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Xiaomi may be a juggernaut in the Chinese smartphone market, but itâs a relative unknown in the West, specifically in the U. S. of A. Unfortunately, for those looking to buy a Xiaomi smartphone without importing one, that might continue, said Xiaomi vice president of international Hugo Barra in an interview with
Recode
.
In the interview, Barra implied that Xiaomi doesnât look to sell its smartphones in the United States, a stance the company took
back in May
. The ex-Googler reiterated that stance, further saying the company will continue to test the waters by selling accessories through its online store. These accessories include the $15 Mi Band, two external battery packs, and the $80 Mi Headphones.
Recommended Videos
As for why Xiaomi isnât directly selling its smartphones in the United States, Barra points one of his fingers to the relative lack of people buying full-price unlocked smartphones in the U.S. Xiaomi sells all of its phones unlocked, a business practice that poses a problem when you enter a region where the popular method of buying a phone involves a two-year contract.
Even though entering a two-year contract usually costs customers more than just buying the phone unlocked and buying a cheaper, prepaid plan, Barra argued that U.S. customers are less price-sensitive than those in China. Furthermore, setting up a customer service base in the U.S. would take a few years to get right, something Xiaomi doesnât seem to be in a rush about.
However, in unrelated news, Barra did tease the successor to the companyâs Mi Band, which allowed Xiaomi to capture around
25 percent of the wearables market
. Barra said the Mi Band doesnât have a heart monitor âyet,â implying there could be a refresh in the near future.
Regardless, itâs not very surprising why Xiaomi seems hesitant to introduce all of its wares to the U.S. market. Besides the argument that its smartphone designs seem very inspired by a certain Cupertino company, Xiaomi would enter a market where the likes of Apple and Samsung have captured not only the majority of market share, but mind share as well. To wrestle that control away would be a gargantuan task for any company, even a company such as Xiaomi.
With that said, Xiaomi still seems very interested in selling its smartphones in the U.S. market, and time will tell when Xiaomi will get everything together to do so.
Williams is an avid New York Yankees fan, speaks Spanish, resides in Colorado, and has an affinity for Frosted Flakes. SendâŚ
Phones
Iâve tested smartphones for years and 2026 looks bright with one nasty surprise
It's a rosy picture heading into 2026, but there's one bad omen that could overshadow all the progress.
The clock is ticking down on 2026, but for smartphone enthusiasts, itâs ending on a bittersweet note. Apple delivered one of its strongest entry-point phones in the year with the iPhone 17, while the iPhone 17 Pro marked the biggest upgrade weâve seen on a flagship from the brand in years.Â
Googleâs Pixel 10 did one better, while the Pixel 10 Pro emerged as the most refined AI-first phone out there. Samsung knocked it out of the park with the Galaxy Z Fold 7, and even supersized the foldable formula with the Galaxy Z TriFold. AI offered a clear sign that the way we interact with smartphones is about to change radically.Â
Read more
Phones
Bixby on Galaxy phones may soon rival Gemini with smarter answers
Samsung is testing a Perplexity-powered upgrade for its voice assistant.
Google's Gemini may have sidelined Bixby on recent Galaxy smartphones, but Samsung hasn't given up on its voice assistant yet. Instead, the company appears to have partnered with Perplexity to level up Bixby's responses and offer users a more capable alternative to Gemini.
We first caught wind of this partnership in July, when a report suggested that Samsung was exploring collaborations with companies like Perplexity and OpenAI to bring more AI features to Galaxy phones. At the time, a Samsung executive confirmed the company's plans but did not share details on how such partnerships would benefit end users.
Read more
Phones
Donât ignore your Pixel 10 Pro flashlight, community raises questions
Unexpected heat damage without unusual use, says the post, matters if the defect spreads beyond a single unit.
A Reddit post has sparked concern after one Pixel 10 Pro owner claimed the Pixel 10 Pro flashlight lens melted, leaving a dark, crater-like mark around the LED module in a macro photo.
The user says it showed up during normal use, not after a drop or any obvious mishap. Thatâs not proof of a widespread problem though, but itâs the kind of hardware damage thatâs easy to miss.
Read more |
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# If youâre holding your breath for Xiaomi U.S. smartphone sales, you might want to breathe
By [Williams Pelegrin](https://www.digitaltrends.com/users/wpelegrin/)
Published June 27, 2015
Save
Xiaomi may be a juggernaut in the Chinese smartphone market, but itâs a relative unknown in the West, specifically in the U. S. of A. Unfortunately, for those looking to buy a Xiaomi smartphone without importing one, that might continue, said Xiaomi vice president of international Hugo Barra in an interview with [Recode](https://recode.net/2015/06/26/hugo-barra-discusses-xiaomis-u-s-plans-at-code-conference-full-video/).
In the interview, Barra implied that Xiaomi doesnât look to sell its smartphones in the United States, a stance the company took [back in May](https://www.digitaltrends.com/phones/xiaomi-launches-online-store-in-u-s-and-europe/). The ex-Googler reiterated that stance, further saying the company will continue to test the waters by selling accessories through its online store. These accessories include the \$15 Mi Band, two external battery packs, and the \$80 Mi Headphones.
Recommended Videos
As for why Xiaomi isnât directly selling its smartphones in the United States, Barra points one of his fingers to the relative lack of people buying full-price unlocked smartphones in the U.S. Xiaomi sells all of its phones unlocked, a business practice that poses a problem when you enter a region where the popular method of buying a phone involves a two-year contract.
Even though entering a two-year contract usually costs customers more than just buying the phone unlocked and buying a cheaper, prepaid plan, Barra argued that U.S. customers are less price-sensitive than those in China. Furthermore, setting up a customer service base in the U.S. would take a few years to get right, something Xiaomi doesnât seem to be in a rush about.
However, in unrelated news, Barra did tease the successor to the companyâs Mi Band, which allowed Xiaomi to capture around [25 percent of the wearables market](https://www.digitaltrends.com/wearables/chinese-smartphone-maker-xiaomi-makes-a-quarter-of-the-wearables-in-todays-market-with-the-mi-band/). Barra said the Mi Band doesnât have a heart monitor âyet,â implying there could be a refresh in the near future.
Regardless, itâs not very surprising why Xiaomi seems hesitant to introduce all of its wares to the U.S. market. Besides the argument that its smartphone designs seem very inspired by a certain Cupertino company, Xiaomi would enter a market where the likes of Apple and Samsung have captured not only the majority of market share, but mind share as well. To wrestle that control away would be a gargantuan task for any company, even a company such as Xiaomi.
With that said, Xiaomi still seems very interested in selling its smartphones in the U.S. market, and time will tell when Xiaomi will get everything together to do so.

[Williams Pelegrin](https://www.digitaltrends.com/users/wpelegrin/)
Former Contributor
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Williams is an avid New York Yankees fan, speaks Spanish, resides in Colorado, and has an affinity for Frosted Flakes. SendâŚ
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Iâve tested smartphones for years and 2026 looks bright with one nasty surprise
It's a rosy picture heading into 2026, but there's one bad omen that could overshadow all the progress.

The clock is ticking down on 2026, but for smartphone enthusiasts, itâs ending on a bittersweet note. Apple delivered one of its strongest entry-point phones in the year with the iPhone 17, while the iPhone 17 Pro marked the biggest upgrade weâve seen on a flagship from the brand in years.
Googleâs Pixel 10 did one better, while the Pixel 10 Pro emerged as the most refined AI-first phone out there. Samsung knocked it out of the park with the Galaxy Z Fold 7, and even supersized the foldable formula with the Galaxy Z TriFold. AI offered a clear sign that the way we interact with smartphones is about to change radically.
[Read more](https://www.digitaltrends.com/phones/ive-tested-smartphones-for-years-and-2026-looks-bright-with-one-nasty-surprise/)
- [Phones](https://www.digitaltrends.com/phones/)
Bixby on Galaxy phones may soon rival Gemini with smarter answers
Samsung is testing a Perplexity-powered upgrade for its voice assistant.

Google's Gemini may have sidelined Bixby on recent Galaxy smartphones, but Samsung hasn't given up on its voice assistant yet. Instead, the company appears to have partnered with Perplexity to level up Bixby's responses and offer users a more capable alternative to Gemini.
We first caught wind of this partnership in July, when a report suggested that Samsung was exploring collaborations with companies like Perplexity and OpenAI to bring more AI features to Galaxy phones. At the time, a Samsung executive confirmed the company's plans but did not share details on how such partnerships would benefit end users.
[Read more](https://www.digitaltrends.com/phones/bixby-on-galaxy-phones-may-soon-rival-gemini-with-smarter-answers/)
- [Phones](https://www.digitaltrends.com/phones/)
Donât ignore your Pixel 10 Pro flashlight, community raises questions
Unexpected heat damage without unusual use, says the post, matters if the defect spreads beyond a single unit.

A Reddit post has sparked concern after one Pixel 10 Pro owner claimed the Pixel 10 Pro flashlight lens melted, leaving a dark, crater-like mark around the LED module in a macro photo.
The user says it showed up during normal use, not after a drop or any obvious mishap. Thatâs not proof of a widespread problem though, but itâs the kind of hardware damage thatâs easy to miss.
[Read more](https://www.digitaltrends.com/phones/dont-ignore-your-pixel-10-pro-flashlight-community-raises-questions/)
## More Phones News

### [There was only ever one winner for this âleast durable phone of 2025â award](https://www.digitaltrends.com/phones/winner-least-durable-phone-of-2025/)

### [Hearing a static noise while charging your iPhone 17 Pro? Youâre not alone](https://www.digitaltrends.com/phones/hearing-a-static-noise-while-charging-your-iphone-17-pro-youre-not-alone/)

### [WhatsApp is rolling out new features to jazz up your New Yearâs greetings](https://www.digitaltrends.com/phones/whatsapp-is-rolling-out-new-features-to-jazz-up-your-new-years-greetings/)

### [The Exynos 2600 could deliver faster on-device AI performance on the Galaxy S26 series](https://www.digitaltrends.com/phones/the-exynos-2600-could-deliver-faster-on-device-ai-performance-on-the-galaxy-s26-series/)

### [Your portraits could look more natural if this S26 Ultra leak is right](https://www.digitaltrends.com/phones/your-portraits-could-look-more-natural-if-this-s26-ultra-leak-is-right/)

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| Publish Time | 2015-06-27 15:36:32 (10 years ago) |
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