ℹ️ Skipped - page is already crawled
| Filter | Status | Condition | Details |
|---|---|---|---|
| HTTP status | PASS | download_http_code = 200 | HTTP 200 |
| Age cutoff | PASS | download_stamp > now() - 6 MONTH | 0 months ago |
| History drop | PASS | isNull(history_drop_reason) | No drop reason |
| Spam/ban | PASS | fh_dont_index != 1 AND ml_spam_score = 0 | ml_spam_score=0 |
| Canonical | PASS | meta_canonical IS NULL OR = '' OR = src_unparsed | Not set |
| Property | Value |
|---|---|
| URL | https://ahrefs.com/site-explorer |
| Last Crawled | 2026-04-06 13:58:03 (2 hours ago) |
| First Indexed | 2013-08-12 19:55:39 (12 years ago) |
| HTTP Status Code | 200 |
| Meta Title | Site Explorer by Ahrefs: The #1 Competitor Analysis Tool |
| Meta Description | Analyze ANY website’s organic traffic, AI visibility, backlink profile, and paid traffic. Access competitor intelligence across trillions of data. |
| Meta Canonical | null |
| Boilerpipe Text | Study what’s working for ANY website
See where their traffic comes from, which pages perform, and how competitors get discovered—across search, AI, links, and ads.
Analyze websites across 3 major areas
Organic & AI search traffic
Uncover your competitors’ top pages, keywords, and where they surface in AI answers.
Backlink profile
See which websites link to competitors and gauge the quality of their backlinks.
Paid traffic
Reveal your competitors’ PPC strategy and where they’re funneling paid traffic.
Search & Backlink Index
Sift through
trillions of data insights
about websites in any industry.
18.7
B
Pages
35
T
Live backlinks
186
Locations
77
Backlink-related API points
10+
Years of historical data
The largest AI visibility database
100+
M
Total prompts
Organic & AI search performance
Reverse-engineer any website’s traffic, keywords, and site structure.
1
Track competitor growth trends
Get an overview of your rivals’ organic & AI search performance.
Monitor competitor website growth across 10+ key metrics.
Track keyword, traffic, and backlink changes daily to spot early trends.
2
Understand what drives competitor success
Uncover high-traffic site areas
See which competing site sections drive the most traffic, links, and ads.
Replicate top pages
Spot top-performing pages and replicate what drives your competitor’s organic traffic.
Discover the brands, products, and topics fueling traffic
Reveal what drives traffic — from trending brands to high-interest products and themes.
Spot AI-written content
Reveal what drives traffic — from trending brands to high-interest products and themes.
3
Analyze changes and their impact
See how Google updates and content changes affect organic traffic.
Backlink profile
Master link building and boost your domain authority like a pro.
Paid Ads Performance
Decode your competitors’ paid advertising
and replicate their winning ads.
Track competitor ad spend
See how much competitors invest in Google Ads and the paid traffic they’re capturing at a country level.
Find the highest converting pages
See which subfolders and landing pages drive the most ad dollars.
Bet on profitable keywords
Discover which keywords competitors target, their CPCs, ad positions, and paid-to-organic ratios.
More reasons
to use Ahrefs as your go-to marketing platform
Brand Radar
Track your brand’s performance in AI search and beyond
Compare your visibility against competitors in AI chatbots and the web
Find and fill in AI content gaps
Identify key topics and conversations that drive AI traffic
AI Content Helper
Create high-quality content that ranks
Eliminate manual research with AI‑powered search intents
Grade your content against competitors and fill in topical gaps
Optimize content for SEO and AI search with proven titles, meta tags, and structure insights
Stop guessing. See exactly how competitors get discovered—
and build a strategy that wins.
21058 users joined Ahrefs in the last 7 days |
| Markdown | 

[Ahrefs](https://ahrefs.com/)
Product
[Search marketing](https://ahrefs.com/search-marketing)
[Site Explorer Study your competitors' websites.](https://ahrefs.com/site-explorer)
[Keywords Explorer Learn what your customers are searching for.](https://ahrefs.com/keywords-explorer)
[Rank Tracker Monitor your rankings in search engines.](https://ahrefs.com/rank-tracker)
[GSC Insights Monitor your rankings in Google Search Console.](https://ahrefs.com/gsc-insights)
[Brand Radar Track your brand's visibility in LLMs.](https://ahrefs.com/brand-radar)
[Website performance](https://ahrefs.com/website-performance)
[Site Audit Audit & optimize your website.](https://ahrefs.com/site-audit)
[Web Analytics Get insights about your website's traffic.](https://ahrefs.com/web-analytics)
[Bot AnalyticsNew See good and bad bots crawling your website.](https://ahrefs.com/bot-analytics)
[Content marketing](https://ahrefs.com/content-marketing)
[Content Explorer Track your web mentions & find link prospects.](https://ahrefs.com/content-explorer)
[AI Content Helper Improve your content with AI.](https://ahrefs.com/ai-content-helper)
[Social Media Manager Schedule, edit, and manage social media from one place.](https://ahrefs.com/social-media-manager)
[Reporting](https://ahrefs.com/reporting)
[Dashboard Track performance and progress across projects.](https://ahrefs.com/dashboard)
[Portfolios Monitor the performance of multiple URLs.](https://ahrefs.com/portfolios)
[Report Builder Measure your work’s impact, and showcase its value.](https://ahrefs.com/report-builder)
[Local SEO](https://ahrefs.com/local-seo)
[GBP MonitorNew Manage Google Business Profiles at scale.](https://ahrefs.com/gbp-monitor)
[Use Cases](https://ahrefs.com/use-cases)
[Competitive Intelligence](https://ahrefs.com/use-cases/competitive-intelligence)
[PPC](https://ahrefs.com/use-cases/ppc)
[SEO](https://ahrefs.com/use-cases/seo)
[AEO](https://ahrefs.com/use-cases/aeo)
[Content Marketing](https://ahrefs.com/use-cases/content-marketing)
[Brand Marketing](https://ahrefs.com/use-cases/brand-marketing)
[Investing](https://ahrefs.com/use-cases/investing)
[Ahrefs AI](https://ahrefs.com/ai)
[MCP](https://ahrefs.com/mcp)
[Discover all tools →](https://ahrefs.com/all)
[Our data](https://ahrefs.com/big-data)
Resources
Learn Ahrefs
[Help Center Browse bite-sized tutorials, FAQs, and best practices.](https://help.ahrefs.com/)
[How to use Ahrefs Learn practical ways to use Ahrefs’ tools and reports.](https://ahrefs.com/academy/how-to-use-ahrefs)
[Ahrefs Certification Turn your Ahrefs knowledge into a tangible credential.](https://ahrefs.com/certification)
[What’s new? See all the latest product features and improvements.](https://ahrefs.com/blog/category/product-blog/)
Learn marketing
[Blog Expand your marketing knowledge.](https://ahrefs.com/blog/)
[Academy Get better at digital marketing with our free video courses.](https://ahrefs.com/academy)
[Podcast Get first-hand insights from the world of digital marketing.](https://ahrefs.com/podcast)
[Ahrefs on YouTube Watch actionable digital marketing tutorials.](https://www.youtube.com/c/AhrefsCom)
Misc
[Agency Directory Find a perfect match for your project.](https://ahrefs.com/agencies)
[Top Websites See top ranking websites by Ahrefs traffic estimates.](https://ahrefstop.com/websites)
[Events Explore Ahrefs events happening near you.](https://ahrefs.com/events)
[Testimonials Read what users love most about our tools.](https://ahrefs.com/reviews)
Free tools
[SEO Tools](https://ahrefs.com/free-seo-tools)
[AI Writing Tools](https://ahrefs.com/writing-tools)
[SEO Browser Extension](https://ahrefs.com/seo-toolbar)
[Word Count ↗](https://wordcount.com/)
[Pricing](https://ahrefs.com/pricing)
[Enterprise](https://ahrefs.com/enterprise)
[Sign in](https://app.ahrefs.com/user/login)
[Sign up](https://ahrefs.com/pricing?utm_source=site-explorer)
Ahrefs
[Sign up](https://ahrefs.com/pricing?utm_source=site-explorer)
# Site Explorer
Study what’s working for ANY website
See where their traffic comes from, which pages perform, and how competitors get discovered—across search, AI, links, and ads.
[Sign up for Ahrefs](https://ahrefs.com/pricing?utm_source=se_landing)
Site Explorer is part of Ahrefs’ marketing platform.
Watch demo
## Analyze websites across 3 major areas
### [Organic & AI search traffic](https://ahrefs.com/site-explorer#organic-ai-search-traffic)
Uncover your competitors’ top pages, keywords, and where they surface in AI answers.

### [Backlink profile](https://ahrefs.com/site-explorer#backlink-profile)
See which websites link to competitors and gauge the quality of their backlinks.

### [Paid traffic](https://ahrefs.com/site-explorer#paid-traffic)
Reveal your competitors’ PPC strategy and where they’re funneling paid traffic.

Search & Backlink Index
## Sift through trillions of data insights about websites in any industry.
18\.7
B
Pages
35
T
Live backlinks
186
Locations
[Ahrefs by the numbers →](https://ahrefs.com/big-data)

77
Backlink-related API points

10+
Years of historical data
The largest AI visibility database





100+
M
Total prompts
Organic & AI search performance
## Reverse-engineer any website’s traffic, keywords, and site structure.

1
### Track competitor growth trends

Get an overview of your rivals’ organic & AI search performance.

Monitor competitor website growth across 10+ key metrics.

Track keyword, traffic, and backlink changes daily to spot early trends.
2
### Understand what drives competitor success
#### Uncover high-traffic site areas
See which competing site sections drive the most traffic, links, and ads.
#### Replicate top pages
Spot top-performing pages and replicate what drives your competitor’s organic traffic.
#### Discover the brands, products, and topics fueling traffic
Reveal what drives traffic — from trending brands to high-interest products and themes.
#### Spot AI-written content
Reveal what drives traffic — from trending brands to high-interest products and themes.

3
### Analyze changes and their impact
See how Google updates and content changes affect organic traffic.
Backlink profile
## Master link building and boost your domain authority like a pro.
### Track backlink spikes in real time as soon as they happen.

### Find valuable links in seconds by cutting through backlink noise.

### Get link-worthy content ideas by studying your competitor’s most linked to pages.

### Discover top authors for outreach contacts and guest blogging opportunities.
Paid Ads Performance
## Decode your competitors’ paid advertising and replicate their winning ads.
### Track competitor ad spend
See how much competitors invest in Google Ads and the paid traffic they’re capturing at a country level.

### Find the highest converting pages
See which subfolders and landing pages drive the most ad dollars.

### Bet on profitable keywords
Discover which keywords competitors target, their CPCs, ad positions, and paid-to-organic ratios.

### Get ad inspiration
Analyze top-performing ads word-for-word and refine your copy to improve ROAS.

## More reasons to use Ahrefs as your go-to marketing platform
Brand Radar
### Track your brand’s performance in AI search and beyond
- Compare your visibility against competitors in AI chatbots and the web
- Find and fill in AI content gaps
- Identify key topics and conversations that drive AI traffic
[Learn more →](https://ahrefs.com/brand-radar)
AI Content Helper
### Create high-quality content that ranks
- Eliminate manual research with AI‑powered search intents
- Grade your content against competitors and fill in topical gaps
- Optimize content for SEO and AI search with proven titles, meta tags, and structure insights
[Learn more →](https://ahrefs.com/ai-content-helper)
Stop guessing. See exactly how competitors get discovered—and build a strategy that wins.
21058 users joined Ahrefs in the last 7 days
[Sign up for Ahrefs](https://ahrefs.com/pricing?utm_source=se_landing)
[Start for Free](https://ahrefs.com/signup?utm_source=se_landing&plan=awt&return=SiteExplorer&feature=se)
See the performance of your own verified websites.
Language
English
Core tools
[Brand Radar](https://ahrefs.com/brand-radar)
[Dashboard](https://ahrefs.com/dashboard)
[Report Builder](https://ahrefs.com/report-builder)
Site Explorer
[Keywords Explorer](https://ahrefs.com/keywords-explorer)
[Site Audit](https://ahrefs.com/site-audit)
[Rank Tracker](https://ahrefs.com/rank-tracker)
[GSC Insights](https://ahrefs.com/gsc-insights)
[Content Explorer](https://ahrefs.com/content-explorer)
[Web Analytics](https://ahrefs.com/web-analytics)
[Bot Analytics](https://ahrefs.com/bot-analytics)
[GBP Monitor](https://ahrefs.com/gbp-monitor)
[Social Media Manager](https://ahrefs.com/social-media-manager)
[Use cases →](https://ahrefs.com/use-cases)
[Competitive Intelligence](https://ahrefs.com/use-cases/competitive-intelligence)
[SEO](https://ahrefs.com/use-cases/seo)
[PPC](https://ahrefs.com/use-cases/ppc)
[AEO](https://ahrefs.com/use-cases/aeo)
[Content Marketing](https://ahrefs.com/use-cases/content-marketing)
[Brand Marketing](https://ahrefs.com/use-cases/brand-marketing)
[Investing](https://ahrefs.com/use-cases/investing)
[Alternatives →](https://ahrefs.com/vs)
[Ahrefs vs Semrush](https://ahrefs.com/vs/semrush)
[Free SEO tools →](https://ahrefs.com/free-seo-tools)
[Webmaster Tools](https://ahrefs.com/webmaster-tools)
[Backlink Checker](https://ahrefs.com/backlink-checker)
[Broken Link Checker](https://ahrefs.com/broken-link-checker)
[Website Authority Checker](https://ahrefs.com/website-authority-checker)
[Keyword Generator](https://ahrefs.com/keyword-generator)
[YouTube Keyword Tool](https://ahrefs.com/youtube-keyword-tool)
[Amazon Keyword Tool](https://ahrefs.com/amazon-keyword-tool)
[Bing Keyword Tool](https://ahrefs.com/bing-keyword-tool)
[SERP Checker](https://ahrefs.com/serp-checker)
[SEO Toolbar](https://ahrefs.com/seo-toolbar)
[Keyword Rank Checker](https://ahrefs.com/keyword-rank-checker)
[Keyword Difficulty Checker](https://ahrefs.com/keyword-difficulty)
[Website Checker](https://ahrefs.com/website-checker)
[AI Writing tools](https://ahrefs.com/writing-tools)
[SEO Audit Tool](https://ahrefs.com/seo-audit-tool)
[AI Visibility Checker](https://ahrefs.com/free-ai-visibility)
Extra tools & features
[Domain Comparison](https://ahrefs.com/domain-comparison)
[Batch Analysis](https://ahrefs.com/batch-analysis)
[Link Intersect](https://ahrefs.com/link-intersect)
[Content Gap](https://ahrefs.com/content-gap)
[Email Alerts](https://ahrefs.com/alerts)
[SEO Checker](https://ahrefs.com/seo-checker)
[Word Count](https://wordcount.com/)
[Grammar Checker](https://wordcount.com/grammar-checker)
[Traffic Checker](https://ahrefs.com/traffic-checker)
[Looker Studio Connectors](https://ahrefs.com/google-data-studio-connectors)
[Top Websites](https://ahrefstop.com/websites)
[SEO Reporting](https://ahrefs.com/seo-reporting)
[AI Content Helper](https://ahrefs.com/ai-content-helper)
[Patches](https://ahrefs.com/patches)
[Portfolios](https://ahrefs.com/portfolios)
[IndexNow](https://ahrefs.com/index-now)
[AI Tech SEO](https://ahrefs.com/ai-tech-seo)
Product
[Pricing](https://ahrefs.com/pricing)
[Our data](https://ahrefs.com/big-data)
[AhrefsBot](https://ahrefs.com/robot)
[API](https://docs.ahrefs.com/api)
[MCP](https://ahrefs.com/mcp)
[Enterprise](https://ahrefs.com/enterprise)
[What’s new?](https://ahrefs.com/blog/category/product-blog/)
Company
[About](https://ahrefs.com/about)
[Team](https://ahrefs.com/team)
[Careers](https://ahrefs.com/careers)
[Tech](https://ahrefs.com/tech)
[Media kit](https://ahrefs.com/media-kit)
[Contact us](https://ahrefs.com/cdn-cgi/l/email-protection#d2a1a7a2a2bda0a692b3baa0b7b4a1fcb1bdbf)
[Legal info](https://ahrefs.com/legal)
[Privacy Policy](https://ahrefs.com/legal/privacy-policy)
[Cookie Settings]()
[Events](https://ahrefs.com/events)
[Testimonials](https://ahrefs.com/reviews)
Resources
[Blog](https://ahrefs.com/blog/)
[Tech blog](https://tech.ahrefs.com/)
[Podcast](https://ahrefs.com/podcast)
[SEO Guide](https://ahrefs.com/seo)
[Help center](https://help.ahrefs.com/)
[Academy](https://ahrefs.com/academy)
[Marketing Agencies](https://ahrefs.com/agencies)
[Digest](https://ahrefs.com/newsletter)
Social
[Twitter](https://x.com/ahrefs)
[Youtube](https://www.youtube.com/c/AhrefsCom)
[Instagram](https://www.instagram.com/ahrefs)
[Facebook](https://www.facebook.com/Ahrefs)
[Linkedin](https://www.linkedin.com/company/ahrefs/)
© 2026 Ahrefs Pte. Ltd. (201227417H) 16 Raffles Quay, \#33-03 Hong Leong Building, Singapore 048581 |
| Readable Markdown | Study what’s working for ANY website
See where their traffic comes from, which pages perform, and how competitors get discovered—across search, AI, links, and ads.
Analyze websites across 3 major areas
### [Organic & AI search traffic](https://ahrefs.com/site-explorer#organic-ai-search-traffic)
Uncover your competitors’ top pages, keywords, and where they surface in AI answers.

### [Backlink profile](https://ahrefs.com/site-explorer#backlink-profile)
See which websites link to competitors and gauge the quality of their backlinks.

### [Paid traffic](https://ahrefs.com/site-explorer#paid-traffic)
Reveal your competitors’ PPC strategy and where they’re funneling paid traffic.

Search & Backlink Index
## Sift through trillions of data insights about websites in any industry.
18\.7
B
Pages
35
T
Live backlinks
186
Locations

77
Backlink-related API points

10+
Years of historical data
The largest AI visibility database
100+
M
Total prompts
Organic & AI search performance
## Reverse-engineer any website’s traffic, keywords, and site structure.

1
### Track competitor growth trends

Get an overview of your rivals’ organic & AI search performance.

Monitor competitor website growth across 10+ key metrics.

Track keyword, traffic, and backlink changes daily to spot early trends.
2
### Understand what drives competitor success
#### Uncover high-traffic site areas
See which competing site sections drive the most traffic, links, and ads.
Replicate top pages Spot top-performing pages and replicate what drives your competitor’s organic traffic.Discover the brands, products, and topics fueling traffic Reveal what drives traffic — from trending brands to high-interest products and themes.Spot AI-written content Reveal what drives traffic — from trending brands to high-interest products and themes.
3
### Analyze changes and their impact
See how Google updates and content changes affect organic traffic.
Backlink profile
## Master link building and boost your domain authority like a pro.
Paid Ads Performance
## Decode your competitors’ paid advertising and replicate their winning ads.
### Track competitor ad spend
See how much competitors invest in Google Ads and the paid traffic they’re capturing at a country level.

### Find the highest converting pages
See which subfolders and landing pages drive the most ad dollars.

### Bet on profitable keywords
Discover which keywords competitors target, their CPCs, ad positions, and paid-to-organic ratios.

More reasons to use Ahrefs as your go-to marketing platform
Brand Radar
### Track your brand’s performance in AI search and beyond
- Compare your visibility against competitors in AI chatbots and the web
- Find and fill in AI content gaps
- Identify key topics and conversations that drive AI traffic
AI Content Helper
### Create high-quality content that ranks
- Eliminate manual research with AI‑powered search intents
- Grade your content against competitors and fill in topical gaps
- Optimize content for SEO and AI search with proven titles, meta tags, and structure insights
Stop guessing. See exactly how competitors get discovered—and build a strategy that wins.
21058 users joined Ahrefs in the last 7 days |
| Shard | 107 (laksa) |
| Root Hash | 4523885331527930707 |
| Unparsed URL | com,ahrefs!/site-explorer s443 |