🕷️ Crawler Inspector

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Raw Queries and Responses

1. Shard Calculation

Query:

Response:

Calculated Shard: 96 (from laksa123)

2. Crawled Status Check

Query:

curl -X POST \
  'http://laksa096.int.ahrefs:8124/' \
  -H 'Content-Type: text/plain' \
  -H 'X-ClickHouse-Database: crawler3' \
  -H 'Authorization: Basic YXBpOg==' \
  -d 'SELECT getAhrefsURLFromUnparsed(src_unparsed) AS found_url, ifNull(toUnixTimestamp(download_stamp), 0) AS crawl_time, ifNull(toUnixTimestamp(props_url_first_seen), 0) AS first_indexed_time, download_http_code AS http_code, src_unparsed AS src_unparsed, src_root_hash AS src_root_hash, history_drop_reason AS history_drop_reason, meta_title AS meta_title, meta_descriptions AS meta_descriptions, attrs_boilerpipe_text AS attrs_boilerpipe_text, attrs_markdown AS attrs_markdown, attrs_readable_markdown AS attrs_readable_markdown, meta_canonical AS meta_canonical FROM crawler3.page_info_local FINAL PREWHERE (src_root_hash, src_unparsed) IN ((getAhrefsRootHashFromUnparsed(getAhrefsUnparsedNoserviceFromURL(\'https://www.byrdie.com/valentino-born-in-roma-purple-melancholia-launch-11909127\')), getAhrefsUnparsedNoserviceFromURL(\'https://www.byrdie.com/valentino-born-in-roma-purple-melancholia-launch-11909127\'))) FORMAT JSONEachRow'

Response:

{"found_url":"https:\/\/www.byrdie.com\/valentino-born-in-roma-purple-melancholia-launch-11909127","crawl_time":1776686423,"first_indexed_time":1771863356,"http_code":200,"src_unparsed":"com,byrdie!www,\/valentino-born-in-roma-purple-melancholia-launch-11909127 s443","src_root_hash":"13446771319607163696","history_drop_reason":null,"meta_title":"Valentino's Latest Fragrance Bottles \"Sensual Melancholy\"","meta_descriptions":["On February 23, Valentino is releasing Born in Roma Purple Melancholia. Keep reading to discover everything there is to know about the new fragrances, including insights from the perfumers themselves."],"attrs_boilerpipe_text":"Key Takeaways\nOn February 23, Valentino is releasing Donna Born in Roma Purple Melancholia and Uomo Born in Roma Purple Melancholia.\nPerfumers Pascal Gaurin and Natasha Côté-Mouzannar told Byrdie all about the collection's inspiration(s).\nHave you met\nDonna\n? How about\nUomo\n? If not, I'm so happy to introduce you. They're at a very special time in their lives, you see. If we were going to assign a color to it—which, actually, we definitely\nare\ngoing to do—it would be purple. The color of royalty and magic and ambition.\nOn February 23, Valentino Beauty is officially launching Born in Roma Purple Melancholia with two scents:\nDonna Born in Roma Purple Melancholia\nand\nUomo Born in Roma Purple Melancholia\n. The fragrances were designed by Valentino perfumers\nPascal Gaurin\nand\nNatasha Côté-Mouzannar\n, who each had a specific vision for how the fragrance should make people feel.\n\"It’s meant to lift you up. To give you presence and allure. A magnetic sensuality that feels intimate yet powerful, leaving a trail that is memorable,\" Gaurin told Byrdie. As for Côté-Mouzannar, words that came to mind were \"glamorous, beautiful, and special.\"\nAhead, discover everything there is to know about the vivid new scents (Donna in particular), including more notes on inspiration from the perfumers themselves.\n@valentino.beauty\n\/instagram\nThe Inspiration\nThe Born in Roma fragrances first debuted in 2019 with the original Donna Born in Roma and Uomo Born in Roma. Since then, we've seen the icons through many changes in \"chromatic moods\":\nCoral Fantasy\n,\nIntense\n,\nYellow Dream\n...\n\"I love how Born in Roma plays with color. It’s very fashionable, very contemporary, almost like a couture wardrobe of scents. Each color tells a different story, a different attitude,\" said Côté-Mouzannar.\nAnd now, everything is\npurple\n—a shade that provided (almost) all the inspiration necessary for the perfumers. Built to bring out the best in you, the scents explore fruity, floral, and creamy notes. Donna, for example, is all about the contrast of radiant plum and velvety vanilla.\nValentino Beauty\n\"Purple immediately evokes something emotional. A form of sensual melancholy, a contrast between light and shadow. My starting point was to create a strong structure, that could carry that emotion. I wanted a fragrance that felt elegant and confident, but with a bit of mystery. I approached it like a modern chypre, crafted with velvety and fruity facets,\" explained Gaurin.\nLike all of his creations, this one was also inspired by sound.\n\"My work is always deeply connected to music. I think of perfume as a melody, with an opening, a refrain, and a lasting echo on the skin. It’s about rhythm, tension, and emotion,\" he shared.\nThe Process\nOutside of color and sound, both perfumers found inspiration in their collaborative effort.\n\"Creating Purple Melancholia was a real exchange with Pascal, an ongoing dialogue that truly nourished our creativity,\" shared Côté-Mouzannar. \"Together, we worked to balance [Gaurin's] original idea with a vibrant, expressive sensuality. The plum became the key expression of that ‘purple feeling’–emotional trigger, juicy, bold, slightly liquorous.\"\nGaurin added that the goal wasn't to repeat what already existed with this scent. Instead, it was about enriching the collection.\nValentino Beauty\n\"The original Born in Roma is luminous and modern; Purple brings a new layer, something deeper, more sensual, more magnetic,\" he noted. \"It introduces liquorous and mysterious facets that were not yet explored, while remaining unmistakably part of the Born in Roma DNA.\"\nThe Notes\nPer usual, both fragrances are housed in\nValentino's signature Rockstud bottles\n, reimagined in a \"melancholia purple\" shade with black leather detailing.\nBelonging to the \"warm, floral, and fruity\" olfactory family, Donna Born in Roma Purple Melancholia starts with a burst of radiant plum. Côté-Mouzannar explained that, because plum doesn’t exist as a natural extract in perfumery, they were able to create an idealized accord that's \"more intense, more contrasted, more sensual than nature itself.\"\n\"\nThe fruitiness\nis my favorite facet. It gives the fragrance its personality. It’s joyful, bold, and immediately captivating,\" she added.\n@valentino.beauty\n\/Instagram\nAfter the plum settles, you're led into a heart note of osmanthus that Gaurin is particularly fond of.\n\"Osmanthus has a multifaceted character, at the crossroads of many olfactive tones. I particularly love how this little flower creates a smooth, enveloping transition from vibrant brightness to sensual warmth,\" he explained. \"In Born in Roma Donna Purple Melancholia, it enhances the juicy plum and blackcurrant notes while adding contrast and sophistication, reinforcing the fragrance’s edgy personality.\"\nAnd when the fragrance finally dries down, you're left with lingering sweetness via\nsensual vanilla\nand comforting musks.\n\"I also love how osmanthus connects beautifully with the chypre structure. Its slightly dark, ambery character enriches the woody base, especially patchouli, reinforcing depth, trail and long lasting,\" the perfumer added. \"The fragrance evolves from a lighter shade to a deeper, more intense purple, gaining richness and sensuality over time.\"","attrs_markdown":"[Skip to content](https:\/\/www.byrdie.com\/valentino-born-in-roma-purple-melancholia-launch-11909127#skip-to-content)\n\nCONFIDENCE, COMMUNITY, AND JOY\n\nSubscribe\n\n- [Skin](https:\/\/www.byrdie.com\/skin-4628389)\n  - [Skincare Ingredients A-Z](https:\/\/www.byrdie.com\/skincare-ingredients-glossary-4800556)\n  - [Skin Type](https:\/\/www.byrdie.com\/skin-type-7108983)\n  - [Skin Concerns](https:\/\/www.byrdie.com\/skin-concerns-7108988)\n  - [Sun Care](https:\/\/www.byrdie.com\/sun-care-5225677)\n  - [Body](https:\/\/www.byrdie.com\/body-4628412)\n  - [Hair Removal](https:\/\/www.byrdie.com\/hair-removal-7108993)\n  - [Facecare](https:\/\/www.byrdie.com\/face-care-7109010)\n  - [Moisturizers](https:\/\/www.byrdie.com\/moisturizers-7109011)\n  - [Fragrance](https:\/\/www.byrdie.com\/fragrance-4628411)\n  - [Devices](https:\/\/www.byrdie.com\/skincare-devices-7109013)\n- [Makeup](https:\/\/www.byrdie.com\/makeup-4628402)\n  - [Tools and Techniques](https:\/\/www.byrdie.com\/makeup-tools-and-techniques-7109035)\n  - [Face](https:\/\/www.byrdie.com\/makeup-face-4628400)\n  - [Eyes](https:\/\/www.byrdie.com\/makeup-eyes-4628399)\n  - [Lips](https:\/\/www.byrdie.com\/makeup-lips-4628401)\n- [Hair](https:\/\/www.byrdie.com\/hair-4628407)\n  - [Hair Care](https:\/\/www.byrdie.com\/hair-care-4628410)\n  - [Hair Types](https:\/\/www.byrdie.com\/hair-type-7108924)\n  - [Hair Concerns](https:\/\/www.byrdie.com\/hair-concerns-7108927)\n  - [Scalp Care](https:\/\/www.byrdie.com\/scalp-care-7108934)\n  - [Hair Styling](https:\/\/www.byrdie.com\/hair-styling-4628405)\n  - [Hair Color](https:\/\/www.byrdie.com\/hair-color-4628404)\n  - [Haircuts](https:\/\/www.byrdie.com\/haircuts-4628406)\n- [Nails](https:\/\/www.byrdie.com\/nails-4628396)\n- [Style](https:\/\/www.byrdie.com\/style-5118230)\n  - [Fashion Trends](https:\/\/www.byrdie.com\/fashion-trends-5118232)\n  - [What to Wear](https:\/\/www.byrdie.com\/what-to-wear-5118233)\n  - [Shoes](https:\/\/www.byrdie.com\/shoes-7109014)\n  - [Accessories](https:\/\/www.byrdie.com\/accessories-7109015)\n  - [Clothing and Apparel](https:\/\/www.byrdie.com\/clothing-and-apparel-7109021)\n- [News](https:\/\/www.byrdie.com\/beauty-news-5072502)\n  - [Celebrities](https:\/\/www.byrdie.com\/celebrities-5072503)\n  - [Product and Brand News](https:\/\/www.byrdie.com\/product-and-brand-news-5072507)\n  - [Trends and Innovation](https:\/\/www.byrdie.com\/trends-and-innovation-5072505)\n- [What to Buy](https:\/\/www.byrdie.com\/reviews-4628390)\n  - [Shopping](https:\/\/www.byrdie.com\/shopping-5118231)\n  - [Amazon Picks](https:\/\/www.byrdie.com\/amazon-picks-6944719)\n  - [Gift Guides](https:\/\/www.byrdie.com\/holiday-shopping-guide-8733546)\n  - [Product Reviews](https:\/\/www.byrdie.com\/product-reviews-4628391)\n- [Health and Wellness](https:\/\/www.byrdie.com\/wellness-4628395)\n  - [Nutrition](https:\/\/www.byrdie.com\/nutrition-4628394)\n  - [Mental Health and Mood](https:\/\/www.byrdie.com\/mental-health-and-mood-7109027)\n  - [Fitness](https:\/\/www.byrdie.com\/fitness-4628393)\n- [About Us](https:\/\/www.byrdie.com\/about-us-4776890)\n  - [The Byrdie Team](https:\/\/www.byrdie.com\/about-us-4776890#toc-the-byrdie-editorial-team)\n  - [Editorial Guidelines](https:\/\/www.byrdie.com\/editorial-guidelines-5196791)\n  - [Contact Us](https:\/\/www.byrdie.com\/about-us-4776890#toc-contact-us)\n\n- [Contact](https:\/\/www.byrdie.com\/about-us-4776890#toc-contact-us)\n- [Editorial Policy](https:\/\/www.byrdie.com\/editorial-guidelines-5196791)\n- [Careers](https:\/\/www.dotdash.com\/careers\/)\n- [Advertise](https:\/\/www.dotdash.com\/our-brands\/)\n- [Terms of Use and Policies](https:\/\/www.byrdie.com\/legal-4774059#toc-terms-of-use)\n- [Privacy Policy](https:\/\/www.people.inc\/brands-privacy)\n\nIf you click on links we provide, we may receive compensation.\n\n# How Valentino’s Perfumers Bottled “Sensual Melancholy” for the Newest Born in Roma\nAn interview with Pascal Gaurin and Natasha Côte-Mouzzanar.\n\nBy\n\n[Sophie Vilensky](https:\/\/www.byrdie.com\/sophie-vilensky-7568819)\n\n![Sophie Vilensky]()\n\n![Sophie Vilensky](https:\/\/www.byrdie.com\/thmb\/Llroi-K26t46OQZ2h50L2tUR52A=\/200x200\/filters:no_upscale\$\$:max_bytes\$150000\$:strip_icc\$\$\/ByrdieWriter-6fd5ae4128994bc8b4b1cdad26d30c54.png)\n\n[Sophie Vilensky](https:\/\/www.byrdie.com\/sophie-vilensky-7568819)\n\nSophie is a beauty news writer for Byrdie. Outside of Byrdie, she's contributed to Bravo, Us Weekly, Teen Vogue, and Greatist.\n\n[Byrdie's Editorial Guidelines](https:\/\/www.byrdie.com\/editorial-guidelines-5196791)\n\nPublished on February 23, 2026 09:00AM\n\n![model holding a purple Valentino perfume bottle](https:\/\/www.byrdie.com\/thmb\/EiL0HcOO7jHNOseaA-Gn7QabGMk=\/1500x0\/filters:no_upscale\$\$:max_bytes\$150000\$:strip_icc\$\$\/valentinopurple-645609e7ea5b424ba7c81fde05d6f1ff.png)\n\n![model holding a purple Valentino perfume bottle](https:\/\/www.byrdie.com\/thmb\/EiL0HcOO7jHNOseaA-Gn7QabGMk=\/1500x0\/filters:no_upscale\$\$:max_bytes\$150000\$:strip_icc\$\$\/valentinopurple-645609e7ea5b424ba7c81fde05d6f1ff.png)\n\n[@valentino.beauty](https:\/\/www.instagram.com\/p\/DUWAD9XDN-3\/?img_index=1)\/Instagram\n\nKey Takeaways\n\n- On February 23, Valentino is releasing Donna Born in Roma Purple Melancholia and Uomo Born in Roma Purple Melancholia.\n- Perfumers Pascal Gaurin and Natasha Côté-Mouzannar told Byrdie all about the collection's inspiration(s).\n\nHave you met [Donna](https:\/\/www.sephora.com\/product\/born-in-roma-P449116)? How about [Uomo](https:\/\/www.sephora.com\/product\/valentino-uomo-born-in-roma-P452943)? If not, I'm so happy to introduce you. They're at a very special time in their lives, you see. If we were going to assign a color to it—which, actually, we definitely *are* going to do—it would be purple. The color of royalty and magic and ambition.\n\nOn February 23, Valentino Beauty is officially launching Born in Roma Purple Melancholia with two scents: [Donna Born in Roma Purple Melancholia](https:\/\/www.sephora.com\/product\/donna-born-in-roma-purple-melancholia-P520824) and [Uomo Born in Roma Purple Melancholia](https:\/\/www.sephora.com\/product\/uomo-born-in-roma-purple-melancholia-P520832). The fragrances were designed by Valentino perfumers [Pascal Gaurin](https:\/\/www.instagram.com\/pascalgaurinperfumer\/?hl=en) and [Natasha Côté-Mouzannar](https:\/\/www.fragrantica.com\/noses\/Natasha_C%C3%B4t%C3%A9.html), who each had a specific vision for how the fragrance should make people feel.\n\n\"It’s meant to lift you up. To give you presence and allure. A magnetic sensuality that feels intimate yet powerful, leaving a trail that is memorable,\" Gaurin told Byrdie. As for Côté-Mouzannar, words that came to mind were \"glamorous, beautiful, and special.\"\n\nAhead, discover everything there is to know about the vivid new scents (Donna in particular), including more notes on inspiration from the perfumers themselves.\n\n![Valentino's new Purple Melancholia fragrances.]()\n\n![Valentino's new Purple Melancholia fragrances.](https:\/\/www.byrdie.com\/thmb\/px2zgMVRILpNKueuGWiGcozyaoE=\/1500x0\/filters:no_upscale\$\$:max_bytes\$150000\$:strip_icc\$\$\/twovalentinofragrancebottles-4dafae56f783405cb16bad269a5e8442.jpg)\n\n[@valentino.beauty](https:\/\/www.instagram.com\/p\/DU05Tq4jNnA\/)\/instagram\n\n[\\$180 at Sephora](https:\/\/www.sephora.com\/product\/P520824)\n\n## The Inspiration\nThe Born in Roma fragrances first debuted in 2019 with the original Donna Born in Roma and Uomo Born in Roma. Since then, we've seen the icons through many changes in \"chromatic moods\": [Coral Fantasy](https:\/\/www.sephora.com\/product\/valentino-born-in-roma-coral-fantasy-eau-de-parfum-P480365), [Intense](https:\/\/www.sephora.com\/product\/born-in-roma-P449116), [Yellow Dream](https:\/\/www.sephora.com\/product\/valentino-uomo-yellow-dream-cologne-P470062)...\n\n\"I love how Born in Roma plays with color. It’s very fashionable, very contemporary, almost like a couture wardrobe of scents. Each color tells a different story, a different attitude,\" said Côté-Mouzannar.\n\nAnd now, everything is [purple](https:\/\/www.byrdie.com\/red-and-purple-trend-11857669)—a shade that provided (almost) all the inspiration necessary for the perfumers. Built to bring out the best in you, the scents explore fruity, floral, and creamy notes. Donna, for example, is all about the contrast of radiant plum and velvety vanilla.\n\n![Anwar Hadid and Adut Akech wearing purple]()\n\n![Anwar Hadid and Adut Akech wearing purple](https:\/\/www.byrdie.com\/thmb\/19X046Dt8nS1_Kjvb59_mUt3SyQ=\/1500x0\/filters:no_upscale\$\$:max_bytes\$150000\$:strip_icc\$\$\/vlt_frag_bir-purple_launch-26_dmi_key-visual_duo_3614274626858_3614274626872_1x1_RVB_72DPI-2af76f4edee147f6815dd623c40df928.jpg)\n\nValentino Beauty\n\n\"Purple immediately evokes something emotional. A form of sensual melancholy, a contrast between light and shadow. My starting point was to create a strong structure, that could carry that emotion. I wanted a fragrance that felt elegant and confident, but with a bit of mystery. I approached it like a modern chypre, crafted with velvety and fruity facets,\" explained Gaurin.\n\nLike all of his creations, this one was also inspired by sound.\n\n\"My work is always deeply connected to music. I think of perfume as a melody, with an opening, a refrain, and a lasting echo on the skin. It’s about rhythm, tension, and emotion,\" he shared.\n\n## The Process\nOutside of color and sound, both perfumers found inspiration in their collaborative effort.\n\n\"Creating Purple Melancholia was a real exchange with Pascal, an ongoing dialogue that truly nourished our creativity,\" shared Côté-Mouzannar. \"Together, we worked to balance \\[Gaurin's\\] original idea with a vibrant, expressive sensuality. The plum became the key expression of that ‘purple feeling’–emotional trigger, juicy, bold, slightly liquorous.\"\n\nGaurin added that the goal wasn't to repeat what already existed with this scent. Instead, it was about enriching the collection.\n\n![Valentino perfumes and a pink phone]()\n\n![Valentino perfumes and a pink phone](https:\/\/www.byrdie.com\/thmb\/r2Z2pNPHGQc9HXJljnyrSnhT_3w=\/1500x0\/filters:no_upscale\$\$:max_bytes\$150000\$:strip_icc\$\$\/20260220_ValentinoBeautyLondon_Selects_HippolytePetit-13-079bceaf2ea241faa023f9e6806269d0.jpg)\n\nValentino Beauty\n\n\"The original Born in Roma is luminous and modern; Purple brings a new layer, something deeper, more sensual, more magnetic,\" he noted. \"It introduces liquorous and mysterious facets that were not yet explored, while remaining unmistakably part of the Born in Roma DNA.\"\n\n## Related Stories\n[8 Italian Perfumes That Embody La Dolce Vita in Fragrance Form ![Fornasetti Immaginazione perfume bottle with decorative cap flanked by other fragrances on each side]() ![Fornasetti Immaginazione perfume bottle with decorative cap flanked by other fragrances on each side](https:\/\/www.byrdie.com\/thmb\/91R2BKHcwU2s_3V5oj2T8QqbuAc=\/400x300\/filters:no_upscale\$\$:max_bytes\$150000\$:strip_icc\$\$\/Byr_Cortinacore_ItalianFragrances_LeadRecirc-9c47bdeb154a4c7fad96939db31c9954.jpg)](https:\/\/www.byrdie.com\/italian-perfumes-11908264)\n\n[12 Minimal '90s Perfumes With Major Carolyn Bessette Kennedy Energy ![Carolyn BessetteKennedy stands surrounded by perfume bottles]() ![Carolyn BessetteKennedy stands surrounded by perfume bottles](https:\/\/www.byrdie.com\/thmb\/fsXa5KOYU1RUXj_l43Q2LpF1eiE=\/400x300\/filters:no_upscale\$\$:max_bytes\$150000\$:strip_icc\$\$\/Byr_CBK-Coded-Perfumes-for-the-90s-Minimalist-Recirc-78592ce077844468b657a416020e7794.jpg)](https:\/\/www.byrdie.com\/minimal-90s-perfumes-11909087)\n## The Notes\nPer usual, both fragrances are housed in [Valentino's signature Rockstud bottles](https:\/\/www.byrdie.com\/best-valentino-perfumes-7104232), reimagined in a \"melancholia purple\" shade with black leather detailing.\n\nBelonging to the \"warm, floral, and fruity\" olfactory family, Donna Born in Roma Purple Melancholia starts with a burst of radiant plum. Côté-Mouzannar explained that, because plum doesn’t exist as a natural extract in perfumery, they were able to create an idealized accord that's \"more intense, more contrasted, more sensual than nature itself.\"\n\n\"[The fruitiness](https:\/\/www.byrdie.com\/enough-of-the-gourmands-11842225) is my favorite facet. It gives the fragrance its personality. It’s joyful, bold, and immediately captivating,\" she added.\n\n![A model holding a bottle of Valentino perfume.]()\n\n![A model holding a bottle of Valentino perfume.](https:\/\/www.byrdie.com\/thmb\/pPZKal2Fv1WUy2dC8qLaQmtjDpI=\/1500x0\/filters:no_upscale\$\$:max_bytes\$150000\$:strip_icc\$\$\/valentino3-b1af9d2133b645e08f916fc4daaa3fcf.jpg)\n\n[@valentino.beauty](https:\/\/www.instagram.com\/p\/DU05Tq4jNnA\/)\/Instagram\n\nAfter the plum settles, you're led into a heart note of osmanthus that Gaurin is particularly fond of.\n\n\"Osmanthus has a multifaceted character, at the crossroads of many olfactive tones. I particularly love how this little flower creates a smooth, enveloping transition from vibrant brightness to sensual warmth,\" he explained. \"In Born in Roma Donna Purple Melancholia, it enhances the juicy plum and blackcurrant notes while adding contrast and sophistication, reinforcing the fragrance’s edgy personality.\"\n\nAnd when the fragrance finally dries down, you're left with lingering sweetness via [sensual vanilla](https:\/\/www.byrdie.com\/best-vanilla-perfumes-11850723) and comforting musks.\n\n\"I also love how osmanthus connects beautifully with the chypre structure. Its slightly dark, ambery character enriches the woody base, especially patchouli, reinforcing depth, trail and long lasting,\" the perfumer added. \"The fragrance evolves from a lighter shade to a deeper, more intense purple, gaining richness and sensuality over time.\"\n\nRead more:\n\n- [Fragrance](https:\/\/www.byrdie.com\/fragrance-4628411)\n\n## Related Stories\n- [![Vacation Orange Gelee Perfumes]() ![Vacation Orange Gelee Perfumes](https:\/\/www.byrdie.com\/thmb\/CTpuZRUjG2wshRyarA6rcIljaRA=\/300x240\/filters:no_upscale\$\$:max_bytes\$150000\$:strip_icc\$\$\/vacationgeleeperfume-1edd330e033f41399000cc425b10e1ce.png) You Can Finally Smell Like Orange Gelée 365 Days a Year](https:\/\/www.byrdie.com\/vacation-orange-gelee-fragrance-collection-launch-11949547)\n- [![Snif's milk and cereal collection alongside some actual bowls of cereal and milk.]() ![Snif's milk and cereal collection alongside some actual bowls of cereal and milk.](https:\/\/www.byrdie.com\/thmb\/BdSP3SnNQJm5ZOEuSa8okad97XE=\/300x240\/filters:no_upscale\$\$:max_bytes\$150000\$:strip_icc\$\$\/sniflede-9167a76453ab4315bcb798217ab362f8.jpg) Snif's New Milk & Cereal Collection Pairs Perfectly With Saturday Morning Cartoons](https:\/\/www.byrdie.com\/snif-milk-and-cereal-exclusive-11945781)\n- [![A model holding a bottle of mineral milk.]() ![A model holding a bottle of mineral milk.](https:\/\/www.byrdie.com\/thmb\/s4VkK4rNWcwKzBL5aLJWLdg7ybI=\/300x240\/filters:no_upscale\$\$:max_bytes\$150000\$:strip_icc\$\$\/milklede-59363829f8244a1da3c505a8dc430fe3.jpg) Dedcool's Newest Fragrance Bottles Ocean Mist on Warm Skin](https:\/\/www.byrdie.com\/dedcool-mineral-milk-launch-11924733)\n- [![Model in a washing machine holding a perfume bottle]() ![Model in a washing machine holding a perfume bottle](https:\/\/www.byrdie.com\/thmb\/MTiN76HXsI-2ZeVCIK6SQPgGNQE=\/300x240\/filters:no_upscale\$\$:max_bytes\$150000\$:strip_icc\$\$\/noyzrinsecycle-87682bd209624c96a35f73ee1e0a3f45.png) Noyz's Newest Fragrance Is For the Real Clean Girls](https:\/\/www.byrdie.com\/noyz-rinse-cycle-launch-11925544)\n- [![A model holding a bottle of Glossier You Soie.]() ![A model holding a bottle of Glossier You Soie.](https:\/\/www.byrdie.com\/thmb\/MpXDc2kdpB36C2IONMpQ4uCjAbY=\/300x240\/filters:no_upscale\$\$:max_bytes\$150000\$:strip_icc\$\$\/youlede-9abca0629b6549efad853e8fabdb6fb0.jpg) Glossier's Newest Scent Is Still \"You\"—But It's You At Golden Hour](https:\/\/www.byrdie.com\/glossier-you-soie-launch-11924969)\n- [![Large and small bottles of Hellenist Parfums Les Bras de Morphee fragrance on white linen fabric]() ![Large and small bottles of Hellenist Parfums Les Bras de Morphee fragrance on white linen fabric](https:\/\/www.byrdie.com\/thmb\/2FNYXg3ePqNY5kaTzKzIQYAfivo=\/300x240\/filters:no_upscale\$\$:max_bytes\$150000\$:strip_icc\$\$\/imgi_40_631566368_17936305647159063_4829831748378165532_n-dd5ea86ca9554225b9eebeec7e8fe349.jpg) I Sniffed Over 500 New Perfumes Last Year—Only This One Changed My Life](https:\/\/www.byrdie.com\/hellenist-paris-les-bras-de-morphee-fragrance-review-11937513)\n- [![A bottle labeled Brown Girl Jane Peach Aura next to a peach with liquid dripping from it on a stone surface]() ![A bottle labeled Brown Girl Jane Peach Aura next to a peach with liquid dripping from it on a stone surface](https:\/\/www.byrdie.com\/thmb\/V1qt6mIl-Ige7Q8_d4cpjM8wm8M=\/300x240\/filters:no_upscale\$\$:max_bytes\$150000\$:strip_icc\$\$\/peach1-874a2b55b8264259821c1646a47f0822.png) Peach Perfumes Are the Juiciest New Spring Fragrance Trend: 9 Fresh Picks](https:\/\/www.byrdie.com\/peach-perfume-trend-11930190)\n- [![A model holding Sofie Pavitt's new moisturizer.]() ![A model holding Sofie Pavitt's new moisturizer.](https:\/\/www.byrdie.com\/thmb\/mv2Ed8hSPZSY7POJK18LINvhYvk=\/300x240\/filters:no_upscale\$\$:max_bytes\$150000\$:strip_icc\$\$\/sofielede-23b4a661741146fab0442d36f0835427.jpg) Hate Moisturizers? That's Fine—You'll Love Sofie Pavitt's Newest One](https:\/\/www.byrdie.com\/sofie-pavitt-face-skin-jelly-review-11937442)\n\n- [![side by side of Carolyn Bessette Kennedy and Kiehl's musk perfume]() ![side by side of Carolyn Bessette Kennedy and Kiehl's musk perfume](https:\/\/www.byrdie.com\/thmb\/hXVBgYxJ-ljToRZS84B8_n3Ww6U=\/300x240\/filters:no_upscale\$\$:max_bytes\$150000\$:strip_icc\$\$\/Byr_LeadRecirc-282c97c0c93d4dda987947099451f497.png) This CBK-Adjacent Perfume Is Trending, But it's Been My Signature for Years](https:\/\/www.byrdie.com\/kheils-original-musk-perfume-review-11933650)\n- [![Cardi B posing with a distinctive headpiece made from a printed material and holding her face with her hands]() ![Cardi B posing with a distinctive headpiece made from a printed material and holding her face with her hands](https:\/\/www.byrdie.com\/thmb\/TyhooApxTpkMaVYjrfIuKkmLkrQ=\/300x240\/filters:no_upscale\$\$:max_bytes\$150000\$:strip_icc\$\$\/growgood-6497987c951548bf8e4feafc5cb07edb.png) Cardi B Wants Us All to Have Booty-Length Hair](https:\/\/www.byrdie.com\/cardi-b-grow-good-launch-interview-11949947)\n- [![Summer Fridays new perfume.]() ![Summer Fridays new perfume.](https:\/\/www.byrdie.com\/thmb\/COm2gBsdyYy58VDHisGprl_9R_g=\/300x240\/filters:no_upscale\$\$:max_bytes\$150000\$:strip_icc\$\$\/sflede-df5e2e5829c74670a84fb8fd11e8684d.jpg) Summer Fridays' First-Ever Fragrance Bottles the Scent of Sunshine](https:\/\/www.byrdie.com\/summer-fridays-sunlit-vanilla-perfume-launch-11917115)\n- [![A look inside E.l.f.'s Coachella activation.]() ![A look inside E.l.f.'s Coachella activation.](https:\/\/www.byrdie.com\/thmb\/wabzpcuc3JmwvG8H9XLKmIRmv1c=\/300x240\/filters:no_upscale\$\$:max_bytes\$150000\$:strip_icc\$\$\/elflede-64b6ccef61704bbaa29a6edc7cc2af4d.jpg) How Beauty Brands Are Activating at Coachella This Year](https:\/\/www.byrdie.com\/beauty-brands-activated-activating-at-coachella-11949854)\n- [![selfies of two women showing off their makeup]() ![selfies of two women showing off their makeup](https:\/\/www.byrdie.com\/thmb\/CAD2NijABMxJPcF8xxdjBSJS-oA=\/300x240\/filters:no_upscale\$\$:max_bytes\$150000\$:strip_icc\$\$\/Byr_LeadRecirc-1e736968380b4467a51857eb7ce1eee0.png) Rare Beauty's New Self-Setting Foundation Made Us Matte Skin Converts](https:\/\/www.byrdie.com\/rare-beauty-matte-foundation-review-11941250)\n- [![Jennie posing for her Frankies Bikinis collab.]() ![Jennie posing for her Frankies Bikinis collab.](https:\/\/www.byrdie.com\/thmb\/IXEfhCg7Tpcuty8_xBRvAF--HZA=\/300x240\/filters:no_upscale\$\$:max_bytes\$150000\$:strip_icc\$\$\/jennielede-4c03ff6824c54ad682c79c313f7a00ca.jpg) April's 14 Best Beauty and Style Launches Include Superstar-Designed Bikinis *\\**and\\* Bronzers](https:\/\/www.byrdie.com\/april-beauty-style-launches-11942238)\n- [![Hailey Bieber with her chrome glazed manicure.]() ![Hailey Bieber with her chrome glazed manicure.](https:\/\/www.byrdie.com\/thmb\/p4tV6VW1HMnGEwqu6xxjT_2W7LU=\/300x240\/filters:no_upscale\$\$:max_bytes\$150000\$:strip_icc\$\$\/haileylede-7c8391cee31a44ae9f226f0323027aed.jpg) OPI Finally Packaged Up Hailey Bieber's Iconic Glazed Donut Manicure](https:\/\/www.byrdie.com\/opi-tin-man-can-glazed-powder-launch-11943622)\n- [![Sienna Miller in her Charlotte Tilbury campaign.]() ![Sienna Miller in her Charlotte Tilbury campaign.](https:\/\/www.byrdie.com\/thmb\/0PEQBsdRJUtksib-lZTM5ROIttg=\/300x240\/filters:no_upscale\$\$:max_bytes\$150000\$:strip_icc\$\$\/siennalede-8946285f046145e98a4ec925049677c4.jpg) Sienna Miller Loves Charlotte Tilbury's New Lip Launch to Feel \"Effortlessly Put Together\"](https:\/\/www.byrdie.com\/sienna-miller-charlotte-tilbury-campaign-11930767)\n\n- [Skin](https:\/\/www.byrdie.com\/skin-4628389)\n- [Hair](https:\/\/www.byrdie.com\/hair-4628407)\n- [Makeup](https:\/\/www.byrdie.com\/makeup-4628402)\n- [Fragrance](https:\/\/www.byrdie.com\/fragrance-4628411)\n- [Wellness](https:\/\/www.byrdie.com\/wellness-4628395)\n- [Style](https:\/\/www.byrdie.com\/style-5118230)\n- [Reviews](https:\/\/www.byrdie.com\/reviews-4628390)\n\n- [About Us](https:\/\/www.byrdie.com\/about-us-4776890)\n- [Advertise](https:\/\/www.people.inc\/advertising)\n- [Terms of Service](https:\/\/www.people.inc\/brands-termsofservice)\n- [Careers](https:\/\/www.people.inc\/careers)\n- [Editorial Policy](https:\/\/www.byrdie.com\/editorial-guidelines-5196791)\n- [Sweepstakes](https:\/\/www.byrdie.com\/sweepstakes)\n- [Contact](https:\/\/www.byrdie.com\/about-us-4776890#toc-contact-us)\n- [Privacy Policy](https:\/\/www.people.inc\/brands-privacy)\n\nByrdie is part of the [People Inc.](https:\/\/www.people.inc\/) publishing family.","attrs_readable_markdown":"Key Takeaways\n\n- On February 23, Valentino is releasing Donna Born in Roma Purple Melancholia and Uomo Born in Roma Purple Melancholia.\n- Perfumers Pascal Gaurin and Natasha Côté-Mouzannar told Byrdie all about the collection's inspiration(s).\n\nHave you met [Donna](https:\/\/www.sephora.com\/product\/born-in-roma-P449116)? How about [Uomo](https:\/\/www.sephora.com\/product\/valentino-uomo-born-in-roma-P452943)? If not, I'm so happy to introduce you. They're at a very special time in their lives, you see. If we were going to assign a color to it—which, actually, we definitely *are* going to do—it would be purple. The color of royalty and magic and ambition.\n\nOn February 23, Valentino Beauty is officially launching Born in Roma Purple Melancholia with two scents: [Donna Born in Roma Purple Melancholia](https:\/\/www.sephora.com\/product\/donna-born-in-roma-purple-melancholia-P520824) and [Uomo Born in Roma Purple Melancholia](https:\/\/www.sephora.com\/product\/uomo-born-in-roma-purple-melancholia-P520832). The fragrances were designed by Valentino perfumers [Pascal Gaurin](https:\/\/www.instagram.com\/pascalgaurinperfumer\/?hl=en) and [Natasha Côté-Mouzannar](https:\/\/www.fragrantica.com\/noses\/Natasha_C%C3%B4t%C3%A9.html), who each had a specific vision for how the fragrance should make people feel.\n\n\"It’s meant to lift you up. To give you presence and allure. A magnetic sensuality that feels intimate yet powerful, leaving a trail that is memorable,\" Gaurin told Byrdie. As for Côté-Mouzannar, words that came to mind were \"glamorous, beautiful, and special.\"\n\nAhead, discover everything there is to know about the vivid new scents (Donna in particular), including more notes on inspiration from the perfumers themselves.\n\n[@valentino.beauty](https:\/\/www.instagram.com\/p\/DU05Tq4jNnA\/)\/instagram\n\n## The Inspiration\nThe Born in Roma fragrances first debuted in 2019 with the original Donna Born in Roma and Uomo Born in Roma. Since then, we've seen the icons through many changes in \"chromatic moods\": [Coral Fantasy](https:\/\/www.sephora.com\/product\/valentino-born-in-roma-coral-fantasy-eau-de-parfum-P480365), [Intense](https:\/\/www.sephora.com\/product\/born-in-roma-P449116), [Yellow Dream](https:\/\/www.sephora.com\/product\/valentino-uomo-yellow-dream-cologne-P470062)...\n\n\"I love how Born in Roma plays with color. It’s very fashionable, very contemporary, almost like a couture wardrobe of scents. Each color tells a different story, a different attitude,\" said Côté-Mouzannar.\n\nAnd now, everything is [purple](https:\/\/www.byrdie.com\/red-and-purple-trend-11857669)—a shade that provided (almost) all the inspiration necessary for the perfumers. Built to bring out the best in you, the scents explore fruity, floral, and creamy notes. Donna, for example, is all about the contrast of radiant plum and velvety vanilla.\n\nValentino Beauty\n\n\"Purple immediately evokes something emotional. A form of sensual melancholy, a contrast between light and shadow. My starting point was to create a strong structure, that could carry that emotion. I wanted a fragrance that felt elegant and confident, but with a bit of mystery. I approached it like a modern chypre, crafted with velvety and fruity facets,\" explained Gaurin.\n\nLike all of his creations, this one was also inspired by sound.\n\n\"My work is always deeply connected to music. I think of perfume as a melody, with an opening, a refrain, and a lasting echo on the skin. It’s about rhythm, tension, and emotion,\" he shared.\n\n## The Process\nOutside of color and sound, both perfumers found inspiration in their collaborative effort.\n\n\"Creating Purple Melancholia was a real exchange with Pascal, an ongoing dialogue that truly nourished our creativity,\" shared Côté-Mouzannar. \"Together, we worked to balance \\[Gaurin's\\] original idea with a vibrant, expressive sensuality. The plum became the key expression of that ‘purple feeling’–emotional trigger, juicy, bold, slightly liquorous.\"\n\nGaurin added that the goal wasn't to repeat what already existed with this scent. Instead, it was about enriching the collection.\n\nValentino Beauty\n\n\"The original Born in Roma is luminous and modern; Purple brings a new layer, something deeper, more sensual, more magnetic,\" he noted. \"It introduces liquorous and mysterious facets that were not yet explored, while remaining unmistakably part of the Born in Roma DNA.\"\n\n## The Notes\nPer usual, both fragrances are housed in [Valentino's signature Rockstud bottles](https:\/\/www.byrdie.com\/best-valentino-perfumes-7104232), reimagined in a \"melancholia purple\" shade with black leather detailing.\n\nBelonging to the \"warm, floral, and fruity\" olfactory family, Donna Born in Roma Purple Melancholia starts with a burst of radiant plum. Côté-Mouzannar explained that, because plum doesn’t exist as a natural extract in perfumery, they were able to create an idealized accord that's \"more intense, more contrasted, more sensual than nature itself.\"\n\n\"[The fruitiness](https:\/\/www.byrdie.com\/enough-of-the-gourmands-11842225) is my favorite facet. It gives the fragrance its personality. It’s joyful, bold, and immediately captivating,\" she added.\n\n[@valentino.beauty](https:\/\/www.instagram.com\/p\/DU05Tq4jNnA\/)\/Instagram\n\nAfter the plum settles, you're led into a heart note of osmanthus that Gaurin is particularly fond of.\n\n\"Osmanthus has a multifaceted character, at the crossroads of many olfactive tones. I particularly love how this little flower creates a smooth, enveloping transition from vibrant brightness to sensual warmth,\" he explained. \"In Born in Roma Donna Purple Melancholia, it enhances the juicy plum and blackcurrant notes while adding contrast and sophistication, reinforcing the fragrance’s edgy personality.\"\n\nAnd when the fragrance finally dries down, you're left with lingering sweetness via [sensual vanilla](https:\/\/www.byrdie.com\/best-vanilla-perfumes-11850723) and comforting musks.\n\n\"I also love how osmanthus connects beautifully with the chypre structure. Its slightly dark, ambery character enriches the woody base, especially patchouli, reinforcing depth, trail and long lasting,\" the perfumer added. \"The fragrance evolves from a lighter shade to a deeper, more intense purple, gaining richness and sensuality over time.\"","meta_canonical":null}

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Meta Title	Valentino's Latest Fragrance Bottles "Sensual Melancholy"
Meta Description	On February 23, Valentino is releasing Born in Roma Purple Melancholia. Keep reading to discover everything there is to know about the new fragrances, including insights from the perfumers themselves.
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Boilerpipe Text	Key Takeaways On February 23, Valentino is releasing Donna Born in Roma Purple Melancholia and Uomo Born in Roma Purple Melancholia. Perfumers Pascal Gaurin and Natasha Côté-Mouzannar told Byrdie all about the collection's inspiration(s). Have you met Donna ? How about Uomo ? If not, I'm so happy to introduce you. They're at a very special time in their lives, you see. If we were going to assign a color to it—which, actually, we definitely are going to do—it would be purple. The color of royalty and magic and ambition. On February 23, Valentino Beauty is officially launching Born in Roma Purple Melancholia with two scents: Donna Born in Roma Purple Melancholia and Uomo Born in Roma Purple Melancholia . The fragrances were designed by Valentino perfumers Pascal Gaurin and Natasha Côté-Mouzannar , who each had a specific vision for how the fragrance should make people feel. "It’s meant to lift you up. To give you presence and allure. A magnetic sensuality that feels intimate yet powerful, leaving a trail that is memorable," Gaurin told Byrdie. As for Côté-Mouzannar, words that came to mind were "glamorous, beautiful, and special." Ahead, discover everything there is to know about the vivid new scents (Donna in particular), including more notes on inspiration from the perfumers themselves. @valentino.beauty /instagram The Inspiration The Born in Roma fragrances first debuted in 2019 with the original Donna Born in Roma and Uomo Born in Roma. Since then, we've seen the icons through many changes in "chromatic moods": Coral Fantasy , Intense , Yellow Dream ... "I love how Born in Roma plays with color. It’s very fashionable, very contemporary, almost like a couture wardrobe of scents. Each color tells a different story, a different attitude," said Côté-Mouzannar. And now, everything is purple —a shade that provided (almost) all the inspiration necessary for the perfumers. Built to bring out the best in you, the scents explore fruity, floral, and creamy notes. Donna, for example, is all about the contrast of radiant plum and velvety vanilla. Valentino Beauty "Purple immediately evokes something emotional. A form of sensual melancholy, a contrast between light and shadow. My starting point was to create a strong structure, that could carry that emotion. I wanted a fragrance that felt elegant and confident, but with a bit of mystery. I approached it like a modern chypre, crafted with velvety and fruity facets," explained Gaurin. Like all of his creations, this one was also inspired by sound. "My work is always deeply connected to music. I think of perfume as a melody, with an opening, a refrain, and a lasting echo on the skin. It’s about rhythm, tension, and emotion," he shared. The Process Outside of color and sound, both perfumers found inspiration in their collaborative effort. "Creating Purple Melancholia was a real exchange with Pascal, an ongoing dialogue that truly nourished our creativity," shared Côté-Mouzannar. "Together, we worked to balance [Gaurin's] original idea with a vibrant, expressive sensuality. The plum became the key expression of that ‘purple feeling’–emotional trigger, juicy, bold, slightly liquorous." Gaurin added that the goal wasn't to repeat what already existed with this scent. Instead, it was about enriching the collection. Valentino Beauty "The original Born in Roma is luminous and modern; Purple brings a new layer, something deeper, more sensual, more magnetic," he noted. "It introduces liquorous and mysterious facets that were not yet explored, while remaining unmistakably part of the Born in Roma DNA." The Notes Per usual, both fragrances are housed in Valentino's signature Rockstud bottles , reimagined in a "melancholia purple" shade with black leather detailing. Belonging to the "warm, floral, and fruity" olfactory family, Donna Born in Roma Purple Melancholia starts with a burst of radiant plum. Côté-Mouzannar explained that, because plum doesn’t exist as a natural extract in perfumery, they were able to create an idealized accord that's "more intense, more contrasted, more sensual than nature itself." " The fruitiness is my favorite facet. It gives the fragrance its personality. It’s joyful, bold, and immediately captivating," she added. @valentino.beauty /Instagram After the plum settles, you're led into a heart note of osmanthus that Gaurin is particularly fond of. "Osmanthus has a multifaceted character, at the crossroads of many olfactive tones. I particularly love how this little flower creates a smooth, enveloping transition from vibrant brightness to sensual warmth," he explained. "In Born in Roma Donna Purple Melancholia, it enhances the juicy plum and blackcurrant notes while adding contrast and sophistication, reinforcing the fragrance’s edgy personality." And when the fragrance finally dries down, you're left with lingering sweetness via sensual vanilla and comforting musks. "I also love how osmanthus connects beautifully with the chypre structure. Its slightly dark, ambery character enriches the woody base, especially patchouli, reinforcing depth, trail and long lasting," the perfumer added. "The fragrance evolves from a lighter shade to a deeper, more intense purple, gaining richness and sensuality over time."
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By [Sophie Vilensky](https://www.byrdie.com/sophie-vilensky-7568819) ![Sophie Vilensky]() ![Sophie Vilensky](https://www.byrdie.com/thmb/Llroi-K26t46OQZ2h50L2tUR52A=/200x200/filters:no_upscale:max_bytes$150000$:strip_icc/ByrdieWriter-6fd5ae4128994bc8b4b1cdad26d30c54.png) [Sophie Vilensky](https://www.byrdie.com/sophie-vilensky-7568819) Sophie is a beauty news writer for Byrdie. Outside of Byrdie, she's contributed to Bravo, Us Weekly, Teen Vogue, and Greatist. [Byrdie's Editorial Guidelines](https://www.byrdie.com/editorial-guidelines-5196791) Published on February 23, 2026 09:00AM ![model holding a purple Valentino perfume bottle](https://www.byrdie.com/thmb/EiL0HcOO7jHNOseaA-Gn7QabGMk=/1500x0/filters:no_upscale:max_bytes$150000$:strip_icc/valentinopurple-645609e7ea5b424ba7c81fde05d6f1ff.png) ![model holding a purple Valentino perfume bottle](https://www.byrdie.com/thmb/EiL0HcOO7jHNOseaA-Gn7QabGMk=/1500x0/filters:no_upscale:max_bytes$150000$:strip_icc/valentinopurple-645609e7ea5b424ba7c81fde05d6f1ff.png) [@valentino.beauty](https://www.instagram.com/p/DUWAD9XDN-3/?img_index=1)/Instagram Key Takeaways - On February 23, Valentino is releasing Donna Born in Roma Purple Melancholia and Uomo Born in Roma Purple Melancholia. - Perfumers Pascal Gaurin and Natasha Côté-Mouzannar told Byrdie all about the collection's inspiration(s). Have you met [Donna](https://www.sephora.com/product/born-in-roma-P449116)? How about [Uomo](https://www.sephora.com/product/valentino-uomo-born-in-roma-P452943)? If not, I'm so happy to introduce you. They're at a very special time in their lives, you see. If we were going to assign a color to it—which, actually, we definitely are going to do—it would be purple. The color of royalty and magic and ambition. On February 23, Valentino Beauty is officially launching Born in Roma Purple Melancholia with two scents: [Donna Born in Roma Purple Melancholia](https://www.sephora.com/product/donna-born-in-roma-purple-melancholia-P520824) and [Uomo Born in Roma Purple Melancholia](https://www.sephora.com/product/uomo-born-in-roma-purple-melancholia-P520832). The fragrances were designed by Valentino perfumers [Pascal Gaurin](https://www.instagram.com/pascalgaurinperfumer/?hl=en) and [Natasha Côté-Mouzannar](https://www.fragrantica.com/noses/Natasha_C%C3%B4t%C3%A9.html), who each had a specific vision for how the fragrance should make people feel. "It’s meant to lift you up. To give you presence and allure. A magnetic sensuality that feels intimate yet powerful, leaving a trail that is memorable," Gaurin told Byrdie. As for Côté-Mouzannar, words that came to mind were "glamorous, beautiful, and special." Ahead, discover everything there is to know about the vivid new scents (Donna in particular), including more notes on inspiration from the perfumers themselves. ![Valentino's new Purple Melancholia fragrances.]() ![Valentino's new Purple Melancholia fragrances.](https://www.byrdie.com/thmb/px2zgMVRILpNKueuGWiGcozyaoE=/1500x0/filters:no_upscale:max_bytes$150000$:strip_icc/twovalentinofragrancebottles-4dafae56f783405cb16bad269a5e8442.jpg) [@valentino.beauty](https://www.instagram.com/p/DU05Tq4jNnA/)/instagram [\$180 at Sephora](https://www.sephora.com/product/P520824) ## The Inspiration The Born in Roma fragrances first debuted in 2019 with the original Donna Born in Roma and Uomo Born in Roma. Since then, we've seen the icons through many changes in "chromatic moods": [Coral Fantasy](https://www.sephora.com/product/valentino-born-in-roma-coral-fantasy-eau-de-parfum-P480365), [Intense](https://www.sephora.com/product/born-in-roma-P449116), [Yellow Dream](https://www.sephora.com/product/valentino-uomo-yellow-dream-cologne-P470062)... "I love how Born in Roma plays with color. It’s very fashionable, very contemporary, almost like a couture wardrobe of scents. Each color tells a different story, a different attitude," said Côté-Mouzannar. And now, everything is [purple](https://www.byrdie.com/red-and-purple-trend-11857669)—a shade that provided (almost) all the inspiration necessary for the perfumers. Built to bring out the best in you, the scents explore fruity, floral, and creamy notes. Donna, for example, is all about the contrast of radiant plum and velvety vanilla. ![Anwar Hadid and Adut Akech wearing purple]() ![Anwar Hadid and Adut Akech wearing purple](https://www.byrdie.com/thmb/19X046Dt8nS1_Kjvb59_mUt3SyQ=/1500x0/filters:no_upscale:max_bytes$150000$:strip_icc/vlt_frag_bir-purple_launch-26_dmi_key-visual_duo_3614274626858_3614274626872_1x1_RVB_72DPI-2af76f4edee147f6815dd623c40df928.jpg) Valentino Beauty "Purple immediately evokes something emotional. A form of sensual melancholy, a contrast between light and shadow. My starting point was to create a strong structure, that could carry that emotion. I wanted a fragrance that felt elegant and confident, but with a bit of mystery. I approached it like a modern chypre, crafted with velvety and fruity facets," explained Gaurin. Like all of his creations, this one was also inspired by sound. "My work is always deeply connected to music. I think of perfume as a melody, with an opening, a refrain, and a lasting echo on the skin. It’s about rhythm, tension, and emotion," he shared. ## The Process Outside of color and sound, both perfumers found inspiration in their collaborative effort. "Creating Purple Melancholia was a real exchange with Pascal, an ongoing dialogue that truly nourished our creativity," shared Côté-Mouzannar. "Together, we worked to balance \[Gaurin's\] original idea with a vibrant, expressive sensuality. The plum became the key expression of that ‘purple feeling’–emotional trigger, juicy, bold, slightly liquorous." Gaurin added that the goal wasn't to repeat what already existed with this scent. Instead, it was about enriching the collection. ![Valentino perfumes and a pink phone]() ![Valentino perfumes and a pink phone](https://www.byrdie.com/thmb/r2Z2pNPHGQc9HXJljnyrSnhT_3w=/1500x0/filters:no_upscale:max_bytes$150000$:strip_icc/20260220_ValentinoBeautyLondon_Selects_HippolytePetit-13-079bceaf2ea241faa023f9e6806269d0.jpg) Valentino Beauty "The original Born in Roma is luminous and modern; Purple brings a new layer, something deeper, more sensual, more magnetic," he noted. "It introduces liquorous and mysterious facets that were not yet explored, while remaining unmistakably part of the Born in Roma DNA." ## Related Stories [8 Italian Perfumes That Embody La Dolce Vita in Fragrance Form ![Fornasetti Immaginazione perfume bottle with decorative cap flanked by other fragrances on each side]() ![Fornasetti Immaginazione perfume bottle with decorative cap flanked by other fragrances on each side](https://www.byrdie.com/thmb/91R2BKHcwU2s_3V5oj2T8QqbuAc=/400x300/filters:no_upscale:max_bytes$150000$:strip_icc/Byr_Cortinacore_ItalianFragrances_LeadRecirc-9c47bdeb154a4c7fad96939db31c9954.jpg)](https://www.byrdie.com/italian-perfumes-11908264) [12 Minimal '90s Perfumes With Major Carolyn Bessette Kennedy Energy ![Carolyn BessetteKennedy stands surrounded by perfume bottles]() ![Carolyn BessetteKennedy stands surrounded by perfume bottles](https://www.byrdie.com/thmb/fsXa5KOYU1RUXj_l43Q2LpF1eiE=/400x300/filters:no_upscale:max_bytes$150000$:strip_icc/Byr_CBK-Coded-Perfumes-for-the-90s-Minimalist-Recirc-78592ce077844468b657a416020e7794.jpg)](https://www.byrdie.com/minimal-90s-perfumes-11909087) ## The Notes Per usual, both fragrances are housed in [Valentino's signature Rockstud bottles](https://www.byrdie.com/best-valentino-perfumes-7104232), reimagined in a "melancholia purple" shade with black leather detailing. Belonging to the "warm, floral, and fruity" olfactory family, Donna Born in Roma Purple Melancholia starts with a burst of radiant plum. Côté-Mouzannar explained that, because plum doesn’t exist as a natural extract in perfumery, they were able to create an idealized accord that's "more intense, more contrasted, more sensual than nature itself." "[The fruitiness](https://www.byrdie.com/enough-of-the-gourmands-11842225) is my favorite facet. It gives the fragrance its personality. It’s joyful, bold, and immediately captivating," she added. ![A model holding a bottle of Valentino perfume.]() ![A model holding a bottle of Valentino perfume.](https://www.byrdie.com/thmb/pPZKal2Fv1WUy2dC8qLaQmtjDpI=/1500x0/filters:no_upscale:max_bytes$150000$:strip_icc/valentino3-b1af9d2133b645e08f916fc4daaa3fcf.jpg) [@valentino.beauty](https://www.instagram.com/p/DU05Tq4jNnA/)/Instagram After the plum settles, you're led into a heart note of osmanthus that Gaurin is particularly fond of. "Osmanthus has a multifaceted character, at the crossroads of many olfactive tones. I particularly love how this little flower creates a smooth, enveloping transition from vibrant brightness to sensual warmth," he explained. "In Born in Roma Donna Purple Melancholia, it enhances the juicy plum and blackcurrant notes while adding contrast and sophistication, reinforcing the fragrance’s edgy personality." And when the fragrance finally dries down, you're left with lingering sweetness via [sensual vanilla](https://www.byrdie.com/best-vanilla-perfumes-11850723) and comforting musks. "I also love how osmanthus connects beautifully with the chypre structure. Its slightly dark, ambery character enriches the woody base, especially patchouli, reinforcing depth, trail and long lasting," the perfumer added. "The fragrance evolves from a lighter shade to a deeper, more intense purple, gaining richness and sensuality over time." Read more: - [Fragrance](https://www.byrdie.com/fragrance-4628411) ## Related Stories - [![Vacation Orange Gelee Perfumes]() ![Vacation Orange Gelee Perfumes](https://www.byrdie.com/thmb/CTpuZRUjG2wshRyarA6rcIljaRA=/300x240/filters:no_upscale:max_bytes$150000$:strip_icc/vacationgeleeperfume-1edd330e033f41399000cc425b10e1ce.png) You Can Finally Smell Like Orange Gelée 365 Days a Year](https://www.byrdie.com/vacation-orange-gelee-fragrance-collection-launch-11949547) - [![Snif's milk and cereal collection alongside some actual bowls of cereal and milk.]() ![Snif's milk and cereal collection alongside some actual bowls of cereal and milk.](https://www.byrdie.com/thmb/BdSP3SnNQJm5ZOEuSa8okad97XE=/300x240/filters:no_upscale:max_bytes$150000$:strip_icc/sniflede-9167a76453ab4315bcb798217ab362f8.jpg) Snif's New Milk & Cereal Collection Pairs Perfectly With Saturday Morning Cartoons](https://www.byrdie.com/snif-milk-and-cereal-exclusive-11945781) - [![A model holding a bottle of mineral milk.]() ![A model holding a bottle of mineral milk.](https://www.byrdie.com/thmb/s4VkK4rNWcwKzBL5aLJWLdg7ybI=/300x240/filters:no_upscale:max_bytes$150000$:strip_icc/milklede-59363829f8244a1da3c505a8dc430fe3.jpg) Dedcool's Newest Fragrance Bottles Ocean Mist on Warm Skin](https://www.byrdie.com/dedcool-mineral-milk-launch-11924733) - [![Model in a washing machine holding a perfume bottle]() ![Model in a washing machine holding a perfume bottle](https://www.byrdie.com/thmb/MTiN76HXsI-2ZeVCIK6SQPgGNQE=/300x240/filters:no_upscale:max_bytes$150000$:strip_icc/noyzrinsecycle-87682bd209624c96a35f73ee1e0a3f45.png) Noyz's Newest Fragrance Is For the Real Clean Girls](https://www.byrdie.com/noyz-rinse-cycle-launch-11925544) - [![A model holding a bottle of Glossier You Soie.]() ![A model holding a bottle of Glossier You Soie.](https://www.byrdie.com/thmb/MpXDc2kdpB36C2IONMpQ4uCjAbY=/300x240/filters:no_upscale:max_bytes$150000$:strip_icc/youlede-9abca0629b6549efad853e8fabdb6fb0.jpg) Glossier's Newest Scent Is Still "You"—But It's You At Golden Hour](https://www.byrdie.com/glossier-you-soie-launch-11924969) - [![Large and small bottles of Hellenist Parfums Les Bras de Morphee fragrance on white linen fabric]() ![Large and small bottles of Hellenist Parfums Les Bras de Morphee fragrance on white linen fabric](https://www.byrdie.com/thmb/2FNYXg3ePqNY5kaTzKzIQYAfivo=/300x240/filters:no_upscale:max_bytes$150000$:strip_icc/imgi_40_631566368_17936305647159063_4829831748378165532_n-dd5ea86ca9554225b9eebeec7e8fe349.jpg) I Sniffed Over 500 New Perfumes Last Year—Only This One Changed My Life](https://www.byrdie.com/hellenist-paris-les-bras-de-morphee-fragrance-review-11937513) - [![A bottle labeled Brown Girl Jane Peach Aura next to a peach with liquid dripping from it on a stone surface]() ![A bottle labeled Brown Girl Jane Peach Aura next to a peach with liquid dripping from it on a stone surface](https://www.byrdie.com/thmb/V1qt6mIl-Ige7Q8_d4cpjM8wm8M=/300x240/filters:no_upscale:max_bytes$150000$:strip_icc/peach1-874a2b55b8264259821c1646a47f0822.png) Peach Perfumes Are the Juiciest New Spring Fragrance Trend: 9 Fresh Picks](https://www.byrdie.com/peach-perfume-trend-11930190) - [![A model holding Sofie Pavitt's new moisturizer.]() ![A model holding Sofie Pavitt's new moisturizer.](https://www.byrdie.com/thmb/mv2Ed8hSPZSY7POJK18LINvhYvk=/300x240/filters:no_upscale:max_bytes$150000$:strip_icc/sofielede-23b4a661741146fab0442d36f0835427.jpg) Hate Moisturizers? 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Readable Markdown	Key Takeaways - On February 23, Valentino is releasing Donna Born in Roma Purple Melancholia and Uomo Born in Roma Purple Melancholia. - Perfumers Pascal Gaurin and Natasha Côté-Mouzannar told Byrdie all about the collection's inspiration(s). Have you met [Donna](https://www.sephora.com/product/born-in-roma-P449116)? How about [Uomo](https://www.sephora.com/product/valentino-uomo-born-in-roma-P452943)? If not, I'm so happy to introduce you. They're at a very special time in their lives, you see. If we were going to assign a color to it—which, actually, we definitely are going to do—it would be purple. The color of royalty and magic and ambition. On February 23, Valentino Beauty is officially launching Born in Roma Purple Melancholia with two scents: [Donna Born in Roma Purple Melancholia](https://www.sephora.com/product/donna-born-in-roma-purple-melancholia-P520824) and [Uomo Born in Roma Purple Melancholia](https://www.sephora.com/product/uomo-born-in-roma-purple-melancholia-P520832). The fragrances were designed by Valentino perfumers [Pascal Gaurin](https://www.instagram.com/pascalgaurinperfumer/?hl=en) and [Natasha Côté-Mouzannar](https://www.fragrantica.com/noses/Natasha_C%C3%B4t%C3%A9.html), who each had a specific vision for how the fragrance should make people feel. "It’s meant to lift you up. To give you presence and allure. A magnetic sensuality that feels intimate yet powerful, leaving a trail that is memorable," Gaurin told Byrdie. As for Côté-Mouzannar, words that came to mind were "glamorous, beautiful, and special." Ahead, discover everything there is to know about the vivid new scents (Donna in particular), including more notes on inspiration from the perfumers themselves. [@valentino.beauty](https://www.instagram.com/p/DU05Tq4jNnA/)/instagram ## The Inspiration The Born in Roma fragrances first debuted in 2019 with the original Donna Born in Roma and Uomo Born in Roma. Since then, we've seen the icons through many changes in "chromatic moods": [Coral Fantasy](https://www.sephora.com/product/valentino-born-in-roma-coral-fantasy-eau-de-parfum-P480365), [Intense](https://www.sephora.com/product/born-in-roma-P449116), [Yellow Dream](https://www.sephora.com/product/valentino-uomo-yellow-dream-cologne-P470062)... "I love how Born in Roma plays with color. It’s very fashionable, very contemporary, almost like a couture wardrobe of scents. Each color tells a different story, a different attitude," said Côté-Mouzannar. And now, everything is [purple](https://www.byrdie.com/red-and-purple-trend-11857669)—a shade that provided (almost) all the inspiration necessary for the perfumers. Built to bring out the best in you, the scents explore fruity, floral, and creamy notes. Donna, for example, is all about the contrast of radiant plum and velvety vanilla. Valentino Beauty "Purple immediately evokes something emotional. A form of sensual melancholy, a contrast between light and shadow. My starting point was to create a strong structure, that could carry that emotion. I wanted a fragrance that felt elegant and confident, but with a bit of mystery. I approached it like a modern chypre, crafted with velvety and fruity facets," explained Gaurin. Like all of his creations, this one was also inspired by sound. "My work is always deeply connected to music. I think of perfume as a melody, with an opening, a refrain, and a lasting echo on the skin. It’s about rhythm, tension, and emotion," he shared. ## The Process Outside of color and sound, both perfumers found inspiration in their collaborative effort. "Creating Purple Melancholia was a real exchange with Pascal, an ongoing dialogue that truly nourished our creativity," shared Côté-Mouzannar. "Together, we worked to balance \[Gaurin's\] original idea with a vibrant, expressive sensuality. The plum became the key expression of that ‘purple feeling’–emotional trigger, juicy, bold, slightly liquorous." Gaurin added that the goal wasn't to repeat what already existed with this scent. Instead, it was about enriching the collection. Valentino Beauty "The original Born in Roma is luminous and modern; Purple brings a new layer, something deeper, more sensual, more magnetic," he noted. "It introduces liquorous and mysterious facets that were not yet explored, while remaining unmistakably part of the Born in Roma DNA." ## The Notes Per usual, both fragrances are housed in [Valentino's signature Rockstud bottles](https://www.byrdie.com/best-valentino-perfumes-7104232), reimagined in a "melancholia purple" shade with black leather detailing. Belonging to the "warm, floral, and fruity" olfactory family, Donna Born in Roma Purple Melancholia starts with a burst of radiant plum. Côté-Mouzannar explained that, because plum doesn’t exist as a natural extract in perfumery, they were able to create an idealized accord that's "more intense, more contrasted, more sensual than nature itself." "[The fruitiness](https://www.byrdie.com/enough-of-the-gourmands-11842225) is my favorite facet. It gives the fragrance its personality. It’s joyful, bold, and immediately captivating," she added. [@valentino.beauty](https://www.instagram.com/p/DU05Tq4jNnA/)/Instagram After the plum settles, you're led into a heart note of osmanthus that Gaurin is particularly fond of. "Osmanthus has a multifaceted character, at the crossroads of many olfactive tones. I particularly love how this little flower creates a smooth, enveloping transition from vibrant brightness to sensual warmth," he explained. "In Born in Roma Donna Purple Melancholia, it enhances the juicy plum and blackcurrant notes while adding contrast and sophistication, reinforcing the fragrance’s edgy personality." And when the fragrance finally dries down, you're left with lingering sweetness via [sensual vanilla](https://www.byrdie.com/best-vanilla-perfumes-11850723) and comforting musks. "I also love how osmanthus connects beautifully with the chypre structure. Its slightly dark, ambery character enriches the woody base, especially patchouli, reinforcing depth, trail and long lasting," the perfumer added. "The fragrance evolves from a lighter shade to a deeper, more intense purple, gaining richness and sensuality over time."
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