at Coachella gave us the most viral memes in April!\nThis one\nreveals two personalities, so you can be as creative as possible. Think opposites, unexpected moods, or anything that shows a funny contrast, your audience will relate to!\nTrending memes in March 2025\nZoe Saldana meme\nThe\nZoe Saldana Oscar moment\nis one of the most famous memes right now. It shows her emotional vulnerability and excitement as she calls out for her mother while accepting her award.\nOnline, it’s used to express a need for comfort, support, or validation, whether from an actual mom, a “work mom,” or just someone who always knows what to do.\nBrands can use this meme to highlight moments of seeking guidance, reassurance, or help (can be used in a funny way, too).\nThe CapCut template\nmakes it easy to customize for different contexts while keeping the meme’s relatable energy.\nThe goblin meme\nThe goblin\nviral meme features a mischievous-looking goblin laughing, often paired with a relatable or ironic caption. The phrase itself doesn’t have a strict meaning but enhances the goblin’s chaotic energy, making the popular meme perfect for moments of playful guilt or low-stakes mischief.\nBrands can use this meme to highlight moments when people knowingly break the rules, act sneakily, or indulge in something they shouldn't.\nTrending memes in February 2025\nSuperbowl meme\nLike every year after the Super Bowl, the social media world is flooded with memes. This year, the most popular one was\nKendrick Lamar\nlooking straight at the camera, along with the moments above.\nThe secret to these viral memes? Watch the full show and pick whatever moment you find funniest and since it’s a major pop culture event, people will recognize it and love it.\nGrammys meme\nBesides the incredible show at the Grammys, the memes were just as iconic. This month’s best memes came straight from the Grammys, and the internet loved every second of it.\nWe have this legendary\nBeyoncé meme\n, one that’s sure to stick around for a long time, along with plenty of other viral moments.\nTrending memes in January\nIrena Aizen Bunny Art\nOne of the most popular memes right now features paintings by artist Irena Aizen, specifically her bunny-themed artwork.\nThe viral meme format involves a two-image carousel. The first image sets up the joke with: “How I look at the robber when I tell them to take anything and they take my [insert item].” The second image delivers the punchline with “Noo mi [thing].”\nAs a brand,\nthis trending meme is a great way to highlight something essential to your identity—whether it’s a best-selling product, a key feature, or even a beloved inside joke from your community. It’s a fun and relatable way to engage your audience while tapping into internet culture!\nHow I look when...\nThis\ntrendy meme is being used by TikTok users to express emotions, often paired with\nthis\ntrending sound. There’s no strict rule on how to use it—I’ve seen plenty of personal stories shared with this format.\nFYI:\nI haven’t come across any brands using this viral meme yet, but to stay on the safe side, you can still join the trend by using the sound and recreating the format with your own photos. Try snapping pictures of your colleagues with\n“How I look when…”\ncaptions for a fun and relatable spin.\nBest practices for memes\n#1. Track your memes performance to ensure relevance\nIncluding trending memes in your social media strategy is smart, but it's essential to check if they’re really helping you reach your marketing goals.\nFortunately, analyzing their effectiveness is quick and easy with a social media competitor analysis tool like Socialinsider:\nStart by creating an account and adding your profiles and competitors to the\nSocialinsider dashboard.\nEnjoy a\n14-day free trial\nto explore the features and gather insights!\nGo to the Posts section, select a time frame, and filter by AI Content Pillar, in this case, Memes, GIFs, and Viral Moments.\nFilter by the AI Content Pillar in Socialinsider Dashboard\nThen, dive into each meme’s post analytics to view engagement, impressions, and many other metrics.\nAnalytics per post in the Socialinsider Dashboard\nYou’ll find your overall meme performance metrics in the Content Pillar section, providing a clear view of how memes are resonating with your audience and your overall marketing strategy.\nOverall engagement rate by Content Pillars in the Socialinsider dashboard\n#2 Be careful of content copyright when choosing a meme\nNearly all images, video clips, and other media content found in memes are under copyright protection.\nHowever, some “allowed” exceptions allow these materials to be used when transformed into commentary or other forms of creative expression.\nSo, before using a meme in your marketing, ensure it’s legally permissible for commercial purposes. This can save you from potential copyright issues down the road.\n#3 Ensure that the tone and style of your memes align with your brand’s voice\nFor a meme to go viral on your branded pages, it needs to be funny and relatable, but it must also align with your brand.\nA hilarious meme that feels out of place can confuse your audience and dilute your brand identity. So, ensure the memes reflect your core values and resonate with your audience.\nBy keeping your memes aligned with your brand voice, you build trust and authenticity while creating a consistent online presence that encourages sharing and engagement.\n#4 Create a meme calendar\nWhile some of the most popular memes pop up randomly and take social media by storm, many well-known memes follow recognizable patterns. That's why it's a good idea to create a memes calendar that aligns with upcoming events, holidays, or campaigns.\nThis way, you can ensure your content is timely and relevant, making it more likely to resonate with your audience and to be on time without rush.\nConclusion\nMemes now are a powerful tool in marketing, offering brands a way to connect with audiences in a relatable, engaging way.\nThey’re also highly shareable, which means a well-crafted meme can spread quickly, giving brands a boost in visibility without a big budget. It can also help brands show their personality and values, making them feel more approachable and human.\nIt’s very important to note that, to succeed with memes, brands should understand their audience behavior, like preferences, pain points, and needs.\nThe timing is very important, ensuring the meme is still relevant. When done right, memes don’t just entertain; they build meaningful connections between the brand and followers and create a sense of community.\nMake sure you stay updated on the latest memes on social media and curate viral sensations!\nFAQs on popular memes right now\nWhat are memes?\nMemes are pieces of entertaining content, taking the form of images, sounds, videos, or text that spread quickly online. They’re typically funny or relatable, making them a popular way to engage audiences.\nHow to find popular memes?\nThere are several ways to stay updated on popular memes on social media:\nSocial media platforms like Instagram, TikTok, and Twitter often have trending sections where you can explore viral memes using hashtags like #memes or #viralmemes.\nYou can follow dedicated meme accounts, which is another great way to stay in the loop, like\n9gag\nor\nmemes\non Instagram.\nYou can also bookmark blogs that regularly share round-ups of the latest and most viral memes, like this one or\nKnow Your Meme.\nThese resources will help you get up to date memes and never be out of trend.\n“\nDistracted Boyfriend\n” – The most popular meme is with this guy looking at another woman while his girlfriend looks on disapprovingly. It’s used to represent shifting focus.\n“\nLeonardo DiCaprio Laughing\n” – This viral meme is from the movie\nDjango Unchained\n, where DiCaprio's character laughs, often used for sarcastic humor.\n“\nWoman Yelling at a Cat\n”- This is one of the most viral memes that features a woman yelling in one frame and a cat sitting at a table in the next, looking like they are having a conversation. It’s used to represent funny misunderstandings.\n“Surprised Pikachu”\n– This meme uses a Pikachu from Pokémon to express mock surprise in response to an obvious or expected outcome.\nDrake “Hotline bling” meme\n- This meme is iconic, showing Drake rejecting one option with a displeased face, then enthusiastically approving another.","attrs_markdown":"- [Platform]()\n  Analysis & Benchmarking\n  \n  Measure the metrics that matter and compare your performance against your competitors\n  \n  [Social Media Content AnalysisIdentify your best-performing content pillars and replicate them](https:\/\/www.socialinsider.io\/social-media-content-analysis)\n  \n  [Social Media Data IntegrationExpand your business line with the help of social media API integration](https:\/\/www.socialinsider.io\/social-media-api)\n  \n  Networks\n  \n  [TikTok](https:\/\/www.socialinsider.io\/tiktok-analytics)\n  \n  [Instagram](https:\/\/www.socialinsider.io\/instagram-analytics)\n  \n  [Linkedin](https:\/\/www.socialinsider.io\/linkedin-analytics)\n  \n  [Facebook](https:\/\/www.socialinsider.io\/facebook-analytics)\n  \n  [Twitter](https:\/\/www.socialinsider.io\/twitter-analytics)\n  \n  [YouTube](https:\/\/www.socialinsider.io\/youtube-analytics)\n  \n  ![Social Media Industry Benchmarks](https:\/\/www.socialinsider.io\/blog\/most-popular-memes-on-social-media-right-now\/lp-ssg-assets\/images\/navigation\/learn_product.png)\n  \n  Watch Product Demo\n  \n  Learn how to get started with Socialinsider\n  \n  [Watch Demo](https:\/\/www.socialinsider.io\/product)\n- [Customers](https:\/\/www.socialinsider.io\/customers)\n- [Resources]()\n  Free Tools\n  \n  Get insights into your social media performance to see what to improve\n  \n  [Global Brand Benchmark DirectoryComprehensive social media benchmark reports - see where you stand](https:\/\/www.socialinsider.io\/brands)\n  \n  [Help CenterA guide to help you navigate Socialinsider, ensuring a smooth and efficient onboarding experience](https:\/\/howto.socialinsider.io\/en\/)\n  \n  [What's NewSee all the latest product changes and improvements and learn how to use Socialinsider’s tools](https:\/\/www.socialinsider.io\/blog\/tag\/product\/)\n  \n  [Social Media Benchmarks ReportsCompare your performance against your competitors on specific social media platforms](https:\/\/www.socialinsider.io\/reports)\n  \n  [Live SessionsDiscover the latest social media strategies from industry experts](https:\/\/www.socialinsider.io\/livesessions)\n  \n  [NewsletterA Glitch in the Metrics newsletter with the juicest takes on social media](https:\/\/www.socialinsider.io\/newsletter-subscribe)\n  \n  ![Social Media Industry Benchmarks](https:\/\/www.socialinsider.io\/blog\/most-popular-memes-on-social-media-right-now\/lp-ssg-assets\/images\/navigation\/compare_benchmarks.png)\n  \n  Compare your Instagram performance\\!\n  \n  Understand your competitors’ social media strategy so you can outperform them\n  \n  [Compare profiles](https:\/\/www.socialinsider.io\/free-tools\/social-media-analysis-tools\/instagram-comparison)\n- [Pricing](https:\/\/www.socialinsider.io\/pricing)\n- [Blog](https:\/\/www.socialinsider.io\/blog\/)\n\nEnglish\n\n[Start 14-day Free Trial](https:\/\/app.socialinsider.io\/signup?lang=en)  [Login](https:\/\/app.socialinsider.io\/login?lang=en)\n\n- [Platform]()\n  Analysis & Benchmarking\n  \n  Measure the metrics that matter and compare your performance against your competitors\n  \n  [Social Media Content AnalysisIdentify your best-performing content pillars and replicate them](https:\/\/www.socialinsider.io\/social-media-content-analysis)\n  \n  [Social Media Data IntegrationExpand your business line with the help of social media API integration](https:\/\/www.socialinsider.io\/social-media-api)\n  \n  Networks\n  \n  [TikTok](https:\/\/www.socialinsider.io\/tiktok-analytics)\n  \n  [Instagram](https:\/\/www.socialinsider.io\/instagram-analytics)\n  \n  [Linkedin](https:\/\/www.socialinsider.io\/linkedin-analytics)\n  \n  [Facebook](https:\/\/www.socialinsider.io\/facebook-analytics)\n  \n  [Twitter](https:\/\/www.socialinsider.io\/twitter-analytics)\n  \n  [YouTube](https:\/\/www.socialinsider.io\/youtube-analytics)\n  \n  ![Social Media Industry Benchmarks](https:\/\/www.socialinsider.io\/blog\/most-popular-memes-on-social-media-right-now\/lp-ssg-assets\/images\/navigation\/learn_product.png)\n  \n  Watch Product Demo\n  \n  Learn how to get started with Socialinsider\n  \n  [Watch Demo](https:\/\/www.socialinsider.io\/product)\n- [Customers](https:\/\/www.socialinsider.io\/customers)\n- [Resources]()\n  Free Tools\n  \n  Get insights into your social media performance to see what to improve\n  \n  [Global Brand Benchmark DirectoryComprehensive social media benchmark reports - see where you stand](https:\/\/www.socialinsider.io\/brands)\n  \n  [Help CenterA guide to help you navigate Socialinsider, ensuring a smooth and efficient onboarding experience](https:\/\/howto.socialinsider.io\/en\/)\n  \n  [What's NewSee all the latest product changes and improvements and learn how to use Socialinsider’s tools](https:\/\/www.socialinsider.io\/blog\/tag\/product\/)\n  \n  [Social Media Benchmarks ReportsCompare your performance against your competitors on specific social media platforms](https:\/\/www.socialinsider.io\/reports)\n  \n  [Live SessionsDiscover the latest social media strategies from industry experts](https:\/\/www.socialinsider.io\/livesessions)\n  \n  [NewsletterA Glitch in the Metrics newsletter with the juicest takes on social media](https:\/\/www.socialinsider.io\/newsletter-subscribe)\n  \n  ![Social Media Industry Benchmarks](https:\/\/www.socialinsider.io\/blog\/most-popular-memes-on-social-media-right-now\/lp-ssg-assets\/images\/navigation\/compare_benchmarks.png)\n  \n  Compare your Instagram performance\\!\n  \n  Understand your competitors’ social media strategy so you can outperform them\n  \n  [Compare profiles](https:\/\/www.socialinsider.io\/free-tools\/social-media-analysis-tools\/instagram-comparison)\n- [Pricing](https:\/\/www.socialinsider.io\/pricing)\n- [Blog](https:\/\/www.socialinsider.io\/blog\/)\n\n[Start 14-day Free Trial](https:\/\/app.socialinsider.io\/signup?lang=en)  [Login](https:\/\/app.socialinsider.io\/login?lang=en)\n\n[Socialinsider Blog](https:\/\/www.socialinsider.io\/blog\/)\n\n- [Social Media]()\n  - Strategy\n  - [Trends](https:\/\/www.socialinsider.io\/blog\/tag\/social-media-trends\/)\n  - [Tools](https:\/\/www.socialinsider.io\/blog\/tag\/social-media-tools\/)\n- [What Data Says](https:\/\/www.socialinsider.io\/blog\/tag\/what-data-says\/)\n- [Platform]()\n  - [TikTok Analytics](https:\/\/www.socialinsider.io\/blog\/tag\/tiktok-analytics\/)\n  - [LinkedIn Analytics](https:\/\/www.socialinsider.io\/blog\/tag\/linkedin-analytics\/)\n  - [Instagram Analytics](https:\/\/www.socialinsider.io\/blog\/tag\/instagram-analytics\/)\n  - [Facebook Analytics](https:\/\/www.socialinsider.io\/blog\/tag\/facebook-analytics\/)\n  - [Twitter Analytics](https:\/\/www.socialinsider.io\/blog\/tag\/twitter-analytics\/)\n  - [YouTube Analytics](https:\/\/www.socialinsider.io\/blog\/tag\/youtube-analytics\/)\n- [Product](https:\/\/www.socialinsider.io\/blog\/tag\/product\/)\n- [Benchmarks & Reports](https:\/\/www.socialinsider.io\/reports)\n\n[Socialinsider Blog](https:\/\/www.socialinsider.io\/blog\/)\n\n[Social Media Trends](https:\/\/www.socialinsider.io\/blog\/tag\/social-media-trends\/)  [Social Media Marketing](https:\/\/www.socialinsider.io\/blog\/tag\/social-media-marketing\/)\n\n[Most Popular Memes on Social Media Right Now](https:\/\/www.socialinsider.io\/blog\/most-popular-memes-on-social-media-right-now\/)\n\nDiscover the most popular and funniest memes on social media—updated monthly to guarantee smiles for your audience and keep them engaged\\!\n\n![Miruna Vocheci](https:\/\/blog-cms.socialinsider.io\/content\/images\/2024\/03\/Copy-of-meme-2--2-.png)\n\n[Miruna Vocheci](https:\/\/www.socialinsider.io\/blog\/author\/miruna\/)\n\nJan 6, 2026\n\n![Social media memes ](https:\/\/blog-cms.socialinsider.io\/content\/images\/2024\/10\/social-media-memes.jpg)\n\nTable of Contents\n\n- [Trending memes in January 2026]()\n- [Trending memes in December 2025]()\n- [Trending memes in November 2025]()\n- [Trending memes in October 2025]()\n- [Trending memes in September 2025]()\n- [Trending memes in August 2025]()\n- [Trending memes in July 2025]()\n- [Trending memes in June 2025]()\n- [Trending memes in May 2025]()\n- [Trending memes in April 2025]()\n- [Trending memes in March 2025]()\n- [Trending memes in February 2025]()\n- [Trending memes in January]()\n- [Best practices for memes]()\n- [Conclusion]()\n- [FAQs on popular memes right now]()\n\nThere’s no better way to show off your brand’s personality than with trending memes! They’re relatable, hilarious, and super shareable.\n\nPlus, nothing builds a stronger connection with your audience than a good laugh, right?\n\nHere, you can find what memes are trending on social media and stay ahead of the trends to keep your content game on point\\!\n\n💡\n\nNot every meme is suitable for every brand. It's essential to choose trendy memes that align with your brand’s voice and values to maintain authenticity and connection with your audience.\n## Trending memes in January 2026\nThis meme uses a short *Gravity Falls* clip where Deputy Durland mockingly shouts “[**City boy! City boy**](https:\/\/www.tiktok.com\/@elab.fe.teeze\/video\/7594188593137012023?q=city+boy+city+boy&t=1770308844469)**\\!**” at Dipper. Online, that clip gets repurposed as a reaction insert—usually to “call out” someone for being naïve, soft, out of their depth, or acting like they don’t understand how things *really* work.\n\nThis is best for brands with a playful tone—especially those that can joke about *common customer behavior* without sounding mean. Good fits:\n\n![city boy meme](https:\/\/blog-cms.socialinsider.io\/content\/images\/2026\/02\/city-boy-meme.png)\n\n## Trending memes in December 2025\n### Jon Hamm Dancing (“Turn the lights off” \/ club cutaway)\nThis meme uses a clip of Jon Hamm dancing enthusiastically in a nightclub as a visual punchline. The format is simple: a “before” moment showing stress, boredom, exhaustion, or dissatisfaction — followed by a hard cut to Jon Hamm dancing, representing sudden joy, release, or unhinged happiness. In December 2025, it surged as a metaphor for escapism, holiday relief, and the contrast between obligation and freedom.\n\nThe clip is instantly expressive. Even without context, it communicates *pure vibe shift*. The humor lies in exaggeration: whatever small relief the creator experiences is blown up into a full club-level celebration. It also taps into nostalgia and celebrity absurdity — Jon Hamm is not who you expect to see as the embodiment of chaos, which makes it funnier.\n\nThis meme is perfect for showcasing transformation or payoff moments. A coffee brand can frame it as “me before caffeine vs. me after.” A travel brand can use it for “last work email sent → airport mode.” SaaS and productivity tools can show chaos → automation → Jon Hamm dancing. The key is clarity: the more relatable and mundane the “before,” the bigger the payoff lands.\n\n![turn the lights off tiktok trend tren](https:\/\/blog-cms.socialinsider.io\/content\/images\/2026\/02\/turn-the-lights-off-tiktok-trend-tren.png)\n\n## Trending memes in November 2025\n### Left Exit 12 Off Ramp\nThe “Left Exit 12 Off Ramp” meme uses a familiar highway-sign image to dramatize a sudden, impulsive choice. The format: a car veering sharply across lanes toward an unexpected exit, with labels on the road sign showing the “responsible” option and the “chaotic” or more tempting decision. It thrives because it visualizes a split-second internal conflict—logic versus impulse—in a way that’s instantly readable and endlessly remixable. In November 2025, the format resurfaced with holiday themes, consumer temptations, procrastination jokes, and “I know better but…” moments, making it a perfect fit for seasonal decision-making humor.\n\nFor brands, this meme is a goldmine because it lets you poke fun at the exact moment your audience chooses *you* over the “sensible” alternative. A coffee brand could frame it as “drink water” vs. “get a seasonal latte,” while a retailer could use it for “stick to the budget” vs. “holiday sale.” SaaS and B2B brands can adapt it too—“finish the report” vs. “optimize it with our tool.” The format is simple, versatile, and instantly recognizable, making it ideal for quick, high-engagement meme content that highlights product appeal through relatable decision-making.\n\n![Left Exit 12 Off Ramp meme example](https:\/\/blog-cms.socialinsider.io\/content\/images\/2025\/11\/Left-Exit-12-Off-Ramp-meme-example.png)\n\n## Trending memes in October 2025\n### My Brain at 3 AM\nA meme format where users share the late-night (or very early morning) stream of wild, anxious, or random thoughts their brain goes through — often captioned something like “My brain at 3 am” or “When your brain starts at midnight.”\n\nIt taps into a universal experience of sleep-adjacent restlessness and intrusive thoughts. Because it’s relatable and slightly chaotic, it invites comments like “Same” or “Tell me I’m not alone,” which drives engagement.\n\n![instagram reeel meme](https:\/\/blog-cms.socialinsider.io\/content\/images\/2026\/02\/instagram-reeel-meme-1.png)\n\n## Trending memes in September 2025\n### Our Graphic Designer Is On Leave\nThis meme is all about riffing on workplace chaos or design mishaps—especially around the absence of creative oversight. It represents a great opportunity to present design errors, weird last-minute changes, etc. in a humorous and relatable style.\n\nBrands can self-poke—show behind-the-scenes “oops” moments or internal humor tied to marketing deadlines, design changes, or product adjustments.\n\n![designer on leave meme](https:\/\/blog-cms.socialinsider.io\/content\/images\/2026\/02\/designer-on-leave-meme.png)\n\n### [Side-Eyeing Trio](https:\/\/www.tiktok.com\/@greenscreenmemes.com\/video\/7542203575653436685)\nA simple layout where three panels or characters side-eye each other or react in sequence—used for humor, sarcasm, or comparisons.\n\nFor example: \"when your team, your boss, and you all see the bug,” each panel has different expressions.\n\nBecause the template is simple and instantly readable, it’s easy for brands or creators to drop in product- or team-oriented variants.\n\n![tiktok meme](https:\/\/blog-cms.socialinsider.io\/content\/images\/2026\/02\/tiktok-meme.png)\n\n## Trending memes in August 2025\n### [Work Bestie Lore](https:\/\/www.tiktok.com\/@pwc_luxembourg\/video\/7554049794000293142)\nA meme genre celebrating the unspoken (and sometimes cheeky) emotional lifeline represented by your office best friend—your “work bestie.” These memes portray the voicemail-cracking, email-translating, meme-sharing buddy who helps you survive the 9-to-5 grind.\n\nBecause it taps into workplace camaraderie—the person who gets your inside jokes, your eye rolls at the boss’s requests, and your mid-afternoon existential crisis, the content not only is humoristic, but also relatable and authentic.\n\n![tiktok bestie trend](https:\/\/blog-cms.socialinsider.io\/content\/images\/2026\/02\/tiktok-bestie-trend.png)\n\n### The Life of a Showgirl\nTaylor Swift’s August 2025 announcement of her album *The Life of a Showgirl* (set for release on October 3, 2025) ignited meme mania—even before the music dropped.\n\nThe trend itself consists of people taking the dramatic album title and pairing it with over-the-top visuals — think glitter, feathers, stage lights, or even everyday moments exaggerated to look theatrical. In short, it’s about turning the ordinary into something fabulous, captioned with “The Life of a Showgirl.”\n\n![august 20525 meme](https:\/\/blog-cms.socialinsider.io\/content\/images\/2025\/09\/august-20525-meme.png)\n\n## Trending memes in July 2025\n### Prince George at Wimbledon\n[One](https:\/\/www.instagram.com\/reel\/DMIEZdXNAKZ\/) of the most viral memes right now features Prince George at Wimbledon, looking visibly unimpressed and slightly dissapointed after the final. His expression quickly became meme gold, with tennis fans joking (lightheartedly and harmlessly): *“Charlotte, we need to bring the empire back.”*\n\n![Prince George at Wimbledon meme](https:\/\/blog-cms.socialinsider.io\/content\/images\/2025\/07\/prince-george-at-wimbledon.png)\n\n### Bob's Burgers dance\nA viral meme is going around on TikTok featuring [Bob and his dance](https:\/\/www.tiktok.com\/@thesimplelifeofjesss\/video\/7525686053810736417?q=bob+burgers+dance+&t=1753799609238). It's perfect to use when you want to show a relatable moment or talk about your brand. *\"That feeling after you find out we have discounts.\"*\n\nIt's a fun, lighthearted way to highlight good news and connect with your audience through humor.\n\n![Bob Burgers dance meme](https:\/\/blog-cms.socialinsider.io\/content\/images\/2025\/07\/bob-burgers-dance-meme-trend.png)\n\n## Trending memes in June 2025\n### Gordon Ramsay Slang Memes\n[One](https:\/\/knowyourmeme.com\/memes\/gordon-ramsay-slang) of the newest memes, this trend turns Gordon Ramsay’s food insults into slang. It started on [TikTok](https:\/\/www.tiktok.com\/@binglymingly81\/video\/7518393753577508118?embed_source=121374463%2C121468991%2C121439635%2C121749182%2C121433650%2C121404358%2C121497414%2C121477481%2C121351166%2C121487028%2C121331973%2C120811592%2C120810756%2C121503376%3Bnull%3Bembed_name&refer=embed&referer_url=knowyourmeme.com%2F&referer_video_id=7518393753577508118), where clips like “Show Me Your Work” (SMYW) got used as funny abbreviations.\n\nIt's now part of the latest trending memes everyone’s quoting.\n\n![Gordon Ramsay Slang Memes](https:\/\/blog-cms.socialinsider.io\/content\/images\/2025\/06\/gordon-Ramsy-meme.png)\n\n### Squid Game memes\nBased on the new season, people create trendy memes using clips and [moments](https:\/\/x.com\/trinshh\/status\/1939324368695497153\/photo\/1) from the show. Since it's a significant release right now, it’s also behind some of the most viral memes.\n\nFind a moment that fits your message and use it while it’s hot.\n\n![Squid Game memes viral right now](https:\/\/blog-cms.socialinsider.io\/content\/images\/2025\/06\/viral-meme-right-now-with-squid-game.png)\n\n## Trending memes in May 2025\n### It's gonna be May\nOne of the most iconic memes this month, and every May, really, comes from \\*NSYNC’s hit song [“It’s Gonna Be Me.”](https:\/\/www.linkedin.com\/posts\/sean-samisch-755026156_teamculture-financerecruiting-accountingcareers-activity-7323861141850382336-JlxI?utm_source=share&utm_medium=member_desktop&rcm=ACoAADjiDEIBOdqRhwzcS15Jol9IivH8CdZEj2I)\n\nThanks to the way the lyrics sound more like “It’s gonna be May,” this meme resurfaces every year as a playful reminder that May has arrived.\n\nIt works amazingly for B2B brands or even a personal brand to use this meme in their content calendar.\n\n![It's gonna be may meme](https:\/\/blog-cms.socialinsider.io\/content\/images\/2025\/06\/it-s-gonna-be-may.png)\n\n### It's the first of the month\nAs you can see in the comments on this [post](https:\/\/www.tiktok.com\/@its.thefirstofthemonth\/video\/7499230926560431382?q=cows+meme&t=1748860673816), this meme isn’t just a trend—it’s practically a tradition! One of the most popular memes out there, especially on TikTok. It’s not tied to May or any specific month, but it pops up every time a new month begins.\n\nThe meme features dancing cows grooving to the “Wake up, it’s the first of the month” lyric from Playboi Carti’s song. As a brand, you could easily hop on this trend by incorporating it into your Instagram Stories or TikTok videos the next time a new month kicks off.\n\n![It's the first of the month meme](https:\/\/blog-cms.socialinsider.io\/content\/images\/2025\/06\/it-s-the-first-of-the-month.png)\n\n## Trending memes in April 2025\n### Smiling Sunflower memes\nOne trendy meme making waves on TikTok and Instagram right now is the [*smiling sunflower*.](https:\/\/www.tiktok.com\/discover\/sunflower-smiling-meme) It’s used to capture that \"holding it together\" kind of expression in all kinds of situations: awkward, funny, or just relatable moments.\n\nOn TikTok, you can pair it with [this sound](https:\/\/www.tiktok.com\/music\/Plants-Vs-Zombies-Garden-Warfare-Lobby-and-Results-7149734218665298694), but the real key is your overlay text. Make sure it taps into a feeling or experience your audience will instantly connect with. That’s what makes the meme hit home and get shared\\!\n\n![Smiling Sunflower meme](https:\/\/blog-cms.socialinsider.io\/content\/images\/2025\/04\/sunflower-meme.png)\n\n### Lady Gaga at Coachella memes\nLady Gaga is back! And her performance at Coachella gave us the most viral memes in April\\!\n\n[This one](https:\/\/www.instagram.com\/p\/DIbL2S6ts0h\/?img_index=1) reveals two personalities, so you can be as creative as possible. Think opposites, unexpected moods, or anything that shows a funny contrast, your audience will relate to\\!\n\n![Lady Gaga at Coachella meme](https:\/\/blog-cms.socialinsider.io\/content\/images\/2025\/04\/lady-gaga-at-coachella.png)\n\n## Trending memes in March 2025\n### Zoe Saldana meme\nThe [Zoe Saldana Oscar moment](https:\/\/www.tiktok.com\/@loungeawhile\/video\/7477624682833906990?_r=1&_t=ZM-8ubKDe8yMfH) is one of the most famous memes right now. It shows her emotional vulnerability and excitement as she calls out for her mother while accepting her award.\n\nOnline, it’s used to express a need for comfort, support, or validation, whether from an actual mom, a “work mom,” or just someone who always knows what to do.\n\nBrands can use this meme to highlight moments of seeking guidance, reassurance, or help (can be used in a funny way, too). [The CapCut template](https:\/\/www.capcut.com\/editor-template?scenario=tiktok&utm_campaign=71351105&utm_content=7477403024328117559&utm_medium=tiktok_anchor&utm_source=tiktok_anchor_template) makes it easy to customize for different contexts while keeping the meme’s relatable energy.\n\n![Mommy Mommy meme](https:\/\/blog-cms.socialinsider.io\/content\/images\/2025\/03\/zoe-saldana-meme.png)\n\n### The goblin meme\n[The goblin](<meme: https:\/\/www.tiktok.com\/@natashasbooks_\/photo\/7480520750722518294?is_from_webapp=1&sender_device=pc>) viral meme features a mischievous-looking goblin laughing, often paired with a relatable or ironic caption. The phrase itself doesn’t have a strict meaning but enhances the goblin’s chaotic energy, making the popular meme perfect for moments of playful guilt or low-stakes mischief.\n\nBrands can use this meme to highlight moments when people knowingly break the rules, act sneakily, or indulge in something they shouldn't.\n\n![Tobe tobe meme](https:\/\/blog-cms.socialinsider.io\/content\/images\/2025\/03\/tobe-tobe-meme.png)\n\n## Trending memes in February 2025\n### Superbowl meme\nLike every year after the Super Bowl, the social media world is flooded with memes. This year, the most popular one was [Kendrick Lamar](https:\/\/www.instagram.com\/p\/DF5AgUgIF28\/?img_index=1) looking straight at the camera, along with the moments above.\n\nThe secret to these viral memes? Watch the full show and pick whatever moment you find funniest and since it’s a major pop culture event, people will recognize it and love it.\n\n![Superbowl Kendrick Lamar meme](https:\/\/blog-cms.socialinsider.io\/content\/images\/2025\/02\/superbowl-meme.png)\n\n![Superbowl meme](https:\/\/blog-cms.socialinsider.io\/content\/images\/2025\/02\/travis-kelce-meme.png)\n\n### Grammys meme\nBesides the incredible show at the Grammys, the memes were just as iconic. This month’s best memes came straight from the Grammys, and the internet loved every second of it.\n\nWe have this legendary [Beyoncé meme](https:\/\/www.instagram.com\/p\/DFm_WblIyDi\/?img_index=1), one that’s sure to stick around for a long time, along with plenty of other viral moments.\n\n![Grammys meme](https:\/\/blog-cms.socialinsider.io\/content\/images\/2025\/02\/grammys-meme.png)\n\n## Trending memes in January\n### Irena Aizen Bunny Art\nOne of the most popular memes right now features paintings by artist Irena Aizen, specifically her bunny-themed artwork.\n\nThe viral meme format involves a two-image carousel. The first image sets up the joke with: “How I look at the robber when I tell them to take anything and they take my \\[insert item\\].” The second image delivers the punchline with “Noo mi \\[thing\\].”\n\n**As a brand,** this trending meme is a great way to highlight something essential to your identity—whether it’s a best-selling product, a key feature, or even a beloved inside joke from your community. It’s a fun and relatable way to engage your audience while tapping into internet culture\\!\n\n![bunny art meme](https:\/\/blog-cms.socialinsider.io\/content\/images\/2025\/01\/bunny-art-meme-1.png)\n\n### How I look when...\n[This](https:\/\/www.tiktok.com\/@tuneysia\/photo\/7463532857701436705) trendy meme is being used by TikTok users to express emotions, often paired with [this](https:\/\/www.tiktok.com\/music\/suara-asli-HitSong1-7275327895204137733) trending sound. There’s no strict rule on how to use it—I’ve seen plenty of personal stories shared with this format.\n\n**FYI:** I haven’t come across any brands using this viral meme yet, but to stay on the safe side, you can still join the trend by using the sound and recreating the format with your own photos. Try snapping pictures of your colleagues with **“How I look when…”** captions for a fun and relatable spin.\n\n![How I look when meme](https:\/\/blog-cms.socialinsider.io\/content\/images\/2025\/01\/how-i-look-when.png)\n\n## Best practices for memes\n### \\#1. Track your memes performance to ensure relevance\nIncluding trending memes in your social media strategy is smart, but it's essential to check if they’re really helping you reach your marketing goals.\n\nFortunately, analyzing their effectiveness is quick and easy with a social media competitor analysis tool like Socialinsider:\n\n- Start by creating an account and adding your profiles and competitors to the [Socialinsider dashboard.](https:\/\/app.socialinsider.io\/dashboard) Enjoy a **14-day free trial** to explore the features and gather insights\\!\n- Go to the Posts section, select a time frame, and filter by AI Content Pillar, in this case, Memes, GIFs, and Viral Moments.\n\n![Filter by the AI Content Pillar in Socialinsider dashboard](https:\/\/blog-cms.socialinsider.io\/content\/images\/2024\/10\/filter-by-content-pillar-in-socialinsider-dashboard.png)\n\n**Filter by the AI Content Pillar in Socialinsider Dashboard**\n\n- Then, dive into each meme’s post analytics to view engagement, impressions, and many other metrics.\n\n![Analytics per post in the Socialinsider Dashboard](https:\/\/blog-cms.socialinsider.io\/content\/images\/2024\/10\/view-analytics-per-post-in-socialinsider-s-dashboard.png)\n\n**Analytics per post in the Socialinsider Dashboard**\n\n- You’ll find your overall meme performance metrics in the Content Pillar section, providing a clear view of how memes are resonating with your audience and your overall marketing strategy.\n\n![Overall engagement rate by content pillars ](https:\/\/blog-cms.socialinsider.io\/content\/images\/2024\/10\/overall-engagement-by-content-pillar-socialinsider.png)\n\n**Overall engagement rate by Content Pillars in the Socialinsider dashboard**\n\n[Analyze your memes performance and get competitive benchmarks\\!](https:\/\/app.socialinsider.io\/signup)\n\n### \\#2 Be careful of content copyright when choosing a meme\nNearly all images, video clips, and other media content found in memes are under copyright protection.\n\nHowever, some “allowed” exceptions allow these materials to be used when transformed into commentary or other forms of creative expression.\n\nSo, before using a meme in your marketing, ensure it’s legally permissible for commercial purposes. This can save you from potential copyright issues down the road.\n\n### \\#3 Ensure that the tone and style of your memes align with your brand’s voice\nFor a meme to go viral on your branded pages, it needs to be funny and relatable, but it must also align with your brand.\n\nA hilarious meme that feels out of place can confuse your audience and dilute your brand identity. So, ensure the memes reflect your core values and resonate with your audience.\n\nBy keeping your memes aligned with your brand voice, you build trust and authenticity while creating a consistent online presence that encourages sharing and engagement.\n\n### \\#4 Create a meme calendar\nWhile some of the most popular memes pop up randomly and take social media by storm, many well-known memes follow recognizable patterns. That's why it's a good idea to create a memes calendar that aligns with upcoming events, holidays, or campaigns.\n\nThis way, you can ensure your content is timely and relevant, making it more likely to resonate with your audience and to be on time without rush.\n\n## Conclusion\nMemes now are a powerful tool in marketing, offering brands a way to connect with audiences in a relatable, engaging way.\n\nThey’re also highly shareable, which means a well-crafted meme can spread quickly, giving brands a boost in visibility without a big budget. It can also help brands show their personality and values, making them feel more approachable and human.\n\nIt’s very important to note that, to succeed with memes, brands should understand their audience behavior, like preferences, pain points, and needs.\n\nThe timing is very important, ensuring the meme is still relevant. When done right, memes don’t just entertain; they build meaningful connections between the brand and followers and create a sense of community.\n\nMake sure you stay updated on the latest memes on social media and curate viral sensations\\!\n\n## FAQs on popular memes right now\n### What are memes?\nMemes are pieces of entertaining content, taking the form of images, sounds, videos, or text that spread quickly online. They’re typically funny or relatable, making them a popular way to engage audiences.\n\n### How to find popular memes?\nThere are several ways to stay updated on popular memes on social media:\n\n- Social media platforms like Instagram, TikTok, and Twitter often have trending sections where you can explore viral memes using hashtags like \\#memes or \\#viralmemes.\n- You can follow dedicated meme accounts, which is another great way to stay in the loop, like [9gag](https:\/\/www.instagram.com\/9gag\/) or [memes](https:\/\/www.instagram.com\/memes\/) on Instagram.\n- You can also bookmark blogs that regularly share round-ups of the latest and most viral memes, like this one or [Know Your Meme.](https:\/\/knowyourmeme.com\/)\n\nThese resources will help you get up to date memes and never be out of trend.\n\n### What are the most popular social media memes?\n“[Distracted Boyfriend](https:\/\/en.wikipedia.org\/wiki\/Distracted_boyfriend)” – The most popular meme is with this guy looking at another woman while his girlfriend looks on disapprovingly. It’s used to represent shifting focus.\n\n“[Leonardo DiCaprio Laughing](https:\/\/ro.pinterest.com\/pin\/605874956131763525\/)” – This viral meme is from the movie *Django Unchained*, where DiCaprio's character laughs, often used for sarcastic humor.\n\n“[Woman Yelling at a Cat](https:\/\/knowyourmeme.com\/memes\/woman-yelling-at-a-cat)”- This is one of the most viral memes that features a woman yelling in one frame and a cat sitting at a table in the next, looking like they are having a conversation. It’s used to represent funny misunderstandings.\n\n[“Surprised Pikachu”](https:\/\/knowyourmeme.com\/memes\/surprised-pikachu) – This meme uses a Pikachu from Pokémon to express mock surprise in response to an obvious or expected outcome.\n\n[Drake “Hotline bling” meme](https:\/\/www.dailydot.com\/news\/drake-meme\/)\\- This meme is iconic, showing Drake rejecting one option with a displeased face, then enthusiastically approving another.\n\n![Miruna Vocheci](https:\/\/blog-cms.socialinsider.io\/content\/images\/2024\/03\/Copy-of-meme-2--2-.png)\n\n### Miruna Vocheci\nSocial Media Manager @ Socialinsider graduated with an M.A. in Content & Media Strategy. While I do have a bit of a social media obsession, I also enjoy history books, playing with semiotics and 🏃‍♀️.\n\n[![LinkedIn](https:\/\/www.socialinsider.io\/blog\/most-popular-memes-on-social-media-right-now\/lp-ssg-assets\/images\/platforms\/LinkedIn.png)](https:\/\/www.linkedin.com\/in\/miruna-vocheci\/)\n\n### Know what your competitors do — before your manager asks\nGet instant social benchmarks & reports without manual work.\n\nStart 14-day Free Trial\n\n#### You might also like\n[![instagram trends](https:\/\/blog-cms.socialinsider.io\/content\/images\/2026\/03\/instagram-trends.png)](https:\/\/www.socialinsider.io\/blog\/instagram-trends\/)\n\n[Instagram Analytics](https:\/\/www.socialinsider.io\/blog\/tag\/instagram-analytics\/)\n\n[8 Instagram Trends for 2026 That Marketers Should Know](https:\/\/www.socialinsider.io\/blog\/instagram-trends\/)\n\n[![Elena Cucu](https:\/\/blog-cms.socialinsider.io\/content\/images\/2022\/10\/elena-cucu-.png)Elena Cucu Mar 10, 2026](https:\/\/www.socialinsider.io\/blog\/author\/elena\/)\n\n[![social media best practices](https:\/\/blog-cms.socialinsider.io\/content\/images\/2026\/02\/social-media-best-practices-1.png)](https:\/\/www.socialinsider.io\/blog\/social-media-best-practices\/)\n\n[Social Media Trends](https:\/\/www.socialinsider.io\/blog\/tag\/social-media-trends\/)\n\n[10 Social Media Best Practices For 2026 From Industry Experts](https:\/\/www.socialinsider.io\/blog\/social-media-best-practices\/)\n\n[![Elena Cucu](https:\/\/blog-cms.socialinsider.io\/content\/images\/2022\/10\/elena-cucu-.png)Elena Cucu Feb 17, 2026](https:\/\/www.socialinsider.io\/blog\/author\/elena\/)\n\n[![Instagram Trending audio cover page](https:\/\/blog-cms.socialinsider.io\/content\/images\/2024\/04\/Instagram-audio-trending-cover.webp)](https:\/\/www.socialinsider.io\/blog\/instagram-trending-audio\/)\n\n[Social Media Trends](https:\/\/www.socialinsider.io\/blog\/tag\/social-media-trends\/)\n\n[Trending Audio on Instagram: How to Elevate Your Brand’s Reels](https:\/\/www.socialinsider.io\/blog\/instagram-trending-audio\/)\n\n[![Miruna Vocheci](https:\/\/blog-cms.socialinsider.io\/content\/images\/2024\/03\/Copy-of-meme-2--2-.png)Miruna Vocheci Jan 30, 2026](https:\/\/www.socialinsider.io\/blog\/author\/miruna\/)\n\n### Improve your social media strategy with Socialinsider\\!\nUse in-depth data to measure your social accounts’ performance, analyze competitors, and gain insights to improve your strategy.\n\n[START A TRIAL](https:\/\/app.socialinsider.io\/signup?lang=en)\n\n## Platform\n[Social Media Analytics](https:\/\/www.socialinsider.io\/social-media-analytics)  [Social Media Competitor Analysis](https:\/\/www.socialinsider.io\/social-media-competitor-analysis)  [Social Media Content Analysis](https:\/\/www.socialinsider.io\/social-media-content-analysis)  [Social Media API](https:\/\/www.socialinsider.io\/social-media-api)  [App 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[Instagram Analytics Tools](https:\/\/www.socialinsider.io\/blog\/instagram-analytics-tools\/)  [LinkedIn Analytics Tools](https:\/\/www.socialinsider.io\/blog\/linkedin-analytics-tools\/)  [TikTok Analytics Tools](https:\/\/www.socialinsider.io\/blog\/tiktok-analytics-tools\/)  [Twitter Analytics Tools](https:\/\/www.socialinsider.io\/blog\/twitter-analytics-tools\/)  [YouTube Analytics Tools](https:\/\/www.socialinsider.io\/blog\/best-youtube-analytics-tools\/)   \n [Social Media Metrics](https:\/\/www.socialinsider.io\/blog\/social-media-metrics\/)  [Facebook Metrics](https:\/\/www.socialinsider.io\/blog\/facebook-metrics\/)  [Instagram Metrics](https:\/\/www.socialinsider.io\/blog\/instagram-metrics\/)  [LinkedIn Metrics](https:\/\/www.socialinsider.io\/blog\/linkedin-metrics\/)  [TikTok Metrics](https:\/\/www.socialinsider.io\/blog\/tiktok-metrics\/)  [Twitter Metrics](https:\/\/www.socialinsider.io\/blog\/twitter-metrics\/)  [YouTube Metrics](https:\/\/www.socialinsider.io\/blog\/youtube-metrics\/)\n\nCopyright © 2026 Socialinsider. All rights reserved.\n\n[Terms of Service](https:\/\/www.socialinsider.io\/tos) \\| [Privacy Policy](https:\/\/www.socialinsider.io\/privacy)\n\n[Data Processing Agreement](https:\/\/www.socialinsider.io\/privacy#data_processing_agreement) \\| [Cookie Policy](https:\/\/www.socialinsider.io\/privacy#cookie_policy)\n\nCopyright © 2026 Socialinsider. All rights reserved.","attrs_readable_markdown":"There’s no better way to show off your brand’s personality than with trending memes! They’re relatable, hilarious, and super shareable.\n\nPlus, nothing builds a stronger connection with your audience than a good laugh, right?\n\nHere, you can find what memes are trending on social media and stay ahead of the trends to keep your content game on point\\!\n\n💡\n\nNot every meme is suitable for every brand. It's essential to choose trendy memes that align with your brand’s voice and values to maintain authenticity and connection with your audience.\n## Trending memes in January 2026\nThis meme uses a short *Gravity Falls* clip where Deputy Durland mockingly shouts “[**City boy! City boy**](https:\/\/www.tiktok.com\/@elab.fe.teeze\/video\/7594188593137012023?q=city+boy+city+boy&t=1770308844469)**\\!**” at Dipper. Online, that clip gets repurposed as a reaction insert—usually to “call out” someone for being naïve, soft, out of their depth, or acting like they don’t understand how things *really* work.\n\nThis is best for brands with a playful tone—especially those that can joke about *common customer behavior* without sounding mean. Good fits:\n\n![city boy meme](https:\/\/blog-cms.socialinsider.io\/content\/images\/2026\/02\/city-boy-meme.png)\n\n## Trending memes in December 2025\n### Jon Hamm Dancing (“Turn the lights off” \/ club cutaway)\nThis meme uses a clip of Jon Hamm dancing enthusiastically in a nightclub as a visual punchline. The format is simple: a “before” moment showing stress, boredom, exhaustion, or dissatisfaction — followed by a hard cut to Jon Hamm dancing, representing sudden joy, release, or unhinged happiness. In December 2025, it surged as a metaphor for escapism, holiday relief, and the contrast between obligation and freedom.\n\nThe clip is instantly expressive. Even without context, it communicates *pure vibe shift*. The humor lies in exaggeration: whatever small relief the creator experiences is blown up into a full club-level celebration. It also taps into nostalgia and celebrity absurdity — Jon Hamm is not who you expect to see as the embodiment of chaos, which makes it funnier.\n\nThis meme is perfect for showcasing transformation or payoff moments. A coffee brand can frame it as “me before caffeine vs. me after.” A travel brand can use it for “last work email sent → airport mode.” SaaS and productivity tools can show chaos → automation → Jon Hamm dancing. The key is clarity: the more relatable and mundane the “before,” the bigger the payoff lands.\n\n![turn the lights off tiktok trend tren](https:\/\/blog-cms.socialinsider.io\/content\/images\/2026\/02\/turn-the-lights-off-tiktok-trend-tren.png)\n\n## Trending memes in November 2025\n### Left Exit 12 Off Ramp\nThe “Left Exit 12 Off Ramp” meme uses a familiar highway-sign image to dramatize a sudden, impulsive choice. The format: a car veering sharply across lanes toward an unexpected exit, with labels on the road sign showing the “responsible” option and the “chaotic” or more tempting decision. It thrives because it visualizes a split-second internal conflict—logic versus impulse—in a way that’s instantly readable and endlessly remixable. In November 2025, the format resurfaced with holiday themes, consumer temptations, procrastination jokes, and “I know better but…” moments, making it a perfect fit for seasonal decision-making humor.\n\nFor brands, this meme is a goldmine because it lets you poke fun at the exact moment your audience chooses *you* over the “sensible” alternative. A coffee brand could frame it as “drink water” vs. “get a seasonal latte,” while a retailer could use it for “stick to the budget” vs. “holiday sale.” SaaS and B2B brands can adapt it too—“finish the report” vs. “optimize it with our tool.” The format is simple, versatile, and instantly recognizable, making it ideal for quick, high-engagement meme content that highlights product appeal through relatable decision-making.\n\n![Left Exit 12 Off Ramp meme example](https:\/\/blog-cms.socialinsider.io\/content\/images\/2025\/11\/Left-Exit-12-Off-Ramp-meme-example.png)\n\n## Trending memes in October 2025\n### My Brain at 3 AM\nA meme format where users share the late-night (or very early morning) stream of wild, anxious, or random thoughts their brain goes through — often captioned something like “My brain at 3 am” or “When your brain starts at midnight.”\n\nIt taps into a universal experience of sleep-adjacent restlessness and intrusive thoughts. Because it’s relatable and slightly chaotic, it invites comments like “Same” or “Tell me I’m not alone,” which drives engagement.\n\n![instagram reeel meme](https:\/\/blog-cms.socialinsider.io\/content\/images\/2026\/02\/instagram-reeel-meme-1.png)\n\n## Trending memes in September 2025\n### Our Graphic Designer Is On Leave\nThis meme is all about riffing on workplace chaos or design mishaps—especially around the absence of creative oversight. It represents a great opportunity to present design errors, weird last-minute changes, etc. in a humorous and relatable style.\n\nBrands can self-poke—show behind-the-scenes “oops” moments or internal humor tied to marketing deadlines, design changes, or product adjustments.\n\n![designer on leave meme](https:\/\/blog-cms.socialinsider.io\/content\/images\/2026\/02\/designer-on-leave-meme.png)\n\n### [Side-Eyeing Trio](https:\/\/www.tiktok.com\/@greenscreenmemes.com\/video\/7542203575653436685)\nA simple layout where three panels or characters side-eye each other or react in sequence—used for humor, sarcasm, or comparisons.\n\nFor example: \"when your team, your boss, and you all see the bug,” each panel has different expressions.\n\nBecause the template is simple and instantly readable, it’s easy for brands or creators to drop in product- or team-oriented variants.\n\n![tiktok meme](https:\/\/blog-cms.socialinsider.io\/content\/images\/2026\/02\/tiktok-meme.png)\n\n## Trending memes in August 2025\n### [Work Bestie Lore](https:\/\/www.tiktok.com\/@pwc_luxembourg\/video\/7554049794000293142)\nA meme genre celebrating the unspoken (and sometimes cheeky) emotional lifeline represented by your office best friend—your “work bestie.” These memes portray the voicemail-cracking, email-translating, meme-sharing buddy who helps you survive the 9-to-5 grind.\n\nBecause it taps into workplace camaraderie—the person who gets your inside jokes, your eye rolls at the boss’s requests, and your mid-afternoon existential crisis, the content not only is humoristic, but also relatable and authentic.\n\n![tiktok bestie trend](https:\/\/blog-cms.socialinsider.io\/content\/images\/2026\/02\/tiktok-bestie-trend.png)\n\n### The Life of a Showgirl\nTaylor Swift’s August 2025 announcement of her album *The Life of a Showgirl* (set for release on October 3, 2025) ignited meme mania—even before the music dropped.\n\nThe trend itself consists of people taking the dramatic album title and pairing it with over-the-top visuals — think glitter, feathers, stage lights, or even everyday moments exaggerated to look theatrical. In short, it’s about turning the ordinary into something fabulous, captioned with “The Life of a Showgirl.”\n\n![august 20525 meme](https:\/\/blog-cms.socialinsider.io\/content\/images\/2025\/09\/august-20525-meme.png)\n\n## Trending memes in July 2025\n### Prince George at Wimbledon\n[One](https:\/\/www.instagram.com\/reel\/DMIEZdXNAKZ\/) of the most viral memes right now features Prince George at Wimbledon, looking visibly unimpressed and slightly dissapointed after the final. His expression quickly became meme gold, with tennis fans joking (lightheartedly and harmlessly): *“Charlotte, we need to bring the empire back.”*\n\n![Prince George at Wimbledon meme](https:\/\/blog-cms.socialinsider.io\/content\/images\/2025\/07\/prince-george-at-wimbledon.png)\n\n### Bob's Burgers dance\nA viral meme is going around on TikTok featuring [Bob and his dance](https:\/\/www.tiktok.com\/@thesimplelifeofjesss\/video\/7525686053810736417?q=bob+burgers+dance+&t=1753799609238). It's perfect to use when you want to show a relatable moment or talk about your brand. *\"That feeling after you find out we have discounts.\"*\n\nIt's a fun, lighthearted way to highlight good news and connect with your audience through humor.\n\n![Bob Burgers dance meme](https:\/\/blog-cms.socialinsider.io\/content\/images\/2025\/07\/bob-burgers-dance-meme-trend.png)\n\n## Trending memes in June 2025\n### Gordon Ramsay Slang Memes\n[One](https:\/\/knowyourmeme.com\/memes\/gordon-ramsay-slang) of the newest memes, this trend turns Gordon Ramsay’s food insults into slang. It started on [TikTok](https:\/\/www.tiktok.com\/@binglymingly81\/video\/7518393753577508118?embed_source=121374463%2C121468991%2C121439635%2C121749182%2C121433650%2C121404358%2C121497414%2C121477481%2C121351166%2C121487028%2C121331973%2C120811592%2C120810756%2C121503376%3Bnull%3Bembed_name&refer=embed&referer_url=knowyourmeme.com%2F&referer_video_id=7518393753577508118), where clips like “Show Me Your Work” (SMYW) got used as funny abbreviations.\n\nIt's now part of the latest trending memes everyone’s quoting.\n\n![Gordon Ramsay Slang Memes](https:\/\/blog-cms.socialinsider.io\/content\/images\/2025\/06\/gordon-Ramsy-meme.png)\n\n### Squid Game memes\nBased on the new season, people create trendy memes using clips and [moments](https:\/\/x.com\/trinshh\/status\/1939324368695497153\/photo\/1) from the show. Since it's a significant release right now, it’s also behind some of the most viral memes.\n\nFind a moment that fits your message and use it while it’s hot.\n\n![Squid Game memes viral right now](https:\/\/blog-cms.socialinsider.io\/content\/images\/2025\/06\/viral-meme-right-now-with-squid-game.png)\n\n## Trending memes in May 2025\n### It's gonna be May\nOne of the most iconic memes this month, and every May, really, comes from \\*NSYNC’s hit song [“It’s Gonna Be Me.”](https:\/\/www.linkedin.com\/posts\/sean-samisch-755026156_teamculture-financerecruiting-accountingcareers-activity-7323861141850382336-JlxI?utm_source=share&utm_medium=member_desktop&rcm=ACoAADjiDEIBOdqRhwzcS15Jol9IivH8CdZEj2I)\n\nThanks to the way the lyrics sound more like “It’s gonna be May,” this meme resurfaces every year as a playful reminder that May has arrived.\n\nIt works amazingly for B2B brands or even a personal brand to use this meme in their content calendar.\n\n![It's gonna be may meme](https:\/\/blog-cms.socialinsider.io\/content\/images\/2025\/06\/it-s-gonna-be-may.png)\n\n### It's the first of the month\nAs you can see in the comments on this [post](https:\/\/www.tiktok.com\/@its.thefirstofthemonth\/video\/7499230926560431382?q=cows+meme&t=1748860673816), this meme isn’t just a trend—it’s practically a tradition! One of the most popular memes out there, especially on TikTok. It’s not tied to May or any specific month, but it pops up every time a new month begins.\n\nThe meme features dancing cows grooving to the “Wake up, it’s the first of the month” lyric from Playboi Carti’s song. As a brand, you could easily hop on this trend by incorporating it into your Instagram Stories or TikTok videos the next time a new month kicks off.\n\n![It's the first of the month meme](https:\/\/blog-cms.socialinsider.io\/content\/images\/2025\/06\/it-s-the-first-of-the-month.png)\n\n## Trending memes in April 2025\n### Smiling Sunflower memes\nOne trendy meme making waves on TikTok and Instagram right now is the [*smiling sunflower*.](https:\/\/www.tiktok.com\/discover\/sunflower-smiling-meme) It’s used to capture that \"holding it together\" kind of expression in all kinds of situations: awkward, funny, or just relatable moments.\n\nOn TikTok, you can pair it with [this sound](https:\/\/www.tiktok.com\/music\/Plants-Vs-Zombies-Garden-Warfare-Lobby-and-Results-7149734218665298694), but the real key is your overlay text. Make sure it taps into a feeling or experience your audience will instantly connect with. That’s what makes the meme hit home and get shared\\!\n\n![Smiling Sunflower meme](https:\/\/blog-cms.socialinsider.io\/content\/images\/2025\/04\/sunflower-meme.png)\n\n### Lady Gaga at Coachella memes\nLady Gaga is back! And her performance at Coachella gave us the most viral memes in April\\!\n\n[This one](https:\/\/www.instagram.com\/p\/DIbL2S6ts0h\/?img_index=1) reveals two personalities, so you can be as creative as possible. Think opposites, unexpected moods, or anything that shows a funny contrast, your audience will relate to\\!\n\n![Lady Gaga at Coachella meme](https:\/\/blog-cms.socialinsider.io\/content\/images\/2025\/04\/lady-gaga-at-coachella.png)\n\n## Trending memes in March 2025\n### Zoe Saldana meme\nThe [Zoe Saldana Oscar moment](https:\/\/www.tiktok.com\/@loungeawhile\/video\/7477624682833906990?_r=1&_t=ZM-8ubKDe8yMfH) is one of the most famous memes right now. It shows her emotional vulnerability and excitement as she calls out for her mother while accepting her award.\n\nOnline, it’s used to express a need for comfort, support, or validation, whether from an actual mom, a “work mom,” or just someone who always knows what to do.\n\nBrands can use this meme to highlight moments of seeking guidance, reassurance, or help (can be used in a funny way, too). [The CapCut template](https:\/\/www.capcut.com\/editor-template?scenario=tiktok&utm_campaign=71351105&utm_content=7477403024328117559&utm_medium=tiktok_anchor&utm_source=tiktok_anchor_template) makes it easy to customize for different contexts while keeping the meme’s relatable energy.\n\n![Mommy Mommy meme](https:\/\/blog-cms.socialinsider.io\/content\/images\/2025\/03\/zoe-saldana-meme.png)\n\n### The goblin meme\n[The goblin](<meme: https:\/\/www.tiktok.com\/@natashasbooks_\/photo\/7480520750722518294?is_from_webapp=1&sender_device=pc>) viral meme features a mischievous-looking goblin laughing, often paired with a relatable or ironic caption. The phrase itself doesn’t have a strict meaning but enhances the goblin’s chaotic energy, making the popular meme perfect for moments of playful guilt or low-stakes mischief.\n\nBrands can use this meme to highlight moments when people knowingly break the rules, act sneakily, or indulge in something they shouldn't.\n\n![Tobe tobe meme](https:\/\/blog-cms.socialinsider.io\/content\/images\/2025\/03\/tobe-tobe-meme.png)\n\n## Trending memes in February 2025\n### Superbowl meme\nLike every year after the Super Bowl, the social media world is flooded with memes. This year, the most popular one was [Kendrick Lamar](https:\/\/www.instagram.com\/p\/DF5AgUgIF28\/?img_index=1) looking straight at the camera, along with the moments above.\n\nThe secret to these viral memes? Watch the full show and pick whatever moment you find funniest and since it’s a major pop culture event, people will recognize it and love it.\n\n![Superbowl Kendrick Lamar meme](https:\/\/blog-cms.socialinsider.io\/content\/images\/2025\/02\/superbowl-meme.png)\n\n![Superbowl meme](https:\/\/blog-cms.socialinsider.io\/content\/images\/2025\/02\/travis-kelce-meme.png)\n\n### Grammys meme\nBesides the incredible show at the Grammys, the memes were just as iconic. This month’s best memes came straight from the Grammys, and the internet loved every second of it.\n\nWe have this legendary [Beyoncé meme](https:\/\/www.instagram.com\/p\/DFm_WblIyDi\/?img_index=1), one that’s sure to stick around for a long time, along with plenty of other viral moments.\n\n![Grammys meme](https:\/\/blog-cms.socialinsider.io\/content\/images\/2025\/02\/grammys-meme.png)\n\n## Trending memes in January\n### Irena Aizen Bunny Art\nOne of the most popular memes right now features paintings by artist Irena Aizen, specifically her bunny-themed artwork.\n\nThe viral meme format involves a two-image carousel. The first image sets up the joke with: “How I look at the robber when I tell them to take anything and they take my \\[insert item\\].” The second image delivers the punchline with “Noo mi \\[thing\\].”\n\n**As a brand,** this trending meme is a great way to highlight something essential to your identity—whether it’s a best-selling product, a key feature, or even a beloved inside joke from your community. It’s a fun and relatable way to engage your audience while tapping into internet culture\\!\n\n![bunny art meme](https:\/\/blog-cms.socialinsider.io\/content\/images\/2025\/01\/bunny-art-meme-1.png)\n\n### How I look when...\n[This](https:\/\/www.tiktok.com\/@tuneysia\/photo\/7463532857701436705) trendy meme is being used by TikTok users to express emotions, often paired with [this](https:\/\/www.tiktok.com\/music\/suara-asli-HitSong1-7275327895204137733) trending sound. There’s no strict rule on how to use it—I’ve seen plenty of personal stories shared with this format.\n\n**FYI:** I haven’t come across any brands using this viral meme yet, but to stay on the safe side, you can still join the trend by using the sound and recreating the format with your own photos. Try snapping pictures of your colleagues with **“How I look when…”** captions for a fun and relatable spin.\n\n![How I look when meme](https:\/\/blog-cms.socialinsider.io\/content\/images\/2025\/01\/how-i-look-when.png)\n\n## Best practices for memes\n### \\#1. Track your memes performance to ensure relevance\nIncluding trending memes in your social media strategy is smart, but it's essential to check if they’re really helping you reach your marketing goals.\n\nFortunately, analyzing their effectiveness is quick and easy with a social media competitor analysis tool like Socialinsider:\n\n- Start by creating an account and adding your profiles and competitors to the [Socialinsider dashboard.](https:\/\/app.socialinsider.io\/dashboard) Enjoy a **14-day free trial** to explore the features and gather insights\\!\n- Go to the Posts section, select a time frame, and filter by AI Content Pillar, in this case, Memes, GIFs, and Viral Moments.\n\n![Filter by the AI Content Pillar in Socialinsider dashboard](https:\/\/blog-cms.socialinsider.io\/content\/images\/2024\/10\/filter-by-content-pillar-in-socialinsider-dashboard.png)\n\n**Filter by the AI Content Pillar in Socialinsider Dashboard**\n\n- Then, dive into each meme’s post analytics to view engagement, impressions, and many other metrics.\n\n![Analytics per post in the Socialinsider Dashboard](https:\/\/blog-cms.socialinsider.io\/content\/images\/2024\/10\/view-analytics-per-post-in-socialinsider-s-dashboard.png)\n\n**Analytics per post in the Socialinsider Dashboard**\n\n- You’ll find your overall meme performance metrics in the Content Pillar section, providing a clear view of how memes are resonating with your audience and your overall marketing strategy.\n\n![Overall engagement rate by content pillars ](https:\/\/blog-cms.socialinsider.io\/content\/images\/2024\/10\/overall-engagement-by-content-pillar-socialinsider.png)\n\n**Overall engagement rate by Content Pillars in the Socialinsider dashboard**\n### \\#2 Be careful of content copyright when choosing a meme\nNearly all images, video clips, and other media content found in memes are under copyright protection.\n\nHowever, some “allowed” exceptions allow these materials to be used when transformed into commentary or other forms of creative expression.\n\nSo, before using a meme in your marketing, ensure it’s legally permissible for commercial purposes. This can save you from potential copyright issues down the road.\n\n### \\#3 Ensure that the tone and style of your memes align with your brand’s voice\nFor a meme to go viral on your branded pages, it needs to be funny and relatable, but it must also align with your brand.\n\nA hilarious meme that feels out of place can confuse your audience and dilute your brand identity. So, ensure the memes reflect your core values and resonate with your audience.\n\nBy keeping your memes aligned with your brand voice, you build trust and authenticity while creating a consistent online presence that encourages sharing and engagement.\n\n### \\#4 Create a meme calendar\nWhile some of the most popular memes pop up randomly and take social media by storm, many well-known memes follow recognizable patterns. That's why it's a good idea to create a memes calendar that aligns with upcoming events, holidays, or campaigns.\n\nThis way, you can ensure your content is timely and relevant, making it more likely to resonate with your audience and to be on time without rush.\n\n## Conclusion\nMemes now are a powerful tool in marketing, offering brands a way to connect with audiences in a relatable, engaging way.\n\nThey’re also highly shareable, which means a well-crafted meme can spread quickly, giving brands a boost in visibility without a big budget. It can also help brands show their personality and values, making them feel more approachable and human.\n\nIt’s very important to note that, to succeed with memes, brands should understand their audience behavior, like preferences, pain points, and needs.\n\nThe timing is very important, ensuring the meme is still relevant. When done right, memes don’t just entertain; they build meaningful connections between the brand and followers and create a sense of community.\n\nMake sure you stay updated on the latest memes on social media and curate viral sensations\\!\n\n## FAQs on popular memes right now\n### What are memes?\nMemes are pieces of entertaining content, taking the form of images, sounds, videos, or text that spread quickly online. They’re typically funny or relatable, making them a popular way to engage audiences.\n\n### How to find popular memes?\nThere are several ways to stay updated on popular memes on social media:\n\n- Social media platforms like Instagram, TikTok, and Twitter often have trending sections where you can explore viral memes using hashtags like \\#memes or \\#viralmemes.\n- You can follow dedicated meme accounts, which is another great way to stay in the loop, like [9gag](https:\/\/www.instagram.com\/9gag\/) or [memes](https:\/\/www.instagram.com\/memes\/) on Instagram.\n- You can also bookmark blogs that regularly share round-ups of the latest and most viral memes, like this one or [Know Your Meme.](https:\/\/knowyourmeme.com\/)\n\nThese resources will help you get up to date memes and never be out of trend.\n\n“[Distracted Boyfriend](https:\/\/en.wikipedia.org\/wiki\/Distracted_boyfriend)” – The most popular meme is with this guy looking at another woman while his girlfriend looks on disapprovingly. It’s used to represent shifting focus.\n\n“[Leonardo DiCaprio Laughing](https:\/\/ro.pinterest.com\/pin\/605874956131763525\/)” – This viral meme is from the movie *Django Unchained*, where DiCaprio's character laughs, often used for sarcastic humor.\n\n“[Woman Yelling at a Cat](https:\/\/knowyourmeme.com\/memes\/woman-yelling-at-a-cat)”- This is one of the most viral memes that features a woman yelling in one frame and a cat sitting at a table in the next, looking like they are having a conversation. It’s used to represent funny misunderstandings.\n\n[“Surprised Pikachu”](https:\/\/knowyourmeme.com\/memes\/surprised-pikachu) – This meme uses a Pikachu from Pokémon to express mock surprise in response to an obvious or expected outcome.\n\n[Drake “Hotline bling” meme](https:\/\/www.dailydot.com\/news\/drake-meme\/)\\- This meme is iconic, showing Drake rejecting one option with a displeased face, then enthusiastically approving another.","meta_canonical":null}

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Boilerpipe Text	There’s no better way to show off your brand’s personality than with trending memes! They’re relatable, hilarious, and super shareable. Plus, nothing builds a stronger connection with your audience than a good laugh, right? Here, you can find what memes are trending on social media and stay ahead of the trends to keep your content game on point! 💡 Not every meme is suitable for every brand. It's essential to choose trendy memes that align with your brand’s voice and values to maintain authenticity and connection with your audience. Trending memes in January 2026 This meme uses a short Gravity Falls clip where Deputy Durland mockingly shouts “ City boy! City boy ! ” at Dipper. Online, that clip gets repurposed as a reaction insert—usually to “call out” someone for being naïve, soft, out of their depth, or acting like they don’t understand how things really work. This is best for brands with a playful tone—especially those that can joke about common customer behavior without sounding mean. Good fits: Trending memes in December 2025 Jon Hamm Dancing (“Turn the lights off” / club cutaway) This meme uses a clip of Jon Hamm dancing enthusiastically in a nightclub as a visual punchline. The format is simple: a “before” moment showing stress, boredom, exhaustion, or dissatisfaction — followed by a hard cut to Jon Hamm dancing, representing sudden joy, release, or unhinged happiness. In December 2025, it surged as a metaphor for escapism, holiday relief, and the contrast between obligation and freedom. The clip is instantly expressive. Even without context, it communicates pure vibe shift . The humor lies in exaggeration: whatever small relief the creator experiences is blown up into a full club-level celebration. It also taps into nostalgia and celebrity absurdity — Jon Hamm is not who you expect to see as the embodiment of chaos, which makes it funnier. This meme is perfect for showcasing transformation or payoff moments. A coffee brand can frame it as “me before caffeine vs. me after.” A travel brand can use it for “last work email sent → airport mode.” SaaS and productivity tools can show chaos → automation → Jon Hamm dancing. The key is clarity: the more relatable and mundane the “before,” the bigger the payoff lands. Trending memes in November 2025 Left Exit 12 Off Ramp The “Left Exit 12 Off Ramp” meme uses a familiar highway-sign image to dramatize a sudden, impulsive choice. The format: a car veering sharply across lanes toward an unexpected exit, with labels on the road sign showing the “responsible” option and the “chaotic” or more tempting decision. It thrives because it visualizes a split-second internal conflict—logic versus impulse—in a way that’s instantly readable and endlessly remixable. In November 2025, the format resurfaced with holiday themes, consumer temptations, procrastination jokes, and “I know better but…” moments, making it a perfect fit for seasonal decision-making humor. For brands, this meme is a goldmine because it lets you poke fun at the exact moment your audience chooses you over the “sensible” alternative. A coffee brand could frame it as “drink water” vs. “get a seasonal latte,” while a retailer could use it for “stick to the budget” vs. “holiday sale.” SaaS and B2B brands can adapt it too—“finish the report” vs. “optimize it with our tool.” The format is simple, versatile, and instantly recognizable, making it ideal for quick, high-engagement meme content that highlights product appeal through relatable decision-making. Trending memes in October 2025 My Brain at 3 AM A meme format where users share the late-night (or very early morning) stream of wild, anxious, or random thoughts their brain goes through — often captioned something like “My brain at 3 am” or “When your brain starts at midnight.” It taps into a universal experience of sleep-adjacent restlessness and intrusive thoughts. Because it’s relatable and slightly chaotic, it invites comments like “Same” or “Tell me I’m not alone,” which drives engagement. Trending memes in September 2025 Our Graphic Designer Is On Leave This meme is all about riffing on workplace chaos or design mishaps—especially around the absence of creative oversight. It represents a great opportunity to present design errors, weird last-minute changes, etc. in a humorous and relatable style. Brands can self-poke—show behind-the-scenes “oops” moments or internal humor tied to marketing deadlines, design changes, or product adjustments. Side-Eyeing Trio A simple layout where three panels or characters side-eye each other or react in sequence—used for humor, sarcasm, or comparisons. For example: "when your team, your boss, and you all see the bug,” each panel has different expressions. Because the template is simple and instantly readable, it’s easy for brands or creators to drop in product- or team-oriented variants. Trending memes in August 2025 Work Bestie Lore A meme genre celebrating the unspoken (and sometimes cheeky) emotional lifeline represented by your office best friend—your “work bestie.” These memes portray the voicemail-cracking, email-translating, meme-sharing buddy who helps you survive the 9-to-5 grind. Because it taps into workplace camaraderie—the person who gets your inside jokes, your eye rolls at the boss’s requests, and your mid-afternoon existential crisis, the content not only is humoristic, but also relatable and authentic. The Life of a Showgirl Taylor Swift’s August 2025 announcement of her album The Life of a Showgirl (set for release on October 3, 2025) ignited meme mania—even before the music dropped. The trend itself consists of people taking the dramatic album title and pairing it with over-the-top visuals — think glitter, feathers, stage lights, or even everyday moments exaggerated to look theatrical. In short, it’s about turning the ordinary into something fabulous, captioned with “The Life of a Showgirl.” Trending memes in July 2025 Prince George at Wimbledon One of the most viral memes right now features Prince George at Wimbledon, looking visibly unimpressed and slightly dissapointed after the final. His expression quickly became meme gold, with tennis fans joking (lightheartedly and harmlessly): “Charlotte, we need to bring the empire back.” Bob's Burgers dance A viral meme is going around on TikTok featuring Bob and his dance . It's perfect to use when you want to show a relatable moment or talk about your brand. "That feeling after you find out we have discounts." It's a fun, lighthearted way to highlight good news and connect with your audience through humor. Trending memes in June 2025 Gordon Ramsay Slang Memes One of the newest memes, this trend turns Gordon Ramsay’s food insults into slang. It started on TikTok , where clips like “Show Me Your Work” (SMYW) got used as funny abbreviations. It's now part of the latest trending memes everyone’s quoting. Squid Game memes Based on the new season, people create trendy memes using clips and moments from the show. Since it's a significant release right now, it’s also behind some of the most viral memes. Find a moment that fits your message and use it while it’s hot. Trending memes in May 2025 It's gonna be May One of the most iconic memes this month, and every May, really, comes from *NSYNC’s hit song “It’s Gonna Be Me.” Thanks to the way the lyrics sound more like “It’s gonna be May,” this meme resurfaces every year as a playful reminder that May has arrived. It works amazingly for B2B brands or even a personal brand to use this meme in their content calendar. It's the first of the month As you can see in the comments on this post , this meme isn’t just a trend—it’s practically a tradition! One of the most popular memes out there, especially on TikTok. It’s not tied to May or any specific month, but it pops up every time a new month begins. The meme features dancing cows grooving to the “Wake up, it’s the first of the month” lyric from Playboi Carti’s song. As a brand, you could easily hop on this trend by incorporating it into your Instagram Stories or TikTok videos the next time a new month kicks off. Trending memes in April 2025 Smiling Sunflower memes One trendy meme making waves on TikTok and Instagram right now is the smiling sunflower . It’s used to capture that "holding it together" kind of expression in all kinds of situations: awkward, funny, or just relatable moments. On TikTok, you can pair it with this sound , but the real key is your overlay text. Make sure it taps into a feeling or experience your audience will instantly connect with. That’s what makes the meme hit home and get shared! Lady Gaga at Coachella memes Lady Gaga is back! And her performance at Coachella gave us the most viral memes in April! This one reveals two personalities, so you can be as creative as possible. Think opposites, unexpected moods, or anything that shows a funny contrast, your audience will relate to! Trending memes in March 2025 Zoe Saldana meme The Zoe Saldana Oscar moment is one of the most famous memes right now. It shows her emotional vulnerability and excitement as she calls out for her mother while accepting her award. Online, it’s used to express a need for comfort, support, or validation, whether from an actual mom, a “work mom,” or just someone who always knows what to do. Brands can use this meme to highlight moments of seeking guidance, reassurance, or help (can be used in a funny way, too). The CapCut template makes it easy to customize for different contexts while keeping the meme’s relatable energy. The goblin meme The goblin viral meme features a mischievous-looking goblin laughing, often paired with a relatable or ironic caption. The phrase itself doesn’t have a strict meaning but enhances the goblin’s chaotic energy, making the popular meme perfect for moments of playful guilt or low-stakes mischief. Brands can use this meme to highlight moments when people knowingly break the rules, act sneakily, or indulge in something they shouldn't. Trending memes in February 2025 Superbowl meme Like every year after the Super Bowl, the social media world is flooded with memes. This year, the most popular one was Kendrick Lamar looking straight at the camera, along with the moments above. The secret to these viral memes? Watch the full show and pick whatever moment you find funniest and since it’s a major pop culture event, people will recognize it and love it. Grammys meme Besides the incredible show at the Grammys, the memes were just as iconic. This month’s best memes came straight from the Grammys, and the internet loved every second of it. We have this legendary Beyoncé meme , one that’s sure to stick around for a long time, along with plenty of other viral moments. Trending memes in January Irena Aizen Bunny Art One of the most popular memes right now features paintings by artist Irena Aizen, specifically her bunny-themed artwork. The viral meme format involves a two-image carousel. The first image sets up the joke with: “How I look at the robber when I tell them to take anything and they take my [insert item].” The second image delivers the punchline with “Noo mi [thing].” As a brand, this trending meme is a great way to highlight something essential to your identity—whether it’s a best-selling product, a key feature, or even a beloved inside joke from your community. It’s a fun and relatable way to engage your audience while tapping into internet culture! How I look when... This trendy meme is being used by TikTok users to express emotions, often paired with this trending sound. There’s no strict rule on how to use it—I’ve seen plenty of personal stories shared with this format. FYI: I haven’t come across any brands using this viral meme yet, but to stay on the safe side, you can still join the trend by using the sound and recreating the format with your own photos. Try snapping pictures of your colleagues with “How I look when…” captions for a fun and relatable spin. Best practices for memes #1. Track your memes performance to ensure relevance Including trending memes in your social media strategy is smart, but it's essential to check if they’re really helping you reach your marketing goals. Fortunately, analyzing their effectiveness is quick and easy with a social media competitor analysis tool like Socialinsider: Start by creating an account and adding your profiles and competitors to the Socialinsider dashboard. Enjoy a 14-day free trial to explore the features and gather insights! Go to the Posts section, select a time frame, and filter by AI Content Pillar, in this case, Memes, GIFs, and Viral Moments. Filter by the AI Content Pillar in Socialinsider Dashboard Then, dive into each meme’s post analytics to view engagement, impressions, and many other metrics. Analytics per post in the Socialinsider Dashboard You’ll find your overall meme performance metrics in the Content Pillar section, providing a clear view of how memes are resonating with your audience and your overall marketing strategy. Overall engagement rate by Content Pillars in the Socialinsider dashboard #2 Be careful of content copyright when choosing a meme Nearly all images, video clips, and other media content found in memes are under copyright protection. However, some “allowed” exceptions allow these materials to be used when transformed into commentary or other forms of creative expression. So, before using a meme in your marketing, ensure it’s legally permissible for commercial purposes. This can save you from potential copyright issues down the road. #3 Ensure that the tone and style of your memes align with your brand’s voice For a meme to go viral on your branded pages, it needs to be funny and relatable, but it must also align with your brand. A hilarious meme that feels out of place can confuse your audience and dilute your brand identity. So, ensure the memes reflect your core values and resonate with your audience. By keeping your memes aligned with your brand voice, you build trust and authenticity while creating a consistent online presence that encourages sharing and engagement. #4 Create a meme calendar While some of the most popular memes pop up randomly and take social media by storm, many well-known memes follow recognizable patterns. That's why it's a good idea to create a memes calendar that aligns with upcoming events, holidays, or campaigns. This way, you can ensure your content is timely and relevant, making it more likely to resonate with your audience and to be on time without rush. Conclusion Memes now are a powerful tool in marketing, offering brands a way to connect with audiences in a relatable, engaging way. They’re also highly shareable, which means a well-crafted meme can spread quickly, giving brands a boost in visibility without a big budget. It can also help brands show their personality and values, making them feel more approachable and human. It’s very important to note that, to succeed with memes, brands should understand their audience behavior, like preferences, pain points, and needs. The timing is very important, ensuring the meme is still relevant. When done right, memes don’t just entertain; they build meaningful connections between the brand and followers and create a sense of community. Make sure you stay updated on the latest memes on social media and curate viral sensations! FAQs on popular memes right now What are memes? Memes are pieces of entertaining content, taking the form of images, sounds, videos, or text that spread quickly online. They’re typically funny or relatable, making them a popular way to engage audiences. How to find popular memes? There are several ways to stay updated on popular memes on social media: Social media platforms like Instagram, TikTok, and Twitter often have trending sections where you can explore viral memes using hashtags like #memes or #viralmemes. You can follow dedicated meme accounts, which is another great way to stay in the loop, like 9gag or memes on Instagram. You can also bookmark blogs that regularly share round-ups of the latest and most viral memes, like this one or Know Your Meme. These resources will help you get up to date memes and never be out of trend. “ Distracted Boyfriend ” – The most popular meme is with this guy looking at another woman while his girlfriend looks on disapprovingly. It’s used to represent shifting focus. “ Leonardo DiCaprio Laughing ” – This viral meme is from the movie Django Unchained , where DiCaprio's character laughs, often used for sarcastic humor. “ Woman Yelling at a Cat ”- This is one of the most viral memes that features a woman yelling in one frame and a cat sitting at a table in the next, looking like they are having a conversation. It’s used to represent funny misunderstandings. “Surprised Pikachu” – This meme uses a Pikachu from Pokémon to express mock surprise in response to an obvious or expected outcome. Drake “Hotline bling” meme - This meme is iconic, showing Drake rejecting one option with a displeased face, then enthusiastically approving another.
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They’re relatable, hilarious, and super shareable. Plus, nothing builds a stronger connection with your audience than a good laugh, right? Here, you can find what memes are trending on social media and stay ahead of the trends to keep your content game on point\! 💡 Not every meme is suitable for every brand. It's essential to choose trendy memes that align with your brand’s voice and values to maintain authenticity and connection with your audience. ## Trending memes in January 2026 This meme uses a short Gravity Falls clip where Deputy Durland mockingly shouts “[City boy! City boy](https://www.tiktok.com/@elab.fe.teeze/video/7594188593137012023?q=city+boy+city+boy&t=1770308844469)\!” at Dipper. Online, that clip gets repurposed as a reaction insert—usually to “call out” someone for being naïve, soft, out of their depth, or acting like they don’t understand how things really work. This is best for brands with a playful tone—especially those that can joke about common customer behavior without sounding mean. Good fits: ![city boy meme](https://blog-cms.socialinsider.io/content/images/2026/02/city-boy-meme.png) ## Trending memes in December 2025 ### Jon Hamm Dancing (“Turn the lights off” / club cutaway) This meme uses a clip of Jon Hamm dancing enthusiastically in a nightclub as a visual punchline. The format is simple: a “before” moment showing stress, boredom, exhaustion, or dissatisfaction — followed by a hard cut to Jon Hamm dancing, representing sudden joy, release, or unhinged happiness. In December 2025, it surged as a metaphor for escapism, holiday relief, and the contrast between obligation and freedom. The clip is instantly expressive. Even without context, it communicates pure vibe shift. The humor lies in exaggeration: whatever small relief the creator experiences is blown up into a full club-level celebration. It also taps into nostalgia and celebrity absurdity — Jon Hamm is not who you expect to see as the embodiment of chaos, which makes it funnier. This meme is perfect for showcasing transformation or payoff moments. A coffee brand can frame it as “me before caffeine vs. me after.” A travel brand can use it for “last work email sent → airport mode.” SaaS and productivity tools can show chaos → automation → Jon Hamm dancing. The key is clarity: the more relatable and mundane the “before,” the bigger the payoff lands. ![turn the lights off tiktok trend tren](https://blog-cms.socialinsider.io/content/images/2026/02/turn-the-lights-off-tiktok-trend-tren.png) ## Trending memes in November 2025 ### Left Exit 12 Off Ramp The “Left Exit 12 Off Ramp” meme uses a familiar highway-sign image to dramatize a sudden, impulsive choice. The format: a car veering sharply across lanes toward an unexpected exit, with labels on the road sign showing the “responsible” option and the “chaotic” or more tempting decision. It thrives because it visualizes a split-second internal conflict—logic versus impulse—in a way that’s instantly readable and endlessly remixable. In November 2025, the format resurfaced with holiday themes, consumer temptations, procrastination jokes, and “I know better but…” moments, making it a perfect fit for seasonal decision-making humor. For brands, this meme is a goldmine because it lets you poke fun at the exact moment your audience chooses you over the “sensible” alternative. A coffee brand could frame it as “drink water” vs. “get a seasonal latte,” while a retailer could use it for “stick to the budget” vs. “holiday sale.” SaaS and B2B brands can adapt it too—“finish the report” vs. “optimize it with our tool.” The format is simple, versatile, and instantly recognizable, making it ideal for quick, high-engagement meme content that highlights product appeal through relatable decision-making. ![Left Exit 12 Off Ramp meme example](https://blog-cms.socialinsider.io/content/images/2025/11/Left-Exit-12-Off-Ramp-meme-example.png) ## Trending memes in October 2025 ### My Brain at 3 AM A meme format where users share the late-night (or very early morning) stream of wild, anxious, or random thoughts their brain goes through — often captioned something like “My brain at 3 am” or “When your brain starts at midnight.” It taps into a universal experience of sleep-adjacent restlessness and intrusive thoughts. Because it’s relatable and slightly chaotic, it invites comments like “Same” or “Tell me I’m not alone,” which drives engagement. ![instagram reeel meme](https://blog-cms.socialinsider.io/content/images/2026/02/instagram-reeel-meme-1.png) ## Trending memes in September 2025 ### Our Graphic Designer Is On Leave This meme is all about riffing on workplace chaos or design mishaps—especially around the absence of creative oversight. It represents a great opportunity to present design errors, weird last-minute changes, etc. in a humorous and relatable style. Brands can self-poke—show behind-the-scenes “oops” moments or internal humor tied to marketing deadlines, design changes, or product adjustments. ![designer on leave meme](https://blog-cms.socialinsider.io/content/images/2026/02/designer-on-leave-meme.png) ### [Side-Eyeing Trio](https://www.tiktok.com/@greenscreenmemes.com/video/7542203575653436685) A simple layout where three panels or characters side-eye each other or react in sequence—used for humor, sarcasm, or comparisons. For example: "when your team, your boss, and you all see the bug,” each panel has different expressions. Because the template is simple and instantly readable, it’s easy for brands or creators to drop in product- or team-oriented variants. ![tiktok meme](https://blog-cms.socialinsider.io/content/images/2026/02/tiktok-meme.png) ## Trending memes in August 2025 ### [Work Bestie Lore](https://www.tiktok.com/@pwc_luxembourg/video/7554049794000293142) A meme genre celebrating the unspoken (and sometimes cheeky) emotional lifeline represented by your office best friend—your “work bestie.” These memes portray the voicemail-cracking, email-translating, meme-sharing buddy who helps you survive the 9-to-5 grind. Because it taps into workplace camaraderie—the person who gets your inside jokes, your eye rolls at the boss’s requests, and your mid-afternoon existential crisis, the content not only is humoristic, but also relatable and authentic. ![tiktok bestie trend](https://blog-cms.socialinsider.io/content/images/2026/02/tiktok-bestie-trend.png) ### The Life of a Showgirl Taylor Swift’s August 2025 announcement of her album The Life of a Showgirl (set for release on October 3, 2025) ignited meme mania—even before the music dropped. The trend itself consists of people taking the dramatic album title and pairing it with over-the-top visuals — think glitter, feathers, stage lights, or even everyday moments exaggerated to look theatrical. In short, it’s about turning the ordinary into something fabulous, captioned with “The Life of a Showgirl.” ![august 20525 meme](https://blog-cms.socialinsider.io/content/images/2025/09/august-20525-meme.png) ## Trending memes in July 2025 ### Prince George at Wimbledon [One](https://www.instagram.com/reel/DMIEZdXNAKZ/) of the most viral memes right now features Prince George at Wimbledon, looking visibly unimpressed and slightly dissapointed after the final. His expression quickly became meme gold, with tennis fans joking (lightheartedly and harmlessly): “Charlotte, we need to bring the empire back.” ![Prince George at Wimbledon meme](https://blog-cms.socialinsider.io/content/images/2025/07/prince-george-at-wimbledon.png) ### Bob's Burgers dance A viral meme is going around on TikTok featuring [Bob and his dance](https://www.tiktok.com/@thesimplelifeofjesss/video/7525686053810736417?q=bob+burgers+dance+&t=1753799609238). It's perfect to use when you want to show a relatable moment or talk about your brand. "That feeling after you find out we have discounts." It's a fun, lighthearted way to highlight good news and connect with your audience through humor. ![Bob Burgers dance meme](https://blog-cms.socialinsider.io/content/images/2025/07/bob-burgers-dance-meme-trend.png) ## Trending memes in June 2025 ### Gordon Ramsay Slang Memes [One](https://knowyourmeme.com/memes/gordon-ramsay-slang) of the newest memes, this trend turns Gordon Ramsay’s food insults into slang. It started on [TikTok](https://www.tiktok.com/@binglymingly81/video/7518393753577508118?embed_source=121374463%2C121468991%2C121439635%2C121749182%2C121433650%2C121404358%2C121497414%2C121477481%2C121351166%2C121487028%2C121331973%2C120811592%2C120810756%2C121503376%3Bnull%3Bembed_name&refer=embed&referer_url=knowyourmeme.com%2F&referer_video_id=7518393753577508118), where clips like “Show Me Your Work” (SMYW) got used as funny abbreviations. It's now part of the latest trending memes everyone’s quoting. ![Gordon Ramsay Slang Memes](https://blog-cms.socialinsider.io/content/images/2025/06/gordon-Ramsy-meme.png) ### Squid Game memes Based on the new season, people create trendy memes using clips and [moments](https://x.com/trinshh/status/1939324368695497153/photo/1) from the show. Since it's a significant release right now, it’s also behind some of the most viral memes. Find a moment that fits your message and use it while it’s hot. ![Squid Game memes viral right now](https://blog-cms.socialinsider.io/content/images/2025/06/viral-meme-right-now-with-squid-game.png) ## Trending memes in May 2025 ### It's gonna be May One of the most iconic memes this month, and every May, really, comes from \NSYNC’s hit song [“It’s Gonna Be Me.”](https://www.linkedin.com/posts/sean-samisch-755026156_teamculture-financerecruiting-accountingcareers-activity-7323861141850382336-JlxI?utm_source=share&utm_medium=member_desktop&rcm=ACoAADjiDEIBOdqRhwzcS15Jol9IivH8CdZEj2I) Thanks to the way the lyrics sound more like “It’s gonna be May,” this meme resurfaces every year as a playful reminder that May has arrived. It works amazingly for B2B brands or even a personal brand to use this meme in their content calendar. ![It's gonna be may meme](https://blog-cms.socialinsider.io/content/images/2025/06/it-s-gonna-be-may.png) ### It's the first of the month As you can see in the comments on this [post](https://www.tiktok.com/@its.thefirstofthemonth/video/7499230926560431382?q=cows+meme&t=1748860673816), this meme isn’t just a trend—it’s practically a tradition! One of the most popular memes out there, especially on TikTok. It’s not tied to May or any specific month, but it pops up every time a new month begins. The meme features dancing cows grooving to the “Wake up, it’s the first of the month” lyric from Playboi Carti’s song. As a brand, you could easily hop on this trend by incorporating it into your Instagram Stories or TikTok videos the next time a new month kicks off. ![It's the first of the month meme](https://blog-cms.socialinsider.io/content/images/2025/06/it-s-the-first-of-the-month.png) ## Trending memes in April 2025 ### Smiling Sunflower memes One trendy meme making waves on TikTok and Instagram right now is the [smiling sunflower.](https://www.tiktok.com/discover/sunflower-smiling-meme) It’s used to capture that "holding it together" kind of expression in all kinds of situations: awkward, funny, or just relatable moments. On TikTok, you can pair it with [this sound](https://www.tiktok.com/music/Plants-Vs-Zombies-Garden-Warfare-Lobby-and-Results-7149734218665298694), but the real key is your overlay text. Make sure it taps into a feeling or experience your audience will instantly connect with. That’s what makes the meme hit home and get shared\! ![Smiling Sunflower meme](https://blog-cms.socialinsider.io/content/images/2025/04/sunflower-meme.png) ### Lady Gaga at Coachella memes Lady Gaga is back! And her performance at Coachella gave us the most viral memes in April\! [This one](https://www.instagram.com/p/DIbL2S6ts0h/?img_index=1) reveals two personalities, so you can be as creative as possible. Think opposites, unexpected moods, or anything that shows a funny contrast, your audience will relate to\! ![Lady Gaga at Coachella meme](https://blog-cms.socialinsider.io/content/images/2025/04/lady-gaga-at-coachella.png) ## Trending memes in March 2025 ### Zoe Saldana meme The [Zoe Saldana Oscar moment](https://www.tiktok.com/@loungeawhile/video/7477624682833906990?_r=1&_t=ZM-8ubKDe8yMfH) is one of the most famous memes right now. It shows her emotional vulnerability and excitement as she calls out for her mother while accepting her award. Online, it’s used to express a need for comfort, support, or validation, whether from an actual mom, a “work mom,” or just someone who always knows what to do. Brands can use this meme to highlight moments of seeking guidance, reassurance, or help (can be used in a funny way, too). [The CapCut template](https://www.capcut.com/editor-template?scenario=tiktok&utm_campaign=71351105&utm_content=7477403024328117559&utm_medium=tiktok_anchor&utm_source=tiktok_anchor_template) makes it easy to customize for different contexts while keeping the meme’s relatable energy. ![Mommy Mommy meme](https://blog-cms.socialinsider.io/content/images/2025/03/zoe-saldana-meme.png) ### The goblin meme [The goblin](<meme: https://www.tiktok.com/@natashasbooks_/photo/7480520750722518294?is_from_webapp=1&sender_device=pc>) viral meme features a mischievous-looking goblin laughing, often paired with a relatable or ironic caption. The phrase itself doesn’t have a strict meaning but enhances the goblin’s chaotic energy, making the popular meme perfect for moments of playful guilt or low-stakes mischief. Brands can use this meme to highlight moments when people knowingly break the rules, act sneakily, or indulge in something they shouldn't. ![Tobe tobe meme](https://blog-cms.socialinsider.io/content/images/2025/03/tobe-tobe-meme.png) ## Trending memes in February 2025 ### Superbowl meme Like every year after the Super Bowl, the social media world is flooded with memes. This year, the most popular one was [Kendrick Lamar](https://www.instagram.com/p/DF5AgUgIF28/?img_index=1) looking straight at the camera, along with the moments above. The secret to these viral memes? Watch the full show and pick whatever moment you find funniest and since it’s a major pop culture event, people will recognize it and love it. ![Superbowl Kendrick Lamar meme](https://blog-cms.socialinsider.io/content/images/2025/02/superbowl-meme.png) ![Superbowl meme](https://blog-cms.socialinsider.io/content/images/2025/02/travis-kelce-meme.png) ### Grammys meme Besides the incredible show at the Grammys, the memes were just as iconic. This month’s best memes came straight from the Grammys, and the internet loved every second of it. We have this legendary [Beyoncé meme](https://www.instagram.com/p/DFm_WblIyDi/?img_index=1), one that’s sure to stick around for a long time, along with plenty of other viral moments. ![Grammys meme](https://blog-cms.socialinsider.io/content/images/2025/02/grammys-meme.png) ## Trending memes in January ### Irena Aizen Bunny Art One of the most popular memes right now features paintings by artist Irena Aizen, specifically her bunny-themed artwork. The viral meme format involves a two-image carousel. The first image sets up the joke with: “How I look at the robber when I tell them to take anything and they take my \[insert item\].” The second image delivers the punchline with “Noo mi \[thing\].” As a brand,* this trending meme is a great way to highlight something essential to your identity—whether it’s a best-selling product, a key feature, or even a beloved inside joke from your community. It’s a fun and relatable way to engage your audience while tapping into internet culture\! ![bunny art meme](https://blog-cms.socialinsider.io/content/images/2025/01/bunny-art-meme-1.png) ### How I look when... [This](https://www.tiktok.com/@tuneysia/photo/7463532857701436705) trendy meme is being used by TikTok users to express emotions, often paired with [this](https://www.tiktok.com/music/suara-asli-HitSong1-7275327895204137733) trending sound. There’s no strict rule on how to use it—I’ve seen plenty of personal stories shared with this format. FYI: I haven’t come across any brands using this viral meme yet, but to stay on the safe side, you can still join the trend by using the sound and recreating the format with your own photos. Try snapping pictures of your colleagues with “How I look when…” captions for a fun and relatable spin. ![How I look when meme](https://blog-cms.socialinsider.io/content/images/2025/01/how-i-look-when.png) ## Best practices for memes ### \#1. Track your memes performance to ensure relevance Including trending memes in your social media strategy is smart, but it's essential to check if they’re really helping you reach your marketing goals. Fortunately, analyzing their effectiveness is quick and easy with a social media competitor analysis tool like Socialinsider: - Start by creating an account and adding your profiles and competitors to the [Socialinsider dashboard.](https://app.socialinsider.io/dashboard) Enjoy a 14-day free trial to explore the features and gather insights\! - Go to the Posts section, select a time frame, and filter by AI Content Pillar, in this case, Memes, GIFs, and Viral Moments. ![Filter by the AI Content Pillar in Socialinsider dashboard](https://blog-cms.socialinsider.io/content/images/2024/10/filter-by-content-pillar-in-socialinsider-dashboard.png) Filter by the AI Content Pillar in Socialinsider Dashboard - Then, dive into each meme’s post analytics to view engagement, impressions, and many other metrics. ![Analytics per post in the Socialinsider Dashboard](https://blog-cms.socialinsider.io/content/images/2024/10/view-analytics-per-post-in-socialinsider-s-dashboard.png) Analytics per post in the Socialinsider Dashboard - You’ll find your overall meme performance metrics in the Content Pillar section, providing a clear view of how memes are resonating with your audience and your overall marketing strategy. ![Overall engagement rate by content pillars ](https://blog-cms.socialinsider.io/content/images/2024/10/overall-engagement-by-content-pillar-socialinsider.png) Overall engagement rate by Content Pillars in the Socialinsider dashboard [Analyze your memes performance and get competitive benchmarks\!](https://app.socialinsider.io/signup) ### \#2 Be careful of content copyright when choosing a meme Nearly all images, video clips, and other media content found in memes are under copyright protection. However, some “allowed” exceptions allow these materials to be used when transformed into commentary or other forms of creative expression. So, before using a meme in your marketing, ensure it’s legally permissible for commercial purposes. This can save you from potential copyright issues down the road. ### \#3 Ensure that the tone and style of your memes align with your brand’s voice For a meme to go viral on your branded pages, it needs to be funny and relatable, but it must also align with your brand. A hilarious meme that feels out of place can confuse your audience and dilute your brand identity. So, ensure the memes reflect your core values and resonate with your audience. By keeping your memes aligned with your brand voice, you build trust and authenticity while creating a consistent online presence that encourages sharing and engagement. ### \#4 Create a meme calendar While some of the most popular memes pop up randomly and take social media by storm, many well-known memes follow recognizable patterns. That's why it's a good idea to create a memes calendar that aligns with upcoming events, holidays, or campaigns. This way, you can ensure your content is timely and relevant, making it more likely to resonate with your audience and to be on time without rush. ## Conclusion Memes now are a powerful tool in marketing, offering brands a way to connect with audiences in a relatable, engaging way. They’re also highly shareable, which means a well-crafted meme can spread quickly, giving brands a boost in visibility without a big budget. It can also help brands show their personality and values, making them feel more approachable and human. It’s very important to note that, to succeed with memes, brands should understand their audience behavior, like preferences, pain points, and needs. The timing is very important, ensuring the meme is still relevant. When done right, memes don’t just entertain; they build meaningful connections between the brand and followers and create a sense of community. Make sure you stay updated on the latest memes on social media and curate viral sensations\! ## FAQs on popular memes right now ### What are memes? Memes are pieces of entertaining content, taking the form of images, sounds, videos, or text that spread quickly online. They’re typically funny or relatable, making them a popular way to engage audiences. ### How to find popular memes? There are several ways to stay updated on popular memes on social media: - Social media platforms like Instagram, TikTok, and Twitter often have trending sections where you can explore viral memes using hashtags like \#memes or \#viralmemes. - You can follow dedicated meme accounts, which is another great way to stay in the loop, like [9gag](https://www.instagram.com/9gag/) or [memes](https://www.instagram.com/memes/) on Instagram. - You can also bookmark blogs that regularly share round-ups of the latest and most viral memes, like this one or [Know Your Meme.](https://knowyourmeme.com/) These resources will help you get up to date memes and never be out of trend. ### What are the most popular social media memes? “[Distracted Boyfriend](https://en.wikipedia.org/wiki/Distracted_boyfriend)” – The most popular meme is with this guy looking at another woman while his girlfriend looks on disapprovingly. It’s used to represent shifting focus. “[Leonardo DiCaprio Laughing](https://ro.pinterest.com/pin/605874956131763525/)” – This viral meme is from the movie Django Unchained, where DiCaprio's character laughs, often used for sarcastic humor. “[Woman Yelling at a Cat](https://knowyourmeme.com/memes/woman-yelling-at-a-cat)”- This is one of the most viral memes that features a woman yelling in one frame and a cat sitting at a table in the next, looking like they are having a conversation. It’s used to represent funny misunderstandings. [“Surprised Pikachu”](https://knowyourmeme.com/memes/surprised-pikachu) – This meme uses a Pikachu from Pokémon to express mock surprise in response to an obvious or expected outcome. [Drake “Hotline bling” meme](https://www.dailydot.com/news/drake-meme/)\- This meme is iconic, showing Drake rejecting one option with a displeased face, then enthusiastically approving another. ![Miruna Vocheci](https://blog-cms.socialinsider.io/content/images/2024/03/Copy-of-meme-2--2-.png) ### Miruna Vocheci Social Media Manager @ Socialinsider graduated with an M.A. in Content & Media Strategy. While I do have a bit of a social media obsession, I also enjoy history books, playing with semiotics and 🏃‍♀️. [![LinkedIn](https://www.socialinsider.io/blog/most-popular-memes-on-social-media-right-now/lp-ssg-assets/images/platforms/LinkedIn.png)](https://www.linkedin.com/in/miruna-vocheci/) ### Know what your competitors do — before your manager asks Get instant social benchmarks & reports without manual work. 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Readable Markdown	There’s no better way to show off your brand’s personality than with trending memes! They’re relatable, hilarious, and super shareable. Plus, nothing builds a stronger connection with your audience than a good laugh, right? Here, you can find what memes are trending on social media and stay ahead of the trends to keep your content game on point\! 💡 Not every meme is suitable for every brand. It's essential to choose trendy memes that align with your brand’s voice and values to maintain authenticity and connection with your audience. ## Trending memes in January 2026 This meme uses a short Gravity Falls clip where Deputy Durland mockingly shouts “[City boy! City boy](https://www.tiktok.com/@elab.fe.teeze/video/7594188593137012023?q=city+boy+city+boy&t=1770308844469)\!” at Dipper. Online, that clip gets repurposed as a reaction insert—usually to “call out” someone for being naïve, soft, out of their depth, or acting like they don’t understand how things really work. This is best for brands with a playful tone—especially those that can joke about common customer behavior without sounding mean. Good fits: ![city boy meme](https://blog-cms.socialinsider.io/content/images/2026/02/city-boy-meme.png) ## Trending memes in December 2025 ### Jon Hamm Dancing (“Turn the lights off” / club cutaway) This meme uses a clip of Jon Hamm dancing enthusiastically in a nightclub as a visual punchline. The format is simple: a “before” moment showing stress, boredom, exhaustion, or dissatisfaction — followed by a hard cut to Jon Hamm dancing, representing sudden joy, release, or unhinged happiness. In December 2025, it surged as a metaphor for escapism, holiday relief, and the contrast between obligation and freedom. The clip is instantly expressive. Even without context, it communicates pure vibe shift. The humor lies in exaggeration: whatever small relief the creator experiences is blown up into a full club-level celebration. It also taps into nostalgia and celebrity absurdity — Jon Hamm is not who you expect to see as the embodiment of chaos, which makes it funnier. This meme is perfect for showcasing transformation or payoff moments. A coffee brand can frame it as “me before caffeine vs. me after.” A travel brand can use it for “last work email sent → airport mode.” SaaS and productivity tools can show chaos → automation → Jon Hamm dancing. The key is clarity: the more relatable and mundane the “before,” the bigger the payoff lands. ![turn the lights off tiktok trend tren](https://blog-cms.socialinsider.io/content/images/2026/02/turn-the-lights-off-tiktok-trend-tren.png) ## Trending memes in November 2025 ### Left Exit 12 Off Ramp The “Left Exit 12 Off Ramp” meme uses a familiar highway-sign image to dramatize a sudden, impulsive choice. The format: a car veering sharply across lanes toward an unexpected exit, with labels on the road sign showing the “responsible” option and the “chaotic” or more tempting decision. It thrives because it visualizes a split-second internal conflict—logic versus impulse—in a way that’s instantly readable and endlessly remixable. In November 2025, the format resurfaced with holiday themes, consumer temptations, procrastination jokes, and “I know better but…” moments, making it a perfect fit for seasonal decision-making humor. For brands, this meme is a goldmine because it lets you poke fun at the exact moment your audience chooses you over the “sensible” alternative. A coffee brand could frame it as “drink water” vs. “get a seasonal latte,” while a retailer could use it for “stick to the budget” vs. “holiday sale.” SaaS and B2B brands can adapt it too—“finish the report” vs. “optimize it with our tool.” The format is simple, versatile, and instantly recognizable, making it ideal for quick, high-engagement meme content that highlights product appeal through relatable decision-making. ![Left Exit 12 Off Ramp meme example](https://blog-cms.socialinsider.io/content/images/2025/11/Left-Exit-12-Off-Ramp-meme-example.png) ## Trending memes in October 2025 ### My Brain at 3 AM A meme format where users share the late-night (or very early morning) stream of wild, anxious, or random thoughts their brain goes through — often captioned something like “My brain at 3 am” or “When your brain starts at midnight.” It taps into a universal experience of sleep-adjacent restlessness and intrusive thoughts. Because it’s relatable and slightly chaotic, it invites comments like “Same” or “Tell me I’m not alone,” which drives engagement. ![instagram reeel meme](https://blog-cms.socialinsider.io/content/images/2026/02/instagram-reeel-meme-1.png) ## Trending memes in September 2025 ### Our Graphic Designer Is On Leave This meme is all about riffing on workplace chaos or design mishaps—especially around the absence of creative oversight. It represents a great opportunity to present design errors, weird last-minute changes, etc. in a humorous and relatable style. Brands can self-poke—show behind-the-scenes “oops” moments or internal humor tied to marketing deadlines, design changes, or product adjustments. ![designer on leave meme](https://blog-cms.socialinsider.io/content/images/2026/02/designer-on-leave-meme.png) ### [Side-Eyeing Trio](https://www.tiktok.com/@greenscreenmemes.com/video/7542203575653436685) A simple layout where three panels or characters side-eye each other or react in sequence—used for humor, sarcasm, or comparisons. For example: "when your team, your boss, and you all see the bug,” each panel has different expressions. Because the template is simple and instantly readable, it’s easy for brands or creators to drop in product- or team-oriented variants. ![tiktok meme](https://blog-cms.socialinsider.io/content/images/2026/02/tiktok-meme.png) ## Trending memes in August 2025 ### [Work Bestie Lore](https://www.tiktok.com/@pwc_luxembourg/video/7554049794000293142) A meme genre celebrating the unspoken (and sometimes cheeky) emotional lifeline represented by your office best friend—your “work bestie.” These memes portray the voicemail-cracking, email-translating, meme-sharing buddy who helps you survive the 9-to-5 grind. Because it taps into workplace camaraderie—the person who gets your inside jokes, your eye rolls at the boss’s requests, and your mid-afternoon existential crisis, the content not only is humoristic, but also relatable and authentic. ![tiktok bestie trend](https://blog-cms.socialinsider.io/content/images/2026/02/tiktok-bestie-trend.png) ### The Life of a Showgirl Taylor Swift’s August 2025 announcement of her album The Life of a Showgirl (set for release on October 3, 2025) ignited meme mania—even before the music dropped. The trend itself consists of people taking the dramatic album title and pairing it with over-the-top visuals — think glitter, feathers, stage lights, or even everyday moments exaggerated to look theatrical. In short, it’s about turning the ordinary into something fabulous, captioned with “The Life of a Showgirl.” ![august 20525 meme](https://blog-cms.socialinsider.io/content/images/2025/09/august-20525-meme.png) ## Trending memes in July 2025 ### Prince George at Wimbledon [One](https://www.instagram.com/reel/DMIEZdXNAKZ/) of the most viral memes right now features Prince George at Wimbledon, looking visibly unimpressed and slightly dissapointed after the final. His expression quickly became meme gold, with tennis fans joking (lightheartedly and harmlessly): “Charlotte, we need to bring the empire back.” ![Prince George at Wimbledon meme](https://blog-cms.socialinsider.io/content/images/2025/07/prince-george-at-wimbledon.png) ### Bob's Burgers dance A viral meme is going around on TikTok featuring [Bob and his dance](https://www.tiktok.com/@thesimplelifeofjesss/video/7525686053810736417?q=bob+burgers+dance+&t=1753799609238). It's perfect to use when you want to show a relatable moment or talk about your brand. "That feeling after you find out we have discounts." It's a fun, lighthearted way to highlight good news and connect with your audience through humor. ![Bob Burgers dance meme](https://blog-cms.socialinsider.io/content/images/2025/07/bob-burgers-dance-meme-trend.png) ## Trending memes in June 2025 ### Gordon Ramsay Slang Memes [One](https://knowyourmeme.com/memes/gordon-ramsay-slang) of the newest memes, this trend turns Gordon Ramsay’s food insults into slang. It started on [TikTok](https://www.tiktok.com/@binglymingly81/video/7518393753577508118?embed_source=121374463%2C121468991%2C121439635%2C121749182%2C121433650%2C121404358%2C121497414%2C121477481%2C121351166%2C121487028%2C121331973%2C120811592%2C120810756%2C121503376%3Bnull%3Bembed_name&refer=embed&referer_url=knowyourmeme.com%2F&referer_video_id=7518393753577508118), where clips like “Show Me Your Work” (SMYW) got used as funny abbreviations. It's now part of the latest trending memes everyone’s quoting. ![Gordon Ramsay Slang Memes](https://blog-cms.socialinsider.io/content/images/2025/06/gordon-Ramsy-meme.png) ### Squid Game memes Based on the new season, people create trendy memes using clips and [moments](https://x.com/trinshh/status/1939324368695497153/photo/1) from the show. Since it's a significant release right now, it’s also behind some of the most viral memes. Find a moment that fits your message and use it while it’s hot. ![Squid Game memes viral right now](https://blog-cms.socialinsider.io/content/images/2025/06/viral-meme-right-now-with-squid-game.png) ## Trending memes in May 2025 ### It's gonna be May One of the most iconic memes this month, and every May, really, comes from \NSYNC’s hit song [“It’s Gonna Be Me.”](https://www.linkedin.com/posts/sean-samisch-755026156_teamculture-financerecruiting-accountingcareers-activity-7323861141850382336-JlxI?utm_source=share&utm_medium=member_desktop&rcm=ACoAADjiDEIBOdqRhwzcS15Jol9IivH8CdZEj2I) Thanks to the way the lyrics sound more like “It’s gonna be May,” this meme resurfaces every year as a playful reminder that May has arrived. It works amazingly for B2B brands or even a personal brand to use this meme in their content calendar. ![It's gonna be may meme](https://blog-cms.socialinsider.io/content/images/2025/06/it-s-gonna-be-may.png) ### It's the first of the month As you can see in the comments on this [post](https://www.tiktok.com/@its.thefirstofthemonth/video/7499230926560431382?q=cows+meme&t=1748860673816), this meme isn’t just a trend—it’s practically a tradition! One of the most popular memes out there, especially on TikTok. It’s not tied to May or any specific month, but it pops up every time a new month begins. The meme features dancing cows grooving to the “Wake up, it’s the first of the month” lyric from Playboi Carti’s song. As a brand, you could easily hop on this trend by incorporating it into your Instagram Stories or TikTok videos the next time a new month kicks off. ![It's the first of the month meme](https://blog-cms.socialinsider.io/content/images/2025/06/it-s-the-first-of-the-month.png) ## Trending memes in April 2025 ### Smiling Sunflower memes One trendy meme making waves on TikTok and Instagram right now is the [smiling sunflower.](https://www.tiktok.com/discover/sunflower-smiling-meme) It’s used to capture that "holding it together" kind of expression in all kinds of situations: awkward, funny, or just relatable moments. On TikTok, you can pair it with [this sound](https://www.tiktok.com/music/Plants-Vs-Zombies-Garden-Warfare-Lobby-and-Results-7149734218665298694), but the real key is your overlay text. Make sure it taps into a feeling or experience your audience will instantly connect with. That’s what makes the meme hit home and get shared\! ![Smiling Sunflower meme](https://blog-cms.socialinsider.io/content/images/2025/04/sunflower-meme.png) ### Lady Gaga at Coachella memes Lady Gaga is back! And her performance at Coachella gave us the most viral memes in April\! [This one](https://www.instagram.com/p/DIbL2S6ts0h/?img_index=1) reveals two personalities, so you can be as creative as possible. Think opposites, unexpected moods, or anything that shows a funny contrast, your audience will relate to\! ![Lady Gaga at Coachella meme](https://blog-cms.socialinsider.io/content/images/2025/04/lady-gaga-at-coachella.png) ## Trending memes in March 2025 ### Zoe Saldana meme The [Zoe Saldana Oscar moment](https://www.tiktok.com/@loungeawhile/video/7477624682833906990?_r=1&_t=ZM-8ubKDe8yMfH) is one of the most famous memes right now. It shows her emotional vulnerability and excitement as she calls out for her mother while accepting her award. Online, it’s used to express a need for comfort, support, or validation, whether from an actual mom, a “work mom,” or just someone who always knows what to do. Brands can use this meme to highlight moments of seeking guidance, reassurance, or help (can be used in a funny way, too). [The CapCut template](https://www.capcut.com/editor-template?scenario=tiktok&utm_campaign=71351105&utm_content=7477403024328117559&utm_medium=tiktok_anchor&utm_source=tiktok_anchor_template) makes it easy to customize for different contexts while keeping the meme’s relatable energy. ![Mommy Mommy meme](https://blog-cms.socialinsider.io/content/images/2025/03/zoe-saldana-meme.png) ### The goblin meme [The goblin](<meme: https://www.tiktok.com/@natashasbooks_/photo/7480520750722518294?is_from_webapp=1&sender_device=pc>) viral meme features a mischievous-looking goblin laughing, often paired with a relatable or ironic caption. The phrase itself doesn’t have a strict meaning but enhances the goblin’s chaotic energy, making the popular meme perfect for moments of playful guilt or low-stakes mischief. Brands can use this meme to highlight moments when people knowingly break the rules, act sneakily, or indulge in something they shouldn't. ![Tobe tobe meme](https://blog-cms.socialinsider.io/content/images/2025/03/tobe-tobe-meme.png) ## Trending memes in February 2025 ### Superbowl meme Like every year after the Super Bowl, the social media world is flooded with memes. This year, the most popular one was [Kendrick Lamar](https://www.instagram.com/p/DF5AgUgIF28/?img_index=1) looking straight at the camera, along with the moments above. The secret to these viral memes? Watch the full show and pick whatever moment you find funniest and since it’s a major pop culture event, people will recognize it and love it. ![Superbowl Kendrick Lamar meme](https://blog-cms.socialinsider.io/content/images/2025/02/superbowl-meme.png) ![Superbowl meme](https://blog-cms.socialinsider.io/content/images/2025/02/travis-kelce-meme.png) ### Grammys meme Besides the incredible show at the Grammys, the memes were just as iconic. This month’s best memes came straight from the Grammys, and the internet loved every second of it. We have this legendary [Beyoncé meme](https://www.instagram.com/p/DFm_WblIyDi/?img_index=1), one that’s sure to stick around for a long time, along with plenty of other viral moments. ![Grammys meme](https://blog-cms.socialinsider.io/content/images/2025/02/grammys-meme.png) ## Trending memes in January ### Irena Aizen Bunny Art One of the most popular memes right now features paintings by artist Irena Aizen, specifically her bunny-themed artwork. The viral meme format involves a two-image carousel. The first image sets up the joke with: “How I look at the robber when I tell them to take anything and they take my \[insert item\].” The second image delivers the punchline with “Noo mi \[thing\].” As a brand,* this trending meme is a great way to highlight something essential to your identity—whether it’s a best-selling product, a key feature, or even a beloved inside joke from your community. It’s a fun and relatable way to engage your audience while tapping into internet culture\! ![bunny art meme](https://blog-cms.socialinsider.io/content/images/2025/01/bunny-art-meme-1.png) ### How I look when... [This](https://www.tiktok.com/@tuneysia/photo/7463532857701436705) trendy meme is being used by TikTok users to express emotions, often paired with [this](https://www.tiktok.com/music/suara-asli-HitSong1-7275327895204137733) trending sound. There’s no strict rule on how to use it—I’ve seen plenty of personal stories shared with this format. FYI: I haven’t come across any brands using this viral meme yet, but to stay on the safe side, you can still join the trend by using the sound and recreating the format with your own photos. Try snapping pictures of your colleagues with “How I look when…” captions for a fun and relatable spin. ![How I look when meme](https://blog-cms.socialinsider.io/content/images/2025/01/how-i-look-when.png) ## Best practices for memes ### \#1. Track your memes performance to ensure relevance Including trending memes in your social media strategy is smart, but it's essential to check if they’re really helping you reach your marketing goals. Fortunately, analyzing their effectiveness is quick and easy with a social media competitor analysis tool like Socialinsider: - Start by creating an account and adding your profiles and competitors to the [Socialinsider dashboard.](https://app.socialinsider.io/dashboard) Enjoy a 14-day free trial to explore the features and gather insights\! - Go to the Posts section, select a time frame, and filter by AI Content Pillar, in this case, Memes, GIFs, and Viral Moments. ![Filter by the AI Content Pillar in Socialinsider dashboard](https://blog-cms.socialinsider.io/content/images/2024/10/filter-by-content-pillar-in-socialinsider-dashboard.png) Filter by the AI Content Pillar in Socialinsider Dashboard - Then, dive into each meme’s post analytics to view engagement, impressions, and many other metrics. ![Analytics per post in the Socialinsider Dashboard](https://blog-cms.socialinsider.io/content/images/2024/10/view-analytics-per-post-in-socialinsider-s-dashboard.png) Analytics per post in the Socialinsider Dashboard - You’ll find your overall meme performance metrics in the Content Pillar section, providing a clear view of how memes are resonating with your audience and your overall marketing strategy. ![Overall engagement rate by content pillars ](https://blog-cms.socialinsider.io/content/images/2024/10/overall-engagement-by-content-pillar-socialinsider.png) Overall engagement rate by Content Pillars in the Socialinsider dashboard ### \#2 Be careful of content copyright when choosing a meme Nearly all images, video clips, and other media content found in memes are under copyright protection. However, some “allowed” exceptions allow these materials to be used when transformed into commentary or other forms of creative expression. So, before using a meme in your marketing, ensure it’s legally permissible for commercial purposes. This can save you from potential copyright issues down the road. ### \#3 Ensure that the tone and style of your memes align with your brand’s voice For a meme to go viral on your branded pages, it needs to be funny and relatable, but it must also align with your brand. A hilarious meme that feels out of place can confuse your audience and dilute your brand identity. So, ensure the memes reflect your core values and resonate with your audience. By keeping your memes aligned with your brand voice, you build trust and authenticity while creating a consistent online presence that encourages sharing and engagement. ### \#4 Create a meme calendar While some of the most popular memes pop up randomly and take social media by storm, many well-known memes follow recognizable patterns. That's why it's a good idea to create a memes calendar that aligns with upcoming events, holidays, or campaigns. This way, you can ensure your content is timely and relevant, making it more likely to resonate with your audience and to be on time without rush. ## Conclusion Memes now are a powerful tool in marketing, offering brands a way to connect with audiences in a relatable, engaging way. They’re also highly shareable, which means a well-crafted meme can spread quickly, giving brands a boost in visibility without a big budget. It can also help brands show their personality and values, making them feel more approachable and human. It’s very important to note that, to succeed with memes, brands should understand their audience behavior, like preferences, pain points, and needs. The timing is very important, ensuring the meme is still relevant. When done right, memes don’t just entertain; they build meaningful connections between the brand and followers and create a sense of community. Make sure you stay updated on the latest memes on social media and curate viral sensations\! ## FAQs on popular memes right now ### What are memes? Memes are pieces of entertaining content, taking the form of images, sounds, videos, or text that spread quickly online. They’re typically funny or relatable, making them a popular way to engage audiences. ### How to find popular memes? There are several ways to stay updated on popular memes on social media: - Social media platforms like Instagram, TikTok, and Twitter often have trending sections where you can explore viral memes using hashtags like \#memes or \#viralmemes. - You can follow dedicated meme accounts, which is another great way to stay in the loop, like [9gag](https://www.instagram.com/9gag/) or [memes](https://www.instagram.com/memes/) on Instagram. - You can also bookmark blogs that regularly share round-ups of the latest and most viral memes, like this one or [Know Your Meme.](https://knowyourmeme.com/) These resources will help you get up to date memes and never be out of trend. “[Distracted Boyfriend](https://en.wikipedia.org/wiki/Distracted_boyfriend)” – The most popular meme is with this guy looking at another woman while his girlfriend looks on disapprovingly. It’s used to represent shifting focus. “[Leonardo DiCaprio Laughing](https://ro.pinterest.com/pin/605874956131763525/)” – This viral meme is from the movie Django Unchained, where DiCaprio's character laughs, often used for sarcastic humor. “[Woman Yelling at a Cat](https://knowyourmeme.com/memes/woman-yelling-at-a-cat)”- This is one of the most viral memes that features a woman yelling in one frame and a cat sitting at a table in the next, looking like they are having a conversation. It’s used to represent funny misunderstandings. [“Surprised Pikachu”](https://knowyourmeme.com/memes/surprised-pikachu) – This meme uses a Pikachu from Pokémon to express mock surprise in response to an obvious or expected outcome. [Drake “Hotline bling” meme](https://www.dailydot.com/news/drake-meme/)\- This meme is iconic, showing Drake rejecting one option with a displeased face, then enthusiastically approving another.
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