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| Meta Title | Consumer Protection - Wisconsin State Law Library |
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| Boilerpipe Text | Consumer Protection
Skip to
related topics, library resources, and law review articles
Agencies / Organizations
Wisconsin
WI Dept. of
Agriculture, Trade & Consumer Protection
Consumer
Protection
File a complaint & find Wisconsin's top consumer complaints. Learn
about product alerts/recalls. Access factsheets on consumer-related
issues including cars, charities, children's products & services, deceptive
advertising & marketing, employment scams, funeral planning, get rich
quick & pyramid schemes, housing, money, seniors, shopping,
telecommunications and more.
WI Dept. of
Justice Consumer Protection & Antitrust Unit
Investigates & prosecutes violations of state consumer laws. Site provides
information on various scams including pyramid schemes, wireless phone
service, loan & credit schemes, telemarketing fraud and more"
Wisconsin Better Business Bureau
National
Better Business Bureau
Consumer Education
Auto, Charity, Computer/Internet, Family, Finance/Credit, Health, Home, Products, Scams, Travel
Consumer Financial Protection Bureau
Information for mortgage and credit card debt issues, plus other consumer financial topics.
Consumer Product Safety
Commission
Report an unsafe product, view recall information & publications
on product safety, and more. Information for the
consumer
& the manufacturer.
Consumer Protection Resources
Federal Trade
Commission: Consumer Information
Numerous publications offering advice on avoiding scams & rip-offs
as well as tips on other consumer topics. Topics include
automobiles, credit, diet/health/fitness, home ownership,
investments, products & services,
employment scams and more.
Consumer Sentinel, Military
"Project of the Federal Trade Commission and the Department of Defense to
identify and target consumer protection issues that affect members
of the United States Armed Forces and their families." Complaints entered
to the site are accessible to over 550 law enforcement agencies;
your complaints will help target law enforcement actions against
companies or individuals
Complaints
Consumer Complaint
(WI Dept. of Agriculture Trade & Consumer Protection)
Consumer Complaints
(WI Better Business Bureau)
Consumer Complaints
(Federal Trade Commission)
Consumer Protection
(WI Dept. of Financial Institutions)
Food Complaints
(WI Dept. of Agriculture Trade & Consumer Protection)
Directories
Corporate Consumer Contacts
(Federal Citizen Information Center)
Company contact information including toll-free numbers, mail addresses and
website addresses.
Gethuman
Find out how to bypass the automated phone systems of many consumer-related companies. Find "secret" phone numbers and codes to directly connect to a human being when calling a company for customer service.
Fraud
National Fraud Information Center
Report suspected fraud by using online complaint form or 1-800
number. Find information on telemarketing, Internet and elder
fraud; scams against businesses and counterfeit drugs.
Guide
to Consumer Law
(American Bar Association)
Includes: contract law; special contract terms; advertising & your rights;
buying by mail, phone, and online; residential leases; warranties;
automobile sales, leases & repairs; consumer credit; buying & selling
a home; insurance; contracts in context; consumer rights in the computer
age; breach of contract & remedies.
Recalls / Product Safety
Complaints
Product Safety Complaint
(WI Dept. of Agriculture Trade & Consumer Protection)
Report Unsafe Products
(U.S. Consumer Product Safety Commission)
Right to Cancel
Right to Cancel
(WI State Law Library)
Provides links to resources and laws about Wisconsin's three day right to cancel.
Statistics
Consumer Product-Related
Statistics
(Consumer Product Safety Commission)
National Electronic
Injury Surveillance System
(Consumer Product Safety Commission)
Obtain estimates of the total number of product-related injuries treated
in hospital emergency rooms nationwide.
The Law
(Additional statutes, regulations & opinions
may apply to your specific situation.)
WI Statutes:
ch. 421-429 "Wisconsin Consumer Act"
WI Admin.
Code: ATCP 90-139
Includes:
Consumer
Product Safety, ATCP 139
Fair
Packaging and Labeling, ATCP 90
Price
Comparison Advertising, ATCP 124
Sales
Below Costs, ATCP 105
Telecommunications
and Cable Television Services, ATCP 123
WI Statutes and Admin Code on the WI Consumer Act
(WI Dept of Financial Institutions)
Federal Laws
Regulations,
Laws and Information by Product
(Consumer Product Safety Commission)
Search
for
more statutes, regulations & opinions. |
| Markdown | # [Wisconsin State Law Library](https://wilawlibrary.gov/)
Serving the Wisconsin Supreme Court and State of Wisconsin
[Skip to content](https://wilawlibrary.gov/topics/consumer/index.php#maincontent)
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You Are Here: [Home](https://wilawlibrary.gov/) \> [Site Index](https://wilawlibrary.gov/about/siteindex.html) \> [Legal Topics](https://wilawlibrary.gov/topics/index.html) \> [Index](https://wilawlibrary.gov/topics/witopicindex.html) \> Consumer Protection
## Consumer Protection
Skip to [related topics, library resources, and law review articles](https://wilawlibrary.gov/topics/consumer/index.php#sidebarjump)
- **Agencies / Organizations**
- **Wisconsin**
- [WI Dept. of Agriculture, Trade & Consumer Protection](https://datcp.wi.gov/)
- [Consumer Protection](https://datcp.wi.gov/Pages/Programs_Services/ConsumerProtection.aspx)
File a complaint & find Wisconsin's top consumer complaints. Learn about product alerts/recalls. Access factsheets on consumer-related issues including cars, charities, children's products & services, deceptive advertising & marketing, employment scams, funeral planning, get rich quick & pyramid schemes, housing, money, seniors, shopping, telecommunications and more.
- [WI Dept. of Justice Consumer Protection & Antitrust Unit](https://www.wisdoj.gov/Pages/PublicSafety/protecting-consumers.aspx)
Investigates & prosecutes violations of state consumer laws. Site provides information on various scams including pyramid schemes, wireless phone service, loan & credit schemes, telemarketing fraud and more"
- [Wisconsin Better Business Bureau](https://www.bbb.org/local-bbb/bbb-serving-wisconsin)
- **National**
- [Better Business Bureau](https://www.bbb.org/)
- [Consumer Education](https://www.bbb.org/council/consumer-education/)
Auto, Charity, Computer/Internet, Family, Finance/Credit, Health, Home, Products, Scams, Travel
- [Consumer Financial Protection Bureau](https://www.consumerfinance.gov/)
Information for mortgage and credit card debt issues, plus other consumer financial topics.
- [Consumer Product Safety Commission](https://www.cpsc.gov/)
Report an unsafe product, view recall information & publications on product safety, and more. Information for the consumer & the manufacturer.
- [Consumer Protection Resources](https://www.usa.gov/consumer-complaints)
- [Federal Trade Commission: Consumer Information](https://www.consumer.ftc.gov/)
Numerous publications offering advice on avoiding scams & rip-offs as well as tips on other consumer topics. Topics include automobiles, credit, diet/health/fitness, home ownership, investments, products & services, employment scams and more.
- [Consumer Sentinel, Military](https://www.ftc.gov/enforcement/consumer-sentinel-network)
"Project of the Federal Trade Commission and the Department of Defense to identify and target consumer protection issues that affect members of the United States Armed Forces and their families." Complaints entered to the site are accessible to over 550 law enforcement agencies; your complaints will help target law enforcement actions against companies or individuals
- **Complaints**
- [Consumer Complaint](https://datcp.wi.gov/Pages/Programs_Services/FileConsumerComplaint.aspx) *(WI Dept. of Agriculture Trade & Consumer Protection)*
- [Consumer Complaints](https://www.bbb.org/local-bbb/bbb-serving-wisconsin) *(WI Better Business Bureau)*
- [Consumer Complaints](https://www.ftccomplaintassistant.gov/) *(Federal Trade Commission)*
- [Consumer Protection](https://dfi.wi.gov/Pages/ConsumerServices/WisconsinConsumerAct/WCAFAQ.aspx) *(WI Dept. of Financial Institutions)*
- [Food Complaints](https://datcp.wi.gov/Pages/Programs_Services/FoodSafetyComplaints.aspx) *(WI Dept. of Agriculture Trade & Consumer Protection)*
- **Directories**
- [Corporate Consumer Contacts](https://www.usa.gov/consumer-complaints) *(Federal Citizen Information Center)*
Company contact information including toll-free numbers, mail addresses and website addresses.
- [Gethuman](https://gethuman.com/)
Find out how to bypass the automated phone systems of many consumer-related companies. Find "secret" phone numbers and codes to directly connect to a human being when calling a company for customer service.
- **Fraud**
- [National Fraud Information Center](https://www.fraud.org/)
Report suspected fraud by using online complaint form or 1-800 number. Find information on telemarketing, Internet and elder fraud; scams against businesses and counterfeit drugs.
- [Guide to Consumer Law](https://www.americanbar.org/groups/public_education/resources/law_issues_for_consumers/books_consumer_home/) *(American Bar Association)*
Includes: contract law; special contract terms; advertising & your rights; buying by mail, phone, and online; residential leases; warranties; automobile sales, leases & repairs; consumer credit; buying & selling a home; insurance; contracts in context; consumer rights in the computer age; breach of contract & remedies.
- **Recalls / Product Safety**
- **Complaints**
- [Product Safety Complaint](https://datcp.wi.gov/Pages/Programs_Services/FileConsumerComplaint.aspx) *(WI Dept. of Agriculture Trade & Consumer Protection)*
- [Report Unsafe Products](https://www.saferproducts.gov/) *(U.S. Consumer Product Safety Commission)*
- **Right to Cancel**
- [Right to Cancel](https://wilawlibrary.gov/topics/contract.php#CANCELRIGHT) *(WI State Law Library)* Provides links to resources and laws about Wisconsin's three day right to cancel.
- **Statistics**
- [Consumer Product-Related Statistics](https://www.cpsc.gov/Research--Statistics/NEISS-Injury-Data) *(Consumer Product Safety Commission)*
- [National Electronic Injury Surveillance System](https://www.cpsc.gov/Research--Statistics/NEISS-Injury-Data/) *(Consumer Product Safety Commission)*
Obtain estimates of the total number of product-related injuries treated in hospital emergency rooms nationwide.
**The Law** (Additional statutes, regulations & opinions may apply to your specific situation.)
- [WI Statutes: ch. 421-429 "Wisconsin Consumer Act"](https://docs.legis.wisconsin.gov/document/statutes/421)
- [WI Admin. Code: ATCP 90-139](https://docs.legis.wisconsin.gov/document/administrativecode/atcp%2090)
Includes:
- [Consumer Product Safety, ATCP 139](https://docs.legis.wisconsin.gov/document/administrativecode/atcp%20139)
- [Fair Packaging and Labeling, ATCP 90](https://docs.legis.wisconsin.gov/document/administrativecode/atcp%2090)
- [Price Comparison Advertising, ATCP 124](https://docs.legis.wisconsin.gov/document/administrativecode/atcp%20124)
- [Sales Below Costs, ATCP 105](https://docs.legis.wisconsin.gov/document/administrativecode/atcp%20105)
- [Telecommunications and Cable Television Services, ATCP 123](https://docs.legis.wisconsin.gov/document/administrativecode/atcp%20123)
- [WI Statutes and Admin Code on the WI Consumer Act](https://dfi.wi.gov/Pages/ConsumerServices/WisconsinConsumerAct/StatutesRules.aspx) *(WI Dept of Financial Institutions)*
- **Federal Laws**
- [Regulations, Laws and Information by Product](https://www.cpsc.gov/regulations-laws--standards/regulations-mandatory-standards-bans/) *(Consumer Product Safety Commission)*
> [Search](https://wilawlibrary.gov/learn/tutorials/lawintro.html#LAWTYPE) for more statutes, regulations & opinions.
[Ask a Question](https://wilawlibrary.gov/services/ask.html#maincontent)
### Related Topics
- [Advertising](https://wilawlibrary.gov/topics/consumer/ads.php)
- [Bankruptcy](https://wilawlibrary.gov/topics/bankruptcy.php)
- [Consumer Complaints](https://wilawlibrary.gov/topics/consumer/complaints.php)
- [Contract Law](https://wilawlibrary.gov/topics/contract.php)
- [Credit & Debt](https://wilawlibrary.gov/topics/consumer/credit.php)
- [Debt Collection](https://wilawlibrary.gov/topics/justice/civil/collection.php)
- [Direct Marketing](https://wilawlibrary.gov/topics/consumer/directmarket.php)
- [Identity Theft](https://wilawlibrary.gov/topics/consumer/idtheft.php)
- [Internet Crime](https://wilawlibrary.gov/topics/consumer/internetcrime.php)
- [Internet Shopping](https://wilawlibrary.gov/topics/consumer/shopinternet.php)
- [Junk Mail Email FAX Spam](https://wilawlibrary.gov/topics/consumer/junkmailspam.php)
- [Legal Assistance](https://wilawlibrary.gov/topics/assist.php)
- [Sweepstakes](https://wilawlibrary.gov/topics/consumer/sweepstakes.php)
- [Telemarketing](https://wilawlibrary.gov/topics/consumer/telemarket.php)
- [Tort Law](https://wilawlibrary.gov/topics/justice/civil/torts.php)
- [Vehicle Repossession](https://wilawlibrary.gov/topics/transportation/vehicles/repossession.php)
- [Warranties](https://wilawlibrary.gov/topics/consumer/warranties.php)
### Law Review Articles
- [Get Cash Until Payday! The Payday Loan Problem in Wisconsin](https://wiscl.wsll.state.wi.us/record=b117756)
2006 Wis. L. Rev. 1627
- [Reinventing Consumer Protection](https://wiscl.wsll.state.wi.us/record=b117594)
57 DePaul L. Rev. 45 (2007)
### Library Resources
- [Commercial and Consumer Transactions](https://wiscl.wsll.state.wi.us/search/?searchtype=t&sortdropdown=r&searcharg=commercial+and+consumer+transactions)
- [Consumer Protection Law in a Nutshell](https://wiscl.wsll.state.wi.us/search~S0/?searchtype=t&searcharg=Consumer+Protection+Law+in+a+Nutshell)
- [Methods of Practice: Wisconsin Practice Series](https://wiscl.wsll.state.wi.us/search~S0/?searchtype=t&searcharg=Methods+of+Practice&sortdropdown=r)
### Journals & Legal Databases
- [FDA Consumer](https://wiscl.wsll.state.wi.us/record=b117972)
- [HeinOnline](https://wsll.idm.oclc.org/login?url=https://heinonline.org/HOL/Welcome)
### Learning Center
- [Hiring a Lawyer](https://wilawlibrary.gov/learn/tutorials/hire.html)
- [Finding Forms](https://wilawlibrary.gov/learn/tutorials/forms.html)
- [Introduction to Law](https://wilawlibrary.gov/learn/tutorials/lawintro.html)
- [Start Here: Product Liability](https://wilawlibrary.gov/learn/starthere/products.pdf)
Last Updated: April 23, 2025
[Skip to top](https://wilawlibrary.gov/topics/consumer/index.php#maincontent)
### Questions?
Ask a reference librarian for help.
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Read Library news, event updates & more\!
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Close
[Ask a Question](https://wilawlibrary.gov/services/ask.html#maincontent) [Top of Page](https://wilawlibrary.gov/topics/consumer/index.php#maincontent) |
| Readable Markdown | ## Consumer Protection
Skip to [related topics, library resources, and law review articles](https://wilawlibrary.gov/topics/consumer/index.php#sidebarjump)
- **Agencies / Organizations**
- **Wisconsin**
- [WI Dept. of Agriculture, Trade & Consumer Protection](https://datcp.wi.gov/)
- [Consumer Protection](https://datcp.wi.gov/Pages/Programs_Services/ConsumerProtection.aspx)
File a complaint & find Wisconsin's top consumer complaints. Learn about product alerts/recalls. Access factsheets on consumer-related issues including cars, charities, children's products & services, deceptive advertising & marketing, employment scams, funeral planning, get rich quick & pyramid schemes, housing, money, seniors, shopping, telecommunications and more.
- [WI Dept. of Justice Consumer Protection & Antitrust Unit](https://www.wisdoj.gov/Pages/PublicSafety/protecting-consumers.aspx)
Investigates & prosecutes violations of state consumer laws. Site provides information on various scams including pyramid schemes, wireless phone service, loan & credit schemes, telemarketing fraud and more"
- [Wisconsin Better Business Bureau](https://www.bbb.org/local-bbb/bbb-serving-wisconsin)
- **National**
- [Better Business Bureau](https://www.bbb.org/)
- [Consumer Education](https://www.bbb.org/council/consumer-education/)
Auto, Charity, Computer/Internet, Family, Finance/Credit, Health, Home, Products, Scams, Travel
- [Consumer Financial Protection Bureau](https://www.consumerfinance.gov/)
Information for mortgage and credit card debt issues, plus other consumer financial topics.
- [Consumer Product Safety Commission](https://www.cpsc.gov/)
Report an unsafe product, view recall information & publications on product safety, and more. Information for the consumer & the manufacturer.
- [Consumer Protection Resources](https://www.usa.gov/consumer-complaints)
- [Federal Trade Commission: Consumer Information](https://www.consumer.ftc.gov/)
Numerous publications offering advice on avoiding scams & rip-offs as well as tips on other consumer topics. Topics include automobiles, credit, diet/health/fitness, home ownership, investments, products & services, employment scams and more.
- [Consumer Sentinel, Military](https://www.ftc.gov/enforcement/consumer-sentinel-network)
"Project of the Federal Trade Commission and the Department of Defense to identify and target consumer protection issues that affect members of the United States Armed Forces and their families." Complaints entered to the site are accessible to over 550 law enforcement agencies; your complaints will help target law enforcement actions against companies or individuals
- **Complaints**
- [Consumer Complaint](https://datcp.wi.gov/Pages/Programs_Services/FileConsumerComplaint.aspx) *(WI Dept. of Agriculture Trade & Consumer Protection)*
- [Consumer Complaints](https://www.bbb.org/local-bbb/bbb-serving-wisconsin) *(WI Better Business Bureau)*
- [Consumer Complaints](https://www.ftccomplaintassistant.gov/) *(Federal Trade Commission)*
- [Consumer Protection](https://dfi.wi.gov/Pages/ConsumerServices/WisconsinConsumerAct/WCAFAQ.aspx) *(WI Dept. of Financial Institutions)*
- [Food Complaints](https://datcp.wi.gov/Pages/Programs_Services/FoodSafetyComplaints.aspx) *(WI Dept. of Agriculture Trade & Consumer Protection)*
- **Directories**
- [Corporate Consumer Contacts](https://www.usa.gov/consumer-complaints) *(Federal Citizen Information Center)*
Company contact information including toll-free numbers, mail addresses and website addresses.
- [Gethuman](https://gethuman.com/)
Find out how to bypass the automated phone systems of many consumer-related companies. Find "secret" phone numbers and codes to directly connect to a human being when calling a company for customer service.
- **Fraud**
- [National Fraud Information Center](https://www.fraud.org/)
Report suspected fraud by using online complaint form or 1-800 number. Find information on telemarketing, Internet and elder fraud; scams against businesses and counterfeit drugs.
- [Guide to Consumer Law](https://www.americanbar.org/groups/public_education/resources/law_issues_for_consumers/books_consumer_home/) *(American Bar Association)*
Includes: contract law; special contract terms; advertising & your rights; buying by mail, phone, and online; residential leases; warranties; automobile sales, leases & repairs; consumer credit; buying & selling a home; insurance; contracts in context; consumer rights in the computer age; breach of contract & remedies.
- **Recalls / Product Safety**
- **Complaints**
- [Product Safety Complaint](https://datcp.wi.gov/Pages/Programs_Services/FileConsumerComplaint.aspx) *(WI Dept. of Agriculture Trade & Consumer Protection)*
- [Report Unsafe Products](https://www.saferproducts.gov/) *(U.S. Consumer Product Safety Commission)*
- **Right to Cancel**
- [Right to Cancel](https://wilawlibrary.gov/topics/contract.php#CANCELRIGHT) *(WI State Law Library)* Provides links to resources and laws about Wisconsin's three day right to cancel.
- **Statistics**
- [Consumer Product-Related Statistics](https://www.cpsc.gov/Research--Statistics/NEISS-Injury-Data) *(Consumer Product Safety Commission)*
- [National Electronic Injury Surveillance System](https://www.cpsc.gov/Research--Statistics/NEISS-Injury-Data/) *(Consumer Product Safety Commission)*
Obtain estimates of the total number of product-related injuries treated in hospital emergency rooms nationwide.
**The Law** (Additional statutes, regulations & opinions may apply to your specific situation.)
- [WI Statutes: ch. 421-429 "Wisconsin Consumer Act"](https://docs.legis.wisconsin.gov/document/statutes/421)
- [WI Admin. Code: ATCP 90-139](https://docs.legis.wisconsin.gov/document/administrativecode/atcp%2090)
Includes:
- [Consumer Product Safety, ATCP 139](https://docs.legis.wisconsin.gov/document/administrativecode/atcp%20139)
- [Fair Packaging and Labeling, ATCP 90](https://docs.legis.wisconsin.gov/document/administrativecode/atcp%2090)
- [Price Comparison Advertising, ATCP 124](https://docs.legis.wisconsin.gov/document/administrativecode/atcp%20124)
- [Sales Below Costs, ATCP 105](https://docs.legis.wisconsin.gov/document/administrativecode/atcp%20105)
- [Telecommunications and Cable Television Services, ATCP 123](https://docs.legis.wisconsin.gov/document/administrativecode/atcp%20123)
- [WI Statutes and Admin Code on the WI Consumer Act](https://dfi.wi.gov/Pages/ConsumerServices/WisconsinConsumerAct/StatutesRules.aspx) *(WI Dept of Financial Institutions)*
- **Federal Laws**
- [Regulations, Laws and Information by Product](https://www.cpsc.gov/regulations-laws--standards/regulations-mandatory-standards-bans/) *(Consumer Product Safety Commission)*
> [Search](https://wilawlibrary.gov/learn/tutorials/lawintro.html#LAWTYPE) for more statutes, regulations & opinions. |
| Shard | 49 (laksa) |
| Root Hash | 16132730134639163849 |
| Unparsed URL | gov,wilawlibrary!/topics/consumer/index.php s443 |