🕷️ Crawler Inspector

URL Lookup

Direct Parameter Lookup

Raw Queries and Responses

1. Shard Calculation

Query:

Response:

Calculated Shard: 33 (from laksa155)

2. Crawled Status Check

Query:

curl -X POST \
  'http://laksa033.int.ahrefs:8124/' \
  -H 'Content-Type: text/plain' \
  -H 'X-ClickHouse-Database: crawler3' \
  -H 'Authorization: Basic YXBpOg==' \
  -d 'SELECT getAhrefsURLFromUnparsed(src_unparsed) AS found_url, ifNull(toUnixTimestamp(download_stamp), 0) AS crawl_time, ifNull(toUnixTimestamp(props_url_first_seen), 0) AS first_indexed_time, download_http_code AS http_code, src_unparsed AS src_unparsed, src_root_hash AS src_root_hash, history_drop_reason AS history_drop_reason, meta_title AS meta_title, meta_descriptions AS meta_descriptions, attrs_boilerpipe_text AS attrs_boilerpipe_text, attrs_markdown AS attrs_markdown, attrs_readable_markdown AS attrs_readable_markdown, meta_canonical AS meta_canonical FROM crawler3.page_info_local FINAL PREWHERE (src_root_hash, src_unparsed) IN ((getAhrefsRootHashFromUnparsed(getAhrefsUnparsedNoserviceFromURL(\'https://counto.sg/2025-e-commerce-sales-dates-to-know-in-singapore/\')), getAhrefsUnparsedNoserviceFromURL(\'https://counto.sg/2025-e-commerce-sales-dates-to-know-in-singapore/\'))) FORMAT JSONEachRow'

Response:

{"found_url":"https:\/\/counto.sg\/2025-e-commerce-sales-dates-to-know-in-singapore\/","crawl_time":1776383751,"first_indexed_time":1738067533,"http_code":200,"src_unparsed":"sg,counto!\/2025-e-commerce-sales-dates-to-know-in-singapore\/ s443","src_root_hash":"14363015656676814633","history_drop_reason":null,"meta_title":"2025 E-commerce Sales Dates to Know in Singapore - Welcome to Counto Singapore","meta_descriptions":["Discover the essential ecommerce sales dates to plan for in 2025 in Singapore. Maximise your online sales during key events like Chinese New Year, Black Friday, Cyber Monday, and more. Get ready for peak shopping seasons with these expert tips"],"attrs_boilerpipe_text":"As an e-commerce business owner in Singapore, understanding key e-commerce\nsales\ndates in 2025 is crucial for planning your sales strategy. You can fully leverage peak consumer spending times in 2025 by aligning your promotions with these important periods. Here’s a guide to help you plan your 2025 sales calendar and boost your e-commerce revenue.\n1. Chinese New Year (January 29, 2025)\nChinese New Year in 2025 begins on January 29, marking the start of the Year of the Snake. This holiday is one of the most significant celebrations in Singapore, with consumer spending reaching a peak. Shoppers will be on the lookout for festive discounts and deals, so it’s vital to start promoting early to capture this demand.\nTip:\nFocus on festive products, such as gifts, apparel, and home decor, during the build-up to Chinese New Year.\n2. SG Great Sale (June 2025)\nThe SG Great Sale is a much-anticipated event that usually takes place in June each year. In 2025, expect this national sale to happen in June. During this time, Singaporeans look for great deals on a variety of items, from fashion to electronics, making it a perfect opportunity for your ecommerce business to offer discounts and attract more customers.\nTip:\nPrepare exclusive online-only promotions and discounts to make the most of this national sale.\n3. 11.11 Singles’ Day (November 11, 2025)\nOriginally a celebration for single people, 11.11 Singles’ Day has now evolved into one of the largest online shopping events globally. In 2025, Singles’ Day will fall on November 11, offering a great chance to run large-scale promotions. This event is popular across Singapore, and many businesses experience a surge in sales.\nTip:\nConsider offering bundle deals or flash sales to maximise the impact of this shopping day.\n✅ Counto’s all-inclusive accounting plans for online sellers feature multicurrency support, unlimited transactions, GST submissions, and tax filing—with no hidden fees. Benefit from a dedicated team of experts, including a bookkeeper, Chartered Accountant, and tax specialist.\nOptimise your e-commerce finances today\n.\n4. Black Friday (November 28, 2025)\nBlack Friday, which falls on November 28, 2025, is known for its massive discounts. It has become a key shopping day worldwide, and Singapore is no exception. Shoppers flock to both physical and online stores looking for great deals. For your ecommerce business, this is a perfect opportunity to draw in customers with attractive offers.\nTip:\nGet ahead with a digital marketing campaign to build excitement and anticipation for your Black Friday deals.\n5. Cyber Monday (December 1, 2025)\nCyber Monday, which follows Black Friday, will fall on December 1, 2025. It is a day dedicated to online shopping, with exclusive deals available only on the internet. Singaporean consumers are increasingly participating in this global event, making it another important day for ecommerce businesses.\nTip:\nFocus on promoting tech products and gadgets, as they are especially popular on Cyber Monday.\n6. Christmas & Year-End Sales (December 25, 2025)\nThe Christmas period, culminating on December 25, is a crucial time for ecommerce businesses. Shoppers will be looking for gifts, gadgets, clothing, and festive treats. Additionally, the year-end sales season continues through the New Year, providing a longer peak sales period.\nTip:\nRun a series of promotions leading up to Christmas, particularly targeting last-minute shoppers looking for easy gift options.\n7. Labour Day (May 1, 2025)\nLabour Day on May 1 is not as significant for ecommerce as Chinese New Year or Black Friday, but it is still a noteworthy event. It’s an opportunity to promote leisure products, wellness items, and gifts for working professionals.\nTip:\nConsider promoting items such as work-related accessories, personal care products, or stress-relief gifts.\nSummary\nIn 2025, e-commerce businesses in Singapore have several key sales periods to look forward to, including Chinese New Year, SG Great Sale, 11.11 Singles’ Day, Black Friday, Cyber Monday, and Christmas. By strategically aligning your marketing efforts with these dates, you can maximise your revenue potential. Whether it’s offering festive discounts during Chinese New Year or capitalising on the year-end shopping rush, being prepared for these ecommerce sales dates will give you a competitive edge. Start planning your campaigns early to make the most of these peak periods and boost your online sales.\nDiscover how Counto helps online sellers like you save time and money\nWith an intelligent platform combined with experienced accountants and tax specialists, who are dedicated to helping online businesses achieve greater financial efficiency at an affordable price. Experience a smarter way to outsource your ecommerce accounting with confidence.\nSpeak to us directly on our chatbot, email\n[email protected]\n, or use our\n \ncontact form\nto get started.\nHere are some articles you might find helpful:\nHow to Offer Free Shipping Profitably for Online Sellers in Singapore\nAmazon QuickBooks Online Integration\n2025 Regulatory Changes\nCreating a Business Growth Strategy for 2025\nAccounting Firms vs. Individual Accountants","attrs_markdown":"[![Counto Logo](https:\/\/counto.sg\/wp-content\/uploads\/2022\/11\/counto-logo.webp)](https:\/\/counto.sg\/)\n\n- [Accounting](https:\/\/counto.sg\/2025-e-commerce-sales-dates-to-know-in-singapore\/)\n  - [Regular Businesses](https:\/\/counto.sg\/accounting-for-small-business\/)\n  - [Pre-Revenue Startups](https:\/\/counto.sg\/tech-startups\/)\n  - [Online Sellers](https:\/\/counto.sg\/online-seller\/)\n  - [CFO Services](https:\/\/counto.sg\/cfo-services\/)\n- [Tax](https:\/\/counto.sg\/corporate-tax-filing-singapore\/)\n- [Incorporation](https:\/\/counto.sg\/company-incorporation\/)\n  - [For Locals](https:\/\/counto.sg\/company-incorporation\/)\n  - [For Foreigners](https:\/\/counto.sg\/company-registration-singapore-foreigner\/)\n  - [Registration Guide](https:\/\/counto.sg\/register-company-singapore-acra\/)\n- [Company Secretary](https:\/\/counto.sg\/company-secretary\/)\n  - [Secretary](https:\/\/counto.sg\/company-secretary\/)\n  - [Nominee Director](https:\/\/counto.sg\/nominee-director-singapore\/)\n- [Payroll](https:\/\/counto.sg\/payroll\/)\n- [More](https:\/\/counto.sg\/2025-e-commerce-sales-dates-to-know-in-singapore\/)\n  - [Platform](https:\/\/counto.sg\/platform\/)\n  - [Customers](https:\/\/counto.sg\/customers\/)\n  - [BillPay](https:\/\/counto.sg\/billpay\/)\n  - [Blog](https:\/\/counto.sg\/blog\/)\n  - [Referral Program](https:\/\/counto.sg\/referral\/)\n  - [Partners](https:\/\/counto.sg\/partners\/)\n  - [Software](https:\/\/counto.sg\/software\/)\n\n[![](https:\/\/counto.sg\/wp-content\/uploads\/2021\/05\/77220s.png) Whatsapp](https:\/\/wa.me\/6531295622)\n\n[![](https:\/\/counto.sg\/wp-content\/uploads\/2021\/05\/118558-200.png) Call](tel:+6531594255)\n\n- [Log in](https:\/\/auth.xion.ai\/?market=SG)\n- [(+65) 3159 4255](tel:+6531594255)\n- [Start Free Month](https:\/\/counto.sg\/begin-sign-up-journey\/)\n\n- [🇺🇸 United States](https:\/\/counto.accountant\/)\n- [🇸🇬 Singapore](https:\/\/counto.sg\/)\n- [🇬🇧 United Kingdom](https:\/\/mycounto.co.uk\/)\n\n[![](https:\/\/counto.sg\/wp-content\/uploads\/2021\/05\/secondary1.png)](https:\/\/counto.sg\/)\n\n- [Accounting Packages](https:\/\/counto.sg\/2025-e-commerce-sales-dates-to-know-in-singapore\/)\n  - [Regular Businesses](https:\/\/counto.sg\/accounting-for-small-business\/)\n  - [Pre-Revenue Tech Startups](https:\/\/counto.sg\/tech-startups\/)\n  - [Online Sellers](https:\/\/counto.sg\/online-seller\/)\n  - [CFO Services](https:\/\/counto.sg\/cfo-services\/)\n- [Tax](https:\/\/counto.sg\/corporate-tax-filing-singapore\/)\n- [Incorporation](https:\/\/counto.sg\/company-incorporation\/)\n  - [For Locals](https:\/\/counto.sg\/company-incorporation\/)\n  - [For Foreigners](https:\/\/counto.sg\/company-registration-singapore-foreigner\/)\n  - [Registration Guide](https:\/\/counto.sg\/register-company-singapore-acra\/)\n- [Company Secretary](https:\/\/counto.sg\/company-secretary\/)\n  - [Secretary](https:\/\/counto.sg\/company-secretary\/)\n  - [Nominee Director](https:\/\/counto.sg\/nominee-director-singapore\/)\n- [Payroll](https:\/\/counto.sg\/payroll\/)\n- [Platform](https:\/\/counto.sg\/platform\/)\n- [Customers](https:\/\/counto.sg\/customers\/)\n- [BillPay](https:\/\/counto.sg\/billpay\/)\n- [Referral Program](https:\/\/counto.sg\/referral\/)\n- [Partners](https:\/\/counto.sg\/partners\/)\n- [software](https:\/\/counto.sg\/software\/)\n- [Login](https:\/\/auth.xion.ai\/?market=SG)\n\n(+65) 760 1940\n\n# 2025 E-commerce Sales Dates to Know in Singapore\nAs an e-commerce business owner in Singapore, understanding key e-commerce [sales](https:\/\/counto.sg\/online-seller\/) dates in 2025 is crucial for planning your sales strategy. You can fully leverage peak consumer spending times in 2025 by aligning your promotions with these important periods. Here’s a guide to help you plan your 2025 sales calendar and boost your e-commerce revenue.\n\n## **1\\. Chinese New Year (January 29, 2025)**\nChinese New Year in 2025 begins on January 29, marking the start of the Year of the Snake. This holiday is one of the most significant celebrations in Singapore, with consumer spending reaching a peak. Shoppers will be on the lookout for festive discounts and deals, so it’s vital to start promoting early to capture this demand.\n\n**Tip:** Focus on festive products, such as gifts, apparel, and home decor, during the build-up to Chinese New Year.\n\n## **2\\. SG Great Sale (June 2025)**\nThe SG Great Sale is a much-anticipated event that usually takes place in June each year. In 2025, expect this national sale to happen in June. During this time, Singaporeans look for great deals on a variety of items, from fashion to electronics, making it a perfect opportunity for your ecommerce business to offer discounts and attract more customers.\n\n**Tip:** Prepare exclusive online-only promotions and discounts to make the most of this national sale.\n\n## **3\\. 11.11 Singles’ Day (November 11, 2025)**\nOriginally a celebration for single people, 11.11 Singles’ Day has now evolved into one of the largest online shopping events globally. In 2025, Singles’ Day will fall on November 11, offering a great chance to run large-scale promotions. This event is popular across Singapore, and many businesses experience a surge in sales.\n\n**Tip:** Consider offering bundle deals or flash sales to maximise the impact of this shopping day.\n\n✅ Counto’s all-inclusive accounting plans for online sellers feature multicurrency support, unlimited transactions, GST submissions, and tax filing—with no hidden fees. Benefit from a dedicated team of experts, including a bookkeeper, Chartered Accountant, and tax specialist. [Optimise your e-commerce finances today](https:\/\/counto.sg\/online-seller\/).\n\n## **4\\. Black Friday (November 28, 2025)**\nBlack Friday, which falls on November 28, 2025, is known for its massive discounts. It has become a key shopping day worldwide, and Singapore is no exception. Shoppers flock to both physical and online stores looking for great deals. For your ecommerce business, this is a perfect opportunity to draw in customers with attractive offers.\n\n**Tip:** Get ahead with a digital marketing campaign to build excitement and anticipation for your Black Friday deals.\n\n## **5\\. Cyber Monday (December 1, 2025)**\nCyber Monday, which follows Black Friday, will fall on December 1, 2025. It is a day dedicated to online shopping, with exclusive deals available only on the internet. Singaporean consumers are increasingly participating in this global event, making it another important day for ecommerce businesses.\n\n**Tip:** Focus on promoting tech products and gadgets, as they are especially popular on Cyber Monday.\n\n## **6\\. Christmas & Year-End Sales (December 25, 2025)**\nThe Christmas period, culminating on December 25, is a crucial time for ecommerce businesses. Shoppers will be looking for gifts, gadgets, clothing, and festive treats. Additionally, the year-end sales season continues through the New Year, providing a longer peak sales period.\n\n**Tip:** Run a series of promotions leading up to Christmas, particularly targeting last-minute shoppers looking for easy gift options.\n\n## **7\\. Labour Day (May 1, 2025)**\nLabour Day on May 1 is not as significant for ecommerce as Chinese New Year or Black Friday, but it is still a noteworthy event. It’s an opportunity to promote leisure products, wellness items, and gifts for working professionals.\n\n**Tip:** Consider promoting items such as work-related accessories, personal care products, or stress-relief gifts.\n\n## **Summary**\nIn 2025, e-commerce businesses in Singapore have several key sales periods to look forward to, including Chinese New Year, SG Great Sale, 11.11 Singles’ Day, Black Friday, Cyber Monday, and Christmas. By strategically aligning your marketing efforts with these dates, you can maximise your revenue potential. Whether it’s offering festive discounts during Chinese New Year or capitalising on the year-end shopping rush, being prepared for these ecommerce sales dates will give you a competitive edge. Start planning your campaigns early to make the most of these peak periods and boost your online sales.\n\n## **Discover how Counto helps online sellers like you save time and money**\nWith an intelligent platform combined with experienced accountants and tax specialists, who are dedicated to helping online businesses achieve greater financial efficiency at an affordable price. Experience a smarter way to outsource your ecommerce accounting with confidence. Speak to us directly on our chatbot, email [\\[email protected\\]](https:\/\/counto.sg\/cdn-cgi\/l\/email-protection#59313c353536193a362c372d36772a3e), or use our  [contact form](https:\/\/counto.sg\/contact\/) to get started.\n\nHere are some articles you might find helpful:\n\n[How to Offer Free Shipping Profitably for Online Sellers in Singapore](https:\/\/counto.sg\/10856-2\/)\n\n[Amazon QuickBooks Online Integration](https:\/\/counto.sg\/amazon-quickbooks-online-integration-a-step-by-step-guide-to-set-it-up\/)\n\n[2025 Regulatory Changes](https:\/\/counto.sg\/2025-regulatory-changes-what-smes-in-singapore-need-to-know\/)\n\n[Creating a Business Growth Strategy for 2025](https:\/\/counto.sg\/start-the-year-right-creating-a-business-growth-strategy-for-2025\/)\n\n[Accounting Firms vs. Individual Accountants](https:\/\/counto.sg\/accounting-firms-vs-individual-accountants-which-is-right-for-your-small-business\/)\n\nShare this post\n\n### Post\n[![Singapore Budget 2026 growth guide for SMEs](https:\/\/counto.sg\/wp-content\/uploads\/2026\/02\/2026-counto-SG-blogs-12.png)](https:\/\/counto.sg\/singapore-budget-2026-smes-growth-guide-counto\/)\n\n## [Singapore Budget 2026: The Ultimate Growth Guide for SMEs](https:\/\/counto.sg\/singapore-budget-2026-smes-growth-guide-counto\/)\nFebruary 26, 2026\n\n[Blog post](https:\/\/counto.sg\/category\/blog-post\/)\n\n📅 Updated for 2026 \\| ⏱️ 10 Min Read Singapore Budget 2026: The Ultimate Growth Guide for SMEs Singapore Budget 2026 focuses on helping Singapore small business owners grow, innovate,…\n\n[Read More](https:\/\/counto.sg\/singapore-budget-2026-smes-growth-guide-counto\/)\n\n[![A founder launching a rocket with a growth chart representing how to minimize Singapore company setup cost through bootstrapping.](https:\/\/counto.sg\/wp-content\/uploads\/2026\/02\/Minimise-Singapore-Company-Setup-Cost-1-1024x683.png)](https:\/\/counto.sg\/singapore-company-setup-cost\/)\n\n## [Minimising Singapore Company Setup Cost (Bootstrapping)](https:\/\/counto.sg\/singapore-company-setup-cost\/)\nFebruary 19, 2026\n\n[Blog post](https:\/\/counto.sg\/category\/blog-post\/)\n\n📅 Updated for 2026 \\| ⏱️ 10 Min Read Bootstrapping in Singapore: How to Minimise Your Company Setup and Compliance Costs (2026 Guide) Singapore is widely recognised as one of…\n\n[Read More](https:\/\/counto.sg\/singapore-company-setup-cost\/)\n\n[![Magnifying glass inspecting dollar signs representing a detailed breakdown of hidden Singapore incorporation cost and fees.](https:\/\/counto.sg\/wp-content\/uploads\/2026\/02\/Hidden-Fees-to-Avoid-When-Choosing-a-Business-Registration-Service-1-1024x683.png)](https:\/\/counto.sg\/singapore-incorporation-cost-fees\/)\n\n## [5 Hidden Fees in Singapore Incorporation (2026)](https:\/\/counto.sg\/singapore-incorporation-cost-fees\/)\nFebruary 19, 2026\n\n[Blog post](https:\/\/counto.sg\/category\/blog-post\/)\n\n📅 Updated for 2026 \\| ⏱️ 12 Min Read Singapore Incorporation: 5 Hidden Fees to Avoid When Choosing a Provider (2026 Guide) Starting a business and choosing to register a…\n\n[Read More](https:\/\/counto.sg\/singapore-incorporation-cost-fees\/)\n\n[![Illustration of a global founder with a suitcase and globe, comparing Employment Pass and EntrePass options for relocating a business to Singapore.](https:\/\/counto.sg\/wp-content\/uploads\/2026\/02\/employment-pass-vs-entrepass-singapore-founder-1-1024x683.png)](https:\/\/counto.sg\/employment-pass-vs-entrepass-singapore-guide\/)\n\n## [Employment Pass (EP) vs. EntrePass: Which is Best for Founders? (2026 Guide)](https:\/\/counto.sg\/employment-pass-vs-entrepass-singapore-guide\/)\nFebruary 19, 2026\n\n[Blog post](https:\/\/counto.sg\/category\/blog-post\/)\n\nEmployment Pass vs EntrePass Singapore (2026 Guide): Requirements, Costs & Best Option for Founders 📅 Updated for 2026 \\| ⏱️ 15 Min Read This guide draws on real…\n\n[Read More](https:\/\/counto.sg\/employment-pass-vs-entrepass-singapore-guide\/)\n\n[![Illustration of an entrepreneur completing a Singapore company registration checklist including registered office address and corporate secretary requirements.](https:\/\/counto.sg\/wp-content\/uploads\/2026\/02\/singapore-company-registration-checklist-1-1024x683.png)](https:\/\/counto.sg\/singapore-company-incorporation-guide\/)\n\n## [The Ultimate Guide to Singapore Company Incorporation (2026 Edition)](https:\/\/counto.sg\/singapore-company-incorporation-guide\/)\nFebruary 19, 2026\n\n[Blog post](https:\/\/counto.sg\/category\/blog-post\/)\n\nThe Ultimate Guide to Singapore Company Incorporation (2026 Edition) 📅 Updated for 2026 \\| ⏱️ 15 Min Read Singapore consistently ranks as one of the easiest places in…\n\n[Read More](https:\/\/counto.sg\/singapore-company-incorporation-guide\/)\n\n[![Why 2026 Is a Cost-Effective Year to Incorporate in Singapore](https:\/\/counto.sg\/wp-content\/uploads\/2026\/02\/2026-counto-SG-blogs-11.png)](https:\/\/counto.sg\/why-2026-is-a-cost-effective-year-to-incorporate-in-singapore\/)\n\n## [Why 2026 Is a Cost-Effective Year to Incorporate in Singapore](https:\/\/counto.sg\/why-2026-is-a-cost-effective-year-to-incorporate-in-singapore\/)\nFebruary 19, 2026\n\n[Blog post](https:\/\/counto.sg\/category\/blog-post\/)\n\nWhy 2026 Is a Cost-Effective Year to Incorporate in Singapore For a singapore small business owner deciding when to incorporate, having clear and reliable cost information is essential. Beyond choosing…\n\n[Read More](https:\/\/counto.sg\/why-2026-is-a-cost-effective-year-to-incorporate-in-singapore\/)\n\n![](https:\/\/counto.sg\/wp-content\/uploads\/2021\/01\/primary1.png)\n\n[(+65) 3159 4255](<tel:(+65) 3159 4255>)\n\n[\\[email protected\\]](https:\/\/counto.sg\/cdn-cgi\/l\/email-protection#a4ccc1c8c8cbe4c7cbd1cad0cb8ad7c3)\n\n## Company\n- [About Us](https:\/\/counto.sg\/about\/)\n- [Contact Us](https:\/\/counto.sg\/contact\/)\n- [Platform](https:\/\/counto.sg\/platform\/)\n\n## Accounting\n- [Regular Businesses](https:\/\/counto.sg\/accounting-for-small-business\/)\n- [Tech Startups](https:\/\/counto.sg\/tech-startups\/)\n- [Online Sellers](https:\/\/counto.sg\/online-seller\/)\n\n## Other Services\n- [Incorporation](https:\/\/counto.sg\/company-incorporation\/)\n- [Company Secretary](https:\/\/counto.sg\/company-secretary\/)\n- [CFO Services](https:\/\/counto.sg\/cfo-services\/)\n- [Tax](https:\/\/counto.sg\/corporate-tax-filing-singapore\/)\n- [BillPay](https:\/\/counto.sg\/billpay\/)\n\n## Support\n- [Customers](https:\/\/counto.sg\/customers\/)\n- [Blog](https:\/\/counto.sg\/blog\/)\n- [Free Tools](https:\/\/counto.sg\/free-tools\/)\n***\n- [© 2025 COUNTO All rights reserved.]()\n- [Terms of Service](https:\/\/counto.sg\/2025-e-commerce-sales-dates-to-know-in-singapore\/terms)\n- [Privacy Policy](https:\/\/counto.sg\/2025-e-commerce-sales-dates-to-know-in-singapore\/privacy-policy)\n- [User Sitemap](https:\/\/counto.sg\/user-sitemap\/)\n\n[![](https:\/\/counto.sg\/wp-content\/uploads\/2020\/06\/facebook1.png)](https:\/\/www.facebook.com\/mycounto)   \n  [![](https:\/\/counto.sg\/wp-content\/uploads\/2020\/06\/instagram1.png)](https:\/\/www.instagram.com\/mycounto)  \n [![](https:\/\/counto.sg\/wp-content\/uploads\/2020\/06\/linkedin1.png)](https:\/\/www.linkedin.com\/company\/counto)  \n [![](https:\/\/counto.sg\/wp-content\/uploads\/2020\/06\/video1.png)](https:\/\/www.youtube.com\/channel\/UCEw9x3YrgwqsZqxsgFm3N4A)\n\n[Menu]()","attrs_readable_markdown":"As an e-commerce business owner in Singapore, understanding key e-commerce [sales](https:\/\/counto.sg\/online-seller\/) dates in 2025 is crucial for planning your sales strategy. You can fully leverage peak consumer spending times in 2025 by aligning your promotions with these important periods. Here’s a guide to help you plan your 2025 sales calendar and boost your e-commerce revenue.\n\n## **1\\. Chinese New Year (January 29, 2025)**\nChinese New Year in 2025 begins on January 29, marking the start of the Year of the Snake. This holiday is one of the most significant celebrations in Singapore, with consumer spending reaching a peak. Shoppers will be on the lookout for festive discounts and deals, so it’s vital to start promoting early to capture this demand.\n\n**Tip:** Focus on festive products, such as gifts, apparel, and home decor, during the build-up to Chinese New Year.\n\n## **2\\. SG Great Sale (June 2025)**\nThe SG Great Sale is a much-anticipated event that usually takes place in June each year. In 2025, expect this national sale to happen in June. During this time, Singaporeans look for great deals on a variety of items, from fashion to electronics, making it a perfect opportunity for your ecommerce business to offer discounts and attract more customers.\n\n**Tip:** Prepare exclusive online-only promotions and discounts to make the most of this national sale.\n\n## **3\\. 11.11 Singles’ Day (November 11, 2025)**\nOriginally a celebration for single people, 11.11 Singles’ Day has now evolved into one of the largest online shopping events globally. In 2025, Singles’ Day will fall on November 11, offering a great chance to run large-scale promotions. This event is popular across Singapore, and many businesses experience a surge in sales.\n\n**Tip:** Consider offering bundle deals or flash sales to maximise the impact of this shopping day.\n\n✅ Counto’s all-inclusive accounting plans for online sellers feature multicurrency support, unlimited transactions, GST submissions, and tax filing—with no hidden fees. Benefit from a dedicated team of experts, including a bookkeeper, Chartered Accountant, and tax specialist. [Optimise your e-commerce finances today](https:\/\/counto.sg\/online-seller\/).\n\n## **4\\. Black Friday (November 28, 2025)**\nBlack Friday, which falls on November 28, 2025, is known for its massive discounts. It has become a key shopping day worldwide, and Singapore is no exception. Shoppers flock to both physical and online stores looking for great deals. For your ecommerce business, this is a perfect opportunity to draw in customers with attractive offers.\n\n**Tip:** Get ahead with a digital marketing campaign to build excitement and anticipation for your Black Friday deals.\n\n## **5\\. Cyber Monday (December 1, 2025)**\nCyber Monday, which follows Black Friday, will fall on December 1, 2025. It is a day dedicated to online shopping, with exclusive deals available only on the internet. Singaporean consumers are increasingly participating in this global event, making it another important day for ecommerce businesses.\n\n**Tip:** Focus on promoting tech products and gadgets, as they are especially popular on Cyber Monday.\n\n## **6\\. Christmas & Year-End Sales (December 25, 2025)**\nThe Christmas period, culminating on December 25, is a crucial time for ecommerce businesses. Shoppers will be looking for gifts, gadgets, clothing, and festive treats. Additionally, the year-end sales season continues through the New Year, providing a longer peak sales period.\n\n**Tip:** Run a series of promotions leading up to Christmas, particularly targeting last-minute shoppers looking for easy gift options.\n\n## **7\\. Labour Day (May 1, 2025)**\nLabour Day on May 1 is not as significant for ecommerce as Chinese New Year or Black Friday, but it is still a noteworthy event. It’s an opportunity to promote leisure products, wellness items, and gifts for working professionals.\n\n**Tip:** Consider promoting items such as work-related accessories, personal care products, or stress-relief gifts.\n\n## **Summary**\nIn 2025, e-commerce businesses in Singapore have several key sales periods to look forward to, including Chinese New Year, SG Great Sale, 11.11 Singles’ Day, Black Friday, Cyber Monday, and Christmas. By strategically aligning your marketing efforts with these dates, you can maximise your revenue potential. Whether it’s offering festive discounts during Chinese New Year or capitalising on the year-end shopping rush, being prepared for these ecommerce sales dates will give you a competitive edge. Start planning your campaigns early to make the most of these peak periods and boost your online sales.\n\n## **Discover how Counto helps online sellers like you save time and money**\nWith an intelligent platform combined with experienced accountants and tax specialists, who are dedicated to helping online businesses achieve greater financial efficiency at an affordable price. Experience a smarter way to outsource your ecommerce accounting with confidence. Speak to us directly on our chatbot, email [\\[email protected\\]](https:\/\/counto.sg\/cdn-cgi\/l\/email-protection#59313c353536193a362c372d36772a3e), or use our  [contact form](https:\/\/counto.sg\/contact\/) to get started.\n\nHere are some articles you might find helpful:\n\n[How to Offer Free Shipping Profitably for Online Sellers in Singapore](https:\/\/counto.sg\/10856-2\/)\n\n[Amazon QuickBooks Online Integration](https:\/\/counto.sg\/amazon-quickbooks-online-integration-a-step-by-step-guide-to-set-it-up\/)\n\n[2025 Regulatory Changes](https:\/\/counto.sg\/2025-regulatory-changes-what-smes-in-singapore-need-to-know\/)\n\n[Creating a Business Growth Strategy for 2025](https:\/\/counto.sg\/start-the-year-right-creating-a-business-growth-strategy-for-2025\/)\n\n[Accounting Firms vs. Individual Accountants](https:\/\/counto.sg\/accounting-firms-vs-individual-accountants-which-is-right-for-your-small-business\/)","meta_canonical":null}

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Meta Title	2025 E-commerce Sales Dates to Know in Singapore - Welcome to Counto Singapore
Meta Description	Discover the essential ecommerce sales dates to plan for in 2025 in Singapore. Maximise your online sales during key events like Chinese New Year, Black Friday, Cyber Monday, and more. Get ready for peak shopping seasons with these expert tips
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Boilerpipe Text	As an e-commerce business owner in Singapore, understanding key e-commerce sales dates in 2025 is crucial for planning your sales strategy. You can fully leverage peak consumer spending times in 2025 by aligning your promotions with these important periods. Here’s a guide to help you plan your 2025 sales calendar and boost your e-commerce revenue. 1. Chinese New Year (January 29, 2025) Chinese New Year in 2025 begins on January 29, marking the start of the Year of the Snake. This holiday is one of the most significant celebrations in Singapore, with consumer spending reaching a peak. Shoppers will be on the lookout for festive discounts and deals, so it’s vital to start promoting early to capture this demand. Tip: Focus on festive products, such as gifts, apparel, and home decor, during the build-up to Chinese New Year. 2. SG Great Sale (June 2025) The SG Great Sale is a much-anticipated event that usually takes place in June each year. In 2025, expect this national sale to happen in June. During this time, Singaporeans look for great deals on a variety of items, from fashion to electronics, making it a perfect opportunity for your ecommerce business to offer discounts and attract more customers. Tip: Prepare exclusive online-only promotions and discounts to make the most of this national sale. 3. 11.11 Singles’ Day (November 11, 2025) Originally a celebration for single people, 11.11 Singles’ Day has now evolved into one of the largest online shopping events globally. In 2025, Singles’ Day will fall on November 11, offering a great chance to run large-scale promotions. This event is popular across Singapore, and many businesses experience a surge in sales. Tip: Consider offering bundle deals or flash sales to maximise the impact of this shopping day. ✅ Counto’s all-inclusive accounting plans for online sellers feature multicurrency support, unlimited transactions, GST submissions, and tax filing—with no hidden fees. Benefit from a dedicated team of experts, including a bookkeeper, Chartered Accountant, and tax specialist. Optimise your e-commerce finances today . 4. Black Friday (November 28, 2025) Black Friday, which falls on November 28, 2025, is known for its massive discounts. It has become a key shopping day worldwide, and Singapore is no exception. Shoppers flock to both physical and online stores looking for great deals. For your ecommerce business, this is a perfect opportunity to draw in customers with attractive offers. Tip: Get ahead with a digital marketing campaign to build excitement and anticipation for your Black Friday deals. 5. Cyber Monday (December 1, 2025) Cyber Monday, which follows Black Friday, will fall on December 1, 2025. It is a day dedicated to online shopping, with exclusive deals available only on the internet. Singaporean consumers are increasingly participating in this global event, making it another important day for ecommerce businesses. Tip: Focus on promoting tech products and gadgets, as they are especially popular on Cyber Monday. 6. Christmas & Year-End Sales (December 25, 2025) The Christmas period, culminating on December 25, is a crucial time for ecommerce businesses. Shoppers will be looking for gifts, gadgets, clothing, and festive treats. Additionally, the year-end sales season continues through the New Year, providing a longer peak sales period. Tip: Run a series of promotions leading up to Christmas, particularly targeting last-minute shoppers looking for easy gift options. 7. Labour Day (May 1, 2025) Labour Day on May 1 is not as significant for ecommerce as Chinese New Year or Black Friday, but it is still a noteworthy event. It’s an opportunity to promote leisure products, wellness items, and gifts for working professionals. Tip: Consider promoting items such as work-related accessories, personal care products, or stress-relief gifts. Summary In 2025, e-commerce businesses in Singapore have several key sales periods to look forward to, including Chinese New Year, SG Great Sale, 11.11 Singles’ Day, Black Friday, Cyber Monday, and Christmas. By strategically aligning your marketing efforts with these dates, you can maximise your revenue potential. Whether it’s offering festive discounts during Chinese New Year or capitalising on the year-end shopping rush, being prepared for these ecommerce sales dates will give you a competitive edge. Start planning your campaigns early to make the most of these peak periods and boost your online sales. Discover how Counto helps online sellers like you save time and money With an intelligent platform combined with experienced accountants and tax specialists, who are dedicated to helping online businesses achieve greater financial efficiency at an affordable price. Experience a smarter way to outsource your ecommerce accounting with confidence. Speak to us directly on our chatbot, email [email protected] , or use our contact form to get started. Here are some articles you might find helpful: How to Offer Free Shipping Profitably for Online Sellers in Singapore Amazon QuickBooks Online Integration 2025 Regulatory Changes Creating a Business Growth Strategy for 2025 Accounting Firms vs. Individual Accountants
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You can fully leverage peak consumer spending times in 2025 by aligning your promotions with these important periods. Here’s a guide to help you plan your 2025 sales calendar and boost your e-commerce revenue. ## 1\. Chinese New Year (January 29, 2025) Chinese New Year in 2025 begins on January 29, marking the start of the Year of the Snake. This holiday is one of the most significant celebrations in Singapore, with consumer spending reaching a peak. Shoppers will be on the lookout for festive discounts and deals, so it’s vital to start promoting early to capture this demand. Tip: Focus on festive products, such as gifts, apparel, and home decor, during the build-up to Chinese New Year. ## 2\. SG Great Sale (June 2025) The SG Great Sale is a much-anticipated event that usually takes place in June each year. In 2025, expect this national sale to happen in June. During this time, Singaporeans look for great deals on a variety of items, from fashion to electronics, making it a perfect opportunity for your ecommerce business to offer discounts and attract more customers. Tip: Prepare exclusive online-only promotions and discounts to make the most of this national sale. ## 3\. 11.11 Singles’ Day (November 11, 2025) Originally a celebration for single people, 11.11 Singles’ Day has now evolved into one of the largest online shopping events globally. In 2025, Singles’ Day will fall on November 11, offering a great chance to run large-scale promotions. This event is popular across Singapore, and many businesses experience a surge in sales. Tip: Consider offering bundle deals or flash sales to maximise the impact of this shopping day. ✅ Counto’s all-inclusive accounting plans for online sellers feature multicurrency support, unlimited transactions, GST submissions, and tax filing—with no hidden fees. Benefit from a dedicated team of experts, including a bookkeeper, Chartered Accountant, and tax specialist. [Optimise your e-commerce finances today](https://counto.sg/online-seller/). ## 4\. Black Friday (November 28, 2025) Black Friday, which falls on November 28, 2025, is known for its massive discounts. It has become a key shopping day worldwide, and Singapore is no exception. Shoppers flock to both physical and online stores looking for great deals. For your ecommerce business, this is a perfect opportunity to draw in customers with attractive offers. Tip: Get ahead with a digital marketing campaign to build excitement and anticipation for your Black Friday deals. ## 5\. Cyber Monday (December 1, 2025) Cyber Monday, which follows Black Friday, will fall on December 1, 2025. It is a day dedicated to online shopping, with exclusive deals available only on the internet. Singaporean consumers are increasingly participating in this global event, making it another important day for ecommerce businesses. Tip: Focus on promoting tech products and gadgets, as they are especially popular on Cyber Monday. ## 6\. Christmas & Year-End Sales (December 25, 2025) The Christmas period, culminating on December 25, is a crucial time for ecommerce businesses. Shoppers will be looking for gifts, gadgets, clothing, and festive treats. Additionally, the year-end sales season continues through the New Year, providing a longer peak sales period. Tip: Run a series of promotions leading up to Christmas, particularly targeting last-minute shoppers looking for easy gift options. ## 7\. Labour Day (May 1, 2025) Labour Day on May 1 is not as significant for ecommerce as Chinese New Year or Black Friday, but it is still a noteworthy event. It’s an opportunity to promote leisure products, wellness items, and gifts for working professionals. Tip: Consider promoting items such as work-related accessories, personal care products, or stress-relief gifts. ## Summary In 2025, e-commerce businesses in Singapore have several key sales periods to look forward to, including Chinese New Year, SG Great Sale, 11.11 Singles’ Day, Black Friday, Cyber Monday, and Christmas. By strategically aligning your marketing efforts with these dates, you can maximise your revenue potential. Whether it’s offering festive discounts during Chinese New Year or capitalising on the year-end shopping rush, being prepared for these ecommerce sales dates will give you a competitive edge. Start planning your campaigns early to make the most of these peak periods and boost your online sales. ## Discover how Counto helps online sellers like you save time and money With an intelligent platform combined with experienced accountants and tax specialists, who are dedicated to helping online businesses achieve greater financial efficiency at an affordable price. Experience a smarter way to outsource your ecommerce accounting with confidence. Speak to us directly on our chatbot, email [\[email protected\]](https://counto.sg/cdn-cgi/l/email-protection#59313c353536193a362c372d36772a3e), or use our [contact form](https://counto.sg/contact/) to get started. Here are some articles you might find helpful: [How to Offer Free Shipping Profitably for Online Sellers in Singapore](https://counto.sg/10856-2/) [Amazon QuickBooks Online Integration](https://counto.sg/amazon-quickbooks-online-integration-a-step-by-step-guide-to-set-it-up/) [2025 Regulatory Changes](https://counto.sg/2025-regulatory-changes-what-smes-in-singapore-need-to-know/) [Creating a Business Growth Strategy for 2025](https://counto.sg/start-the-year-right-creating-a-business-growth-strategy-for-2025/) [Accounting Firms vs. Individual Accountants](https://counto.sg/accounting-firms-vs-individual-accountants-which-is-right-for-your-small-business/) Share this post ### Post [![Singapore Budget 2026 growth guide for SMEs](https://counto.sg/wp-content/uploads/2026/02/2026-counto-SG-blogs-12.png)](https://counto.sg/singapore-budget-2026-smes-growth-guide-counto/) ## [Singapore Budget 2026: The Ultimate Growth Guide for SMEs](https://counto.sg/singapore-budget-2026-smes-growth-guide-counto/) February 26, 2026 [Blog post](https://counto.sg/category/blog-post/) 📅 Updated for 2026 \\| ⏱️ 10 Min Read Singapore Budget 2026: The Ultimate Growth Guide for SMEs Singapore Budget 2026 focuses on helping Singapore small business owners grow, innovate,… [Read More](https://counto.sg/singapore-budget-2026-smes-growth-guide-counto/) [![A founder launching a rocket with a growth chart representing how to minimize Singapore company setup cost through bootstrapping.](https://counto.sg/wp-content/uploads/2026/02/Minimise-Singapore-Company-Setup-Cost-1-1024x683.png)](https://counto.sg/singapore-company-setup-cost/) ## [Minimising Singapore Company Setup Cost (Bootstrapping)](https://counto.sg/singapore-company-setup-cost/) February 19, 2026 [Blog post](https://counto.sg/category/blog-post/) 📅 Updated for 2026 \\| ⏱️ 10 Min Read Bootstrapping in Singapore: How to Minimise Your Company Setup and Compliance Costs (2026 Guide) Singapore is widely recognised as one of… [Read More](https://counto.sg/singapore-company-setup-cost/) [![Magnifying glass inspecting dollar signs representing a detailed breakdown of hidden Singapore incorporation cost and fees.](https://counto.sg/wp-content/uploads/2026/02/Hidden-Fees-to-Avoid-When-Choosing-a-Business-Registration-Service-1-1024x683.png)](https://counto.sg/singapore-incorporation-cost-fees/) ## [5 Hidden Fees in Singapore Incorporation (2026)](https://counto.sg/singapore-incorporation-cost-fees/) February 19, 2026 [Blog post](https://counto.sg/category/blog-post/) 📅 Updated for 2026 \\| ⏱️ 12 Min Read Singapore Incorporation: 5 Hidden Fees to Avoid When Choosing a Provider (2026 Guide) Starting a business and choosing to register a… [Read More](https://counto.sg/singapore-incorporation-cost-fees/) [![Illustration of a global founder with a suitcase and globe, comparing Employment Pass and EntrePass options for relocating a business to Singapore.](https://counto.sg/wp-content/uploads/2026/02/employment-pass-vs-entrepass-singapore-founder-1-1024x683.png)](https://counto.sg/employment-pass-vs-entrepass-singapore-guide/) ## [Employment Pass (EP) vs. EntrePass: Which is Best for Founders? (2026 Guide)](https://counto.sg/employment-pass-vs-entrepass-singapore-guide/) February 19, 2026 [Blog post](https://counto.sg/category/blog-post/) Employment Pass vs EntrePass Singapore (2026 Guide): Requirements, Costs & Best Option for Founders 📅 Updated for 2026 \\| ⏱️ 15 Min Read This guide draws on real… [Read More](https://counto.sg/employment-pass-vs-entrepass-singapore-guide/) [![Illustration of an entrepreneur completing a Singapore company registration checklist including registered office address and corporate secretary requirements.](https://counto.sg/wp-content/uploads/2026/02/singapore-company-registration-checklist-1-1024x683.png)](https://counto.sg/singapore-company-incorporation-guide/) ## [The Ultimate Guide to Singapore Company Incorporation (2026 Edition)](https://counto.sg/singapore-company-incorporation-guide/) February 19, 2026 [Blog post](https://counto.sg/category/blog-post/) The Ultimate Guide to Singapore Company Incorporation (2026 Edition) 📅 Updated for 2026 \\| ⏱️ 15 Min Read Singapore consistently ranks as one of the easiest places in… [Read More](https://counto.sg/singapore-company-incorporation-guide/) [![Why 2026 Is a Cost-Effective Year to Incorporate in Singapore](https://counto.sg/wp-content/uploads/2026/02/2026-counto-SG-blogs-11.png)](https://counto.sg/why-2026-is-a-cost-effective-year-to-incorporate-in-singapore/) ## [Why 2026 Is a Cost-Effective Year to Incorporate in Singapore](https://counto.sg/why-2026-is-a-cost-effective-year-to-incorporate-in-singapore/) February 19, 2026 [Blog post](https://counto.sg/category/blog-post/) Why 2026 Is a Cost-Effective Year to Incorporate in Singapore For a singapore small business owner deciding when to incorporate, having clear and reliable cost information is essential. 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Readable Markdown	As an e-commerce business owner in Singapore, understanding key e-commerce [sales](https://counto.sg/online-seller/) dates in 2025 is crucial for planning your sales strategy. You can fully leverage peak consumer spending times in 2025 by aligning your promotions with these important periods. Here’s a guide to help you plan your 2025 sales calendar and boost your e-commerce revenue. ## 1\. Chinese New Year (January 29, 2025) Chinese New Year in 2025 begins on January 29, marking the start of the Year of the Snake. This holiday is one of the most significant celebrations in Singapore, with consumer spending reaching a peak. Shoppers will be on the lookout for festive discounts and deals, so it’s vital to start promoting early to capture this demand. Tip: Focus on festive products, such as gifts, apparel, and home decor, during the build-up to Chinese New Year. ## 2\. SG Great Sale (June 2025) The SG Great Sale is a much-anticipated event that usually takes place in June each year. In 2025, expect this national sale to happen in June. During this time, Singaporeans look for great deals on a variety of items, from fashion to electronics, making it a perfect opportunity for your ecommerce business to offer discounts and attract more customers. Tip: Prepare exclusive online-only promotions and discounts to make the most of this national sale. ## 3\. 11.11 Singles’ Day (November 11, 2025) Originally a celebration for single people, 11.11 Singles’ Day has now evolved into one of the largest online shopping events globally. In 2025, Singles’ Day will fall on November 11, offering a great chance to run large-scale promotions. This event is popular across Singapore, and many businesses experience a surge in sales. Tip: Consider offering bundle deals or flash sales to maximise the impact of this shopping day. ✅ Counto’s all-inclusive accounting plans for online sellers feature multicurrency support, unlimited transactions, GST submissions, and tax filing—with no hidden fees. Benefit from a dedicated team of experts, including a bookkeeper, Chartered Accountant, and tax specialist. [Optimise your e-commerce finances today](https://counto.sg/online-seller/). ## 4\. Black Friday (November 28, 2025) Black Friday, which falls on November 28, 2025, is known for its massive discounts. It has become a key shopping day worldwide, and Singapore is no exception. Shoppers flock to both physical and online stores looking for great deals. For your ecommerce business, this is a perfect opportunity to draw in customers with attractive offers. Tip: Get ahead with a digital marketing campaign to build excitement and anticipation for your Black Friday deals. ## 5\. Cyber Monday (December 1, 2025) Cyber Monday, which follows Black Friday, will fall on December 1, 2025. It is a day dedicated to online shopping, with exclusive deals available only on the internet. Singaporean consumers are increasingly participating in this global event, making it another important day for ecommerce businesses. Tip: Focus on promoting tech products and gadgets, as they are especially popular on Cyber Monday. ## 6\. Christmas & Year-End Sales (December 25, 2025) The Christmas period, culminating on December 25, is a crucial time for ecommerce businesses. Shoppers will be looking for gifts, gadgets, clothing, and festive treats. Additionally, the year-end sales season continues through the New Year, providing a longer peak sales period. Tip: Run a series of promotions leading up to Christmas, particularly targeting last-minute shoppers looking for easy gift options. ## 7\. Labour Day (May 1, 2025) Labour Day on May 1 is not as significant for ecommerce as Chinese New Year or Black Friday, but it is still a noteworthy event. It’s an opportunity to promote leisure products, wellness items, and gifts for working professionals. Tip: Consider promoting items such as work-related accessories, personal care products, or stress-relief gifts. ## Summary In 2025, e-commerce businesses in Singapore have several key sales periods to look forward to, including Chinese New Year, SG Great Sale, 11.11 Singles’ Day, Black Friday, Cyber Monday, and Christmas. By strategically aligning your marketing efforts with these dates, you can maximise your revenue potential. Whether it’s offering festive discounts during Chinese New Year or capitalising on the year-end shopping rush, being prepared for these ecommerce sales dates will give you a competitive edge. Start planning your campaigns early to make the most of these peak periods and boost your online sales. ## Discover how Counto helps online sellers like you save time and money With an intelligent platform combined with experienced accountants and tax specialists, who are dedicated to helping online businesses achieve greater financial efficiency at an affordable price. Experience a smarter way to outsource your ecommerce accounting with confidence. Speak to us directly on our chatbot, email [\[email protected\]](https://counto.sg/cdn-cgi/l/email-protection#59313c353536193a362c372d36772a3e), or use our [contact form](https://counto.sg/contact/) to get started. Here are some articles you might find helpful: [How to Offer Free Shipping Profitably for Online Sellers in Singapore](https://counto.sg/10856-2/) [Amazon QuickBooks Online Integration](https://counto.sg/amazon-quickbooks-online-integration-a-step-by-step-guide-to-set-it-up/) [2025 Regulatory Changes](https://counto.sg/2025-regulatory-changes-what-smes-in-singapore-need-to-know/) [Creating a Business Growth Strategy for 2025](https://counto.sg/start-the-year-right-creating-a-business-growth-strategy-for-2025/) [Accounting Firms vs. Individual Accountants](https://counto.sg/accounting-firms-vs-individual-accountants-which-is-right-for-your-small-business/)
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